ISE 2026 drew a record 92,170 visitors to its largest show floor yet
ISE 2026 drew a record 92,170 visitors and 1,751 exhibitors to Fira Barcelona Gran Via on Feb. 3-6, 2026, according to Commercial Integrator. AV over IP was the common thread in the product news. AIMS unveiled the first 48 IPMX-certified products, giving enterprise AV buyers a published interoperability list to specify against.
This story was produced through MarketScale. See how Professional AV teams put it to work with Customer Stories & Case Studies.
Key facts, context, and what it means, in one minute.
Key takeaways
The first 48 IPMX-certified products, unveiled by AIMS at ISE 2026, turn AV-over-IP interoperability from a vendor promise into a checkable list that can be written into a signage or meeting-room specification.
ISE 2026's technology zones grouped digital signage, unified communications, smart building technology and residential tech together, a read on how organizers see the buyer shopping.
PlexusAV showing IPMX-enabled networked ceiling speakers alongside encoders and decoders indicates the standard is reaching audio endpoints as well as video distribution, which widens what a single certified network can carry.
Get featured
Want to get featured in MarketScale Professional AV?
Create a free MarketScale workspace and get your company's expertise featured across our Professional AV coverage. No credit card, no demo required.
92,170 people walked the eight halls of Fira Barcelona Gran Via between Feb. 3 and Feb. 6, 2026. Commercial Integrator reported that Integrated Systems Europe set records on both counts that matter to an exhibitor: attendance, and the size of the floor itself, with 1,751 exhibitors on the largest show floor in the event's history.
That is the reference point for anyone planning a signage refresh or a meeting-room standard this year. A show that size is where the year's display and distribution product lines get their first public airing, and Commercial Integrator's running coverage of the floor points to one thread that ran through the product news: AV over IP, and a certification program meant to make it interoperable.
Eight halls and dedicated technology zones, according to Commercial Integrator
Organizers ran ISE 2026 under the theme "Push Beyond the Ordinary," according to Commercial Integrator. Mike Blackman, managing director of Integrated Systems Events, framed the show in the organizer's statement as an effort to inspire the global AV and systems integration community and bring it together around what is possible.
The dedicated technology zones covered digital signage, unified communications, smart building technology and residential tech, Commercial Integrator reported. That grouping is a useful read on how the organizers see enterprise demand. Signage, meeting-room collaboration and building systems sat side by side rather than as separate trades.
For a facilities director whose AV, room booking and building controls are all coming up for renewal in the same budget cycle, that layout is the show organized the way the purchase actually happens. It's also a hint about where integrators expect to be selling.
IPMX gets its first certified product list
AIMS used the show to unveil the first 48 products to earn IPMX certification, Commercial Integrator reported, calling the announcement a key milestone. Forty-eight is a small number set against 1,751 exhibitors. It is also the first number of its kind.
ISE 2026 put 1,751 exhibitors in eight halls and drew 92,170 visitors, the largest show floor in the event's history.
Certification changes the question a buyer gets to ask. Until a published list exists, anyone specifying AV over IP has to take each vendor's word that its encoders will talk to another vendor's decoders; with a certified list, procurement can ask for the badge and check it. That is a different conversation with the network team, which tends to care more about what a device does on the switch than about the brand on the front.
For organizations running signage and room AV across a shared enterprise network, where IT owns the switching and the AV team owns the endpoints, the 48-product list is the shortlist to hand across the table. For a single-vendor campus that has no plans to mix brands, it matters less today, though it could matter at the next refresh.
Kramer and PlexusAV build stands around AV over IP
PlexusAV showed new IPMX-enabled AV-over-IP encoders and decoders alongside networked ceiling speakers, according to Commercial Integrator. Putting speakers in the same product family as the video encoders indicates the standard is reaching audio endpoints as well as video distribution, which widens what one certified network can carry.
Kramer presented what Commercial Integrator described as an end-to-end lineup: AVoIP, audio, collaboration and AI-enabled management aimed at efficient integration. The management layer is the piece an IT director should press on. Any AI-enabled management tool for an AV estate raises practical questions about what it monitors, where that data goes and who gets the alert when a lobby display drops off the network at 7 a.m.
Commercial Integrator's coverage treats these as announced capabilities shown on the floor, and this article does too. None of it is a field result yet.
An integrator adds an AI strategist
AVI-SPL is partnering with Sol Rashidi to shape its enterprise AI strategy, with a focus on innovation, governance and impactful customer solutions, according to Commercial Integrator.
An integrator investing in AI governance, set against manufacturers showing AI-enabled management tools at ISE, suggests the services side expects customers to ask harder questions about how those features handle data. For a CIO whose AV integrator is also the party configuring room-system analytics, that is the right question to have on the next contract review.
The list that has to grow before the next show
Commercial Integrator's post-show reflection put the crowd at well over 90,000 AV stakeholders and read the turnout as a vote of confidence in live events. Its ISE 2026 news hub was last updated on Feb. 12, 2026.
The concrete output of the week for an enterprise buyer is short. A record floor, two named vendors with IPMX or AVoIP lines on their stands, and a published list of 48 certified products. Whether that list grows meaningfully before ISE reconvenes is the marker that will show whether IPMX certification became a specification requirement or stayed a badge.
Sources
- ISE 2026 Product Watch: Digital Signage and Display Solutions Hit ... ↗ · AV Network
- ISE 2026: All the Latest News - Commercial Integrator ↗ · Commercial Integrator
Your experts belong here
Every story in MarketScale Professional AV starts with a company putting its integrators, design engineers, and product specialists on the record. Buyers are already reading this topic. The only question is whose experts they find.
When a spec writer or facilities lead searches this category, your integrators are what they find instead of a competitor.
About the author
The MarketScale Newsroom reports on the companies, technologies, and trends shaping 16 B2B industries. It turns primary sources and expert commentary into clear, useful coverage for the people doing the work.