Skip to content
MarketScale

Professional AV · Glossary

AV over IP

AV over IP is the distribution of audio and video signals over standard Ethernet networks instead of dedicated point-to-point cabling. It makes routing software-defined and lets AV systems scale with network infrastructure.

The shift to AV over IP merged AV and IT: bandwidth planning, multicast configuration, and network security are now core AV skills. Standards and ecosystems such as SDVoE, Dante AV, and IPMX compete on latency, quality, and interoperability.

In practice

AV over IP is increasingly utilized by AV integrators, IT managers, and content creators to streamline media distribution in diverse environments, from corporate offices to live events. It drives critical decisions regarding equipment selection, network architecture, and scalability, allowing for flexible installations and easier updates. Commercially, it reduces infrastructure costs, minimizes downtime, and enhances collaboration by enabling multiple users to access content simultaneously, ultimately improving a company's operational efficiency and return on investment.

Where AV over IP shows up on MarketScale

Fostering Innovation and Interoperability: Aurora Multimedia & SDVoE’s Vision for AVsports entertainmentReal-World IT Practices Are Streamlining AV Deployments and Raising the Bar for Consistencyengineering and constructionAV Anywhere: Portable AV Systems Are Now Essential for Mission-Critical Response in Unpredictable, Connectivity-Challenged Environmentspro avAV’s Expanding Role in Healthcare: How AV Tech Is Easing Nurse Burnout and Boosting CarehealthcareAlmo Pro AV’s Audio-Technica D50 launch puts RF planning back on the critical-path for public-sector command centerspro avHow a Fortune 500 company built a broadcast-ready conference space with Avidexpro avTalking Recruiting, Retention and Everything in Between for the AV IndustryhealthcareThe Most Important AV Upgrade in Your Church Might Be Behind the Wallspro av

What is MarketScale

MarketScale is a content platform that helps Professional AV teams turn their expertise into articles, video, and audience. Want this kind of coverage for your work?

Free workspace

Turn your own experts into media like this.

You came for the ideas. You can publish them too. A free MarketScale workspace gives your team the tools to capture, produce, and distribute video, podcasts, and articles that buyers act on. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system