MarketScale
ContributorsAdam Morrisey
AM

VP Sales & Marketing

Adam Morrisey

Strategic thinker, continuous learner, and connector. Experience working with high growth and established businesses in strategic, financial, managerial, and operational capacities. Track record of excelling amidst ambiguity, across differences and in a variety of industries and environments. Adam is currently Vice President of Sales and Marketing at Shipshape, a rapidly growing start-up out of Austin, TX focused on helping homeowners monitor and maintain the critical systems of their homes through the application of AI and IOT technologies, with the ultimate goal of making homes smart enough to take care of themselves. Shipshape empowers homeowners with powerful data to help them make smarter decisions about their home and connect them to other service providers in the home support industry. In Adam’s role, he seeks win-win outcomes with strategic partners in the service contractor, manufacturer, insurance, real estate, energy, and smart home sectors. Prior to Shipshape, Adam was a Director at Trumont Group, a privately held investment firm with offices in Dallas and Phoenix. Adam attended Miami University (Ohio) and started his career at PwC. In the community, Adam works closely with Big Brothers Big Sisters, Beyond the Ball and Social Venture Partners. In his free time, Adam enjoys reading, writing, traveling and hosting the "Tuesdays with Morrisey" podcast which facilitates conversations with authors, entrepreneurs and thought-leaders.

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Contributor Brief·Adam Morrisey · 51 articles
Updated Apr 1, 2026

Systems outlast individuals; culture compounds beyond single victories

Morrisey argues that sustained excellence requires institutional systems and cultural standards that survive ego, personnel changes, and market cycles—not heroic individual effort or one-time breakthroughs. Across domains from sports dynasties to private markets to space exploration, he reveals that competitive advantage accrues to organizations that embed their values into processes so deeply that excellence persists when founders leave and conditions shift.

$2T

private credit AUM surge in one decade

Sustained excellence is far harder than a single championship run.

Standards, Identity, and Legacy: Leadership Lessons from the All Blacks

Hidden leverage points reshaping capital, culture, and markets

Private credit assets ($ trillions)2
Bitcoin held long-term (% of supply)60
Affiliate marketing's Cyber Monday share (%)20
Global urban population by 2050 (%)68
Remote workers experiencing burnout (%)70
Job candidates screened via social media (%)70

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1%Private credit
Private credit assets ($ trillions)
Bitcoin held long-term (% of supply)
Affiliate marketing's Cyber Monday share (%)
Global urban population by 2050 (%)
+2 more

$12B

Bitcoin secured via collaborative custody networks

Most transformation efforts fail because organizations rely on ambition alone rather than building the systems needed to sustain real change.

The Path to Sustainable Transformation Is Rooted in Strategy, Execution and Reflection

Modern buyers are rejecting aggressive pitches in favor of authentic conversations that respect their intelligence.

The Art of Non-Salesy Selling with David Priemer

Dynasties are rare. Most teams rise, win for a season, and fade.

Themes:Systems and standards compound across time; individuals are temporaryQuiet shifts reshape markets faster than visible disruptionAuthenticity and emotional resonance now drive commercial and cultural value

Engineering & Construction

6 articles
Standards, Identity, and Legacy: Leadership Lessons from the All Blacks and Other Elite Teams with James Kerr

Standards, Identity, and Legacy: Leadership Lessons from the All Blacks and Other Elite Teams with James Kerr

Dynasties are rare. Most teams rise, win for a season, and fade. A superstar retires. A coach leaves. The chemistry shifts. What once felt inevitable suddenly looks fragile. Sustained excellence is far harder than a single championship run — it requires standards that survive ego, systems that outlast individuals, and a culture strong enough to…

Feb 23, 2026Read now →
The Art of Non-Salesy Selling with David Priemer

The Art of Non-Salesy Selling with David Priemer

Modern buyers are rejecting aggressive pitches in favor of authentic conversations that respect their intelligence and autonomy

Oct 25, 2024Read now →
A Diplomat’s Guide to Building Global Relationships with Enterprise Singapore’s Mike Ang

A Diplomat’s Guide to Building Global Relationships with Enterprise Singapore’s Mike Ang

Seasoned diplomats reveal how nations cultivate trust and economic partnerships across continents

Sep 19, 2024Read now →
The Power of Personal Branding with Hannah Power

The Power of Personal Branding with Hannah Power

Employers now screen 70% of job candidates through social media, making a strategic personal brand essential for career advancement

Sep 2, 2024Read now →
Making waves with CITYROW Founder and Author Helaine Knapp

Making waves with CITYROW Founder and Author Helaine Knapp

The fitness founder shares hard-won lessons from building a startup through industry booms, busts, and an unexpected exit

Aug 27, 2024Read now →
The Key to Winning Consumer Attention is to Focus on Practical Brand Recognition, Not Emotional Connections

The Key to Winning Consumer Attention is to Focus on Practical Brand Recognition, Not Emotional Connections

Practical visibility and consistent exposure matter far more than tugging at heartstrings when competing for consumer loyalty

Jan 23, 2024Read now →

Professional AV

25 articles
Craftsmanship and the Soul of Cities with Top Real Estate Developer Mike Ablon

Craftsmanship and the Soul of Cities with Top Real Estate Developer Mike Ablon

More than half the world already lives in cities—and the UN projects that share will rise to 68% by 2050, adding roughly 2.5 billion more people to urban areas. At the same time, the “experience economy” has reshaped what people value in places: not just what a city has, but how it feels to…

Feb 2, 2026Read now →
Vibes and the Future of Marketing with Adbloom Founder and CEO Andrew Abony

Vibes and the Future of Marketing with Adbloom Founder and CEO Andrew Abony

Affiliate marketing is shedding its outdated reputation and entering a new era—one centered on authenticity, emotional resonance, and genuine human connection. As the future of marketing becomes increasingly relationship-driven, this shift is impossible to ignore. In fact, during the 2024 U.S. Cyber Monday, influencers and affiliate marketers were responsible for driving around 20% of…

Jul 7, 2025Read now →
Productivity, Happiness and the Future of Remote Work with Steven Puri

Productivity, Happiness and the Future of Remote Work with Steven Puri

Remote work is no longer an experiment, it is a daily reality for millions. Yet, as teams seek focus and fulfillment outside the traditional office, the challenges of productivity and isolation have intensified. Studies show that nearly 70 percent of remote workers struggle with burnout and distractions. Amid this tension, platforms that blend emotional well-being…

May 12, 2025Read now →
The Lost Art of Heroism with Dr. Scott Allison

The Lost Art of Heroism with Dr. Scott Allison

Modern culture has stripped heroism of its everyday relevance, but individuals possess more heroic potential than they realize

Apr 14, 2025Read now →
The Secret to Life-Changing Drive With Professional Cyclist and Author Leah Goldstein

The Secret to Life-Changing Drive With Professional Cyclist and Author Leah Goldstein

How one athlete transformed personal resilience into a lifetime of extraordinary achievement across multiple disciplines

Mar 24, 2025Read now →
Emotional Agility for Decision Making in Business and Life with Lilli Zinaman

Emotional Agility for Decision Making in Business and Life with Lilli Zinaman

Leaders who master emotional awareness can break through uncertainty and make decisions driven by clarity rather than fear

Nov 29, 2024Read now →
Status, Culture and the Modern Mind: What Really Drives Our Lives? With Author David Marx

Status, Culture and the Modern Mind: What Really Drives Our Lives? With Author David Marx

The pursuit of status and cultural relevance online reveals timeless patterns about what fundamentally motivates human behavior

Nov 14, 2024Read now →
From First Drafts to Final Cuts: Embracing Creative Expression and Grit on the Path to Success

From First Drafts to Final Cuts: Embracing Creative Expression and Grit on the Path to Success

The messy creative process builds the resilience and sustained effort required to turn ambitious goals into lasting achievement

Nov 7, 2024Read now →
Winning the Battle Against Resistance with Steven Pressfield

Winning the Battle Against Resistance with Steven Pressfield

A legendary author reveals how identifying internal obstacles transforms creative and entrepreneurial pursuits into achievable goals

Oct 18, 2024Read now →
Society is Changing, Art is the Answer with The Most Famous Artist, Matty Mo

Society is Changing, Art is the Answer with The Most Famous Artist, Matty Mo

Creative entrepreneurship is turning forgotten American towns into thriving cultural hubs for affordable living and artistic innovation

Oct 10, 2024Read now →
Why Live Sports Dominate Streaming and Audio Is Thriving with Sports Talk Radio Host Ari Temkin

Why Live Sports Dominate Streaming and Audio Is Thriving with Sports Talk Radio Host Ari Temkin

As streaming giants compete for live sports rights, audio platforms capitalize on the devoted fan base that craves constant analysis and commentary

Oct 7, 2024Read now →
Journalism’s Changes and Constants with Pulitzer Prize Winner Jonathan Kaufman

Journalism’s Changes and Constants with Pulitzer Prize Winner Jonathan Kaufman

While technology reshapes how news reaches audiences, timeless journalistic values remain essential to maintaining public trust and truth

Sep 5, 2024Read now →
Success in Sales with PClub CEO Chris Orlob

Success in Sales with PClub CEO Chris Orlob

Sales professionals must rethink their skill sets as AI reshapes the industry and demands deeper business expertise than ever before

Aug 13, 2024Read now →
Lessons in Generosity with Go-Giver Co-Author Bob Burg

Lessons in Generosity with Go-Giver Co-Author Bob Burg

Business leaders discover how putting others first creates unexpected competitive advantage and personal success

Aug 13, 2024Read now →
The Art of Being Human at Work with Allison Schultz

The Art of Being Human at Work with Allison Schultz

Leaders discover how authenticity and compassion reshape workplace culture beyond traditional productivity metrics

Jul 30, 2024Read now →
Passion, Nature, and Fine Art Photography with Knox Kronenberg

Passion, Nature, and Fine Art Photography with Knox Kronenberg

A Texas-based photographer reveals how blending historical elements with contemporary vision creates work that transcends digital age trends

Jul 23, 2024Read now →
Accessing Creativity with Gay and Katie Hendricks

Accessing Creativity with Gay and Katie Hendricks

Two pioneering educators reveal how authenticity and personal responsibility unlock creative potential in work and relationships

Jul 9, 2024Read now →
The Secret Behind Shopping Choices: Unlocking the Mysteries of Consumer Decisions with Author Phil Barden

The Secret Behind Shopping Choices: Unlocking the Mysteries of Consumer Decisions with Author Phil Barden

Neuroscience and behavioral economics reveal the hidden drivers that shape what people actually buy

Apr 30, 2024Read now →
Breaking the Rules with Pixar: Dean Movshovitz’s Take on Pixar’s Storytelling Success and Narrative Techniques

Breaking the Rules with Pixar: Dean Movshovitz’s Take on Pixar’s Storytelling Success and Narrative Techniques

A storytelling expert reveals how breaking conventions drives emotional resonance in animation's most beloved films

Apr 16, 2024Read now →
The Keys to Buying and Selling Small Businesses with Exit Factor Founder Jessica Fialkovich

The Keys to Buying and Selling Small Businesses with Exit Factor Founder Jessica Fialkovich

Millions of business ownership transitions loom as baby boomers retire, requiring owners to strategically prepare for a shifting M&A landscape

Mar 19, 2024Read now →
Addressing Urban Inequality with Senate Hopeful Carl Sherman

Addressing Urban Inequality with Senate Hopeful Carl Sherman

A Texas legislator shares his vision for tackling persistent inequality through targeted policy and community-focused leadership

Feb 20, 2024Read now →
The Secret to Effective Presentations Lies in Understanding and Adapting to Your Audience

The Secret to Effective Presentations Lies in Understanding and Adapting to Your Audience

Presenters who tailor their message to audience needs and priorities see dramatically better results than those relying on generic slides

Feb 6, 2024Read now →
Decoding Confidence: Unveiling the Eight Strengths with Lisa Sun

Decoding Confidence: Unveiling the Eight Strengths with Lisa Sun

A surprising study reveals why high-performing women are overlooked for promotions, and how redefining confidence could change that

Jan 9, 2024Read now →
Lee Walker’s Successful Journey from Dell to Olive Oil Entrepreneurship is Thanks to Entrepreneurial Imagination

Lee Walker’s Successful Journey from Dell to Olive Oil Entrepreneurship is Thanks to Entrepreneurial Imagination

Founders who survive the startup graveyard share one crucial trait that transcends industry, market timing, and capital availability

Dec 12, 2023Read now →
Transforming Our Relationships with Leadership and Social Flow with Tribute Founder Andrew Horn

Transforming Our Relationships with Leadership and Social Flow with Tribute Founder Andrew Horn

How emotional recognition in the workplace can reshape team dynamics and deepen professional connections

Nov 28, 2023Read now →

Software & Technology

2 articles

Business Services

1 article

Sports & Entertainment

1 article

Healthcare

6 articles
Alts Innovators: Joseph Kelly on Bitcoin and Cryptocurrency

Alts Innovators: Joseph Kelly on Bitcoin and Cryptocurrency

After a year that put digital assets back in the headlines, long-term Bitcoin adoption is quietly compounding beneath the noise. Unchained reports helping “many thousands” of clients secure roughly $12B in Bitcoin via collaborative custody, while on-chain “HODL waves” data shows that ~60% of all Bitcoin typically hasn’t moved in a year or more,…

Oct 6, 2025Read now →
The Wellness Race: Identity, Psychology, and Business with Brian Von Ancken

The Wellness Race: Identity, Psychology, and Business with Brian Von Ancken

From wearable sleep scores to cold plunges and recovery lounges, wellness has moved from a niche pursuit to a cultural status symbol. America’s wellness economy is now valued at $2 trillion, and its influence is no longer confined to gyms and juice bars—it’s shaping identity, social life, and even career choices. But as the…

Aug 11, 2025Read now →
Mind Body Connection in Food and Healthcare with Pediatric Gastroenterologist Dr. Mazen Abbas

Mind Body Connection in Food and Healthcare with Pediatric Gastroenterologist Dr. Mazen Abbas

A pediatric gastroenterologist explains why Western medicine alone may miss the root causes of chronic illness

Sep 16, 2024Read now →
Gourmet Jerky with Ricky Hirsch: How Jerky Went from Gas Station to Chef’s Table

Gourmet Jerky with Ricky Hirsch: How Jerky Went from Gas Station to Chef’s Table

Health-conscious consumers are driving demand for premium snacks that prove indulgence and nutrition no longer have to be mutually exclusive

Apr 2, 2024Read now →
The Future of Primary Care: Shifting from Transactional to Relational Models with Dr. Rushika Fernandopulle

The Future of Primary Care: Shifting from Transactional to Relational Models with Dr. Rushika Fernandopulle

Nontraditional providers are poised to reshape primary care by prioritizing deep patient relationships over quick transactions

Mar 5, 2024Read now →
Stepping Into Curiosity and Wonder in Leadership with Danielle Sunberg

Stepping Into Curiosity and Wonder in Leadership with Danielle Sunberg

Leaders who pause to embrace curiosity and wonder discover they're better equipped to lead authentically and inspire their teams

Oct 17, 2023Read now →

Energy

4 articles

Architecture & Design

1 article

Education Technology

3 articles

Retail

1 article

Community

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  • AM
    Alex M.·2h agoquestion

    What sparked your research into disruptive innovation?

    Curious what the original insight was that led you to the Innovator's Dilemma framework.

  • SL
    Sophia L.·1d agoidea

    Would love a deep-dive into EdTech adoption barriers.

    Your framing of sustaining vs. disruptive innovation feels directly applicable to school systems.

  • DR
    David R.·3d agoquestion

    How do you see AI changing the personalized learning landscape?