Skip to content
‹ Back to IndustriesProfessional AV

Draper At Home Introduces New Northeast Regional Sales Manager

Ken Goodrich has been appointed as the new Residential Regional Sales Manager at Draper At Home, bringing 23 years of experience in the residential shade industry. He will lead sales efforts across the northeastern United States, enhancing the brand's luxury residential shade market. Chris Sitarov expresses enthusiasm about Goodrich joining the team, highlighting his expertise as a significant asset.

This story was produced through MarketScale. See how Professional AV teams put it to work with Customer Stories & Case Studies.

Promoted content from Draper on MarketScale.

By Pro Av · ·
Share
Draper At Home Introduces New Northeast Regional Sales Manager

Key takeaways

01

Ken Goodrich joins Draper At Home with 23 years of industry experience.

02

Goodrich will manage sales in the northeastern United States.

03

Draper At Home aims to strengthen its presence in the luxury residential shade market.

Free workspace

Turn your Professional AV expertise into content.

Record interviews, organize footage, and write with AI on a free trial of the MarketScale platform for qualifying companies. No demo required, no credit card.

Try it Free

(Spiceland, Ind.) – Draper At Home has announced the hiring of a new Residential Regional Sales Manager. Ken Goodrich will be responsible for the northeastern United States.

Goodrich comes to Draper with 23 years of residential shade experience, including 9 years at Prestige Window Fashions and 14 years at Worldwide Window Fashions.

"We are thrilled to have Ken aboard the Residential team and excited about this opportunity," said Chris Sitarov, LEED GA, Draper At Home Director of Residential Sales. "His experience at the dealer level and his knowledge of and contacts in the region is a big boost for our efforts in the northeast."

His experience at the dealer level and his knowledge of and contacts in the region is a big boost for our efforts in the northeast.
— Chris Sitarov, Director of Residential Sales at Draper At Home

Ken lives in southern New Jersey. In addition to his home state, his territory includes Connecticut, Delaware, Maine, Maryland, Massachusetts, New Hampshire, New York, Pennsylvania, Rhode Island, Vermont, Virginia, and Washington, D.C.

"I can't wait to get started on this exciting new opportunity," said Goodrich. "Draper is a great company with a lot of potential in the residential market. I'm looking forward to helping establish Draper At Home as the premier luxury residential shade brand in the northeast."

I'm looking forward to helping establish Draper At Home as the premier luxury residential shade brand in the northeast.
— Ken Goodrich, Residential Regional Sales Manager at Draper At Home

About the Company

Draper® At Home is the residential brand of Draper, Inc., a leading commercial and residential shade and screen manufacturer located in Spiceland, Indiana. We make thousands of custom shades daily and are bringing new levels of choice, quality, and deliverability to residential shading markets. We also manufacture a full line of projection screens, AV lifts, and AV mounts and structures. To learn more, visit www.draperathome.com.

Media Contact:
Terry Coffey
Phone: 765-856-1230
E-mail: tcoffey@draperinc.com
Website: www.draperathome.com

Draper

Part of this channel

Draper

Real perspectives on quality and value in US manufacturing

Visit the channel

Your experts belong here

Every story in MarketScale Professional AV starts with a company putting its integrators, design engineers, and product specialists on the record. Buyers are already reading this topic. The only question is whose experts they find.

When a spec writer or facilities lead searches this category, your integrators are what they find instead of a competitor.

Book DemoSee how it works15 minutes, straight to a calendar.

About the author

PA
Pro Av
B2B Weekly

The week in Professional AV, and sixteen other industries, every Monday.

Ten stories, one-line takes, five minutes. Free.

Professional AV: are you visible to AI?

Before they reach out, Professional AV buyers ask AI engines which vendors to trust. Explore how your experts, customers, and partners can become useful content for buyers and AI search.

Free Trial

You just read one Professional AV expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your integrators, design engineers, and product specialists into the articles, video, and social content Professional AV buyers are searching for. Start a free trial and see it with your own people. For qualifying companies, no credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What your free trial includes

Hands-on access to the MarketScale platform
Media requests to your crowd, remote recording, AI writing tools
No demo required. No credit card.
For qualifying companies. Company confirmation required.

More Professional AV Insights

Clear-Com Arcadia is the intercom hub at a Łódź skills centre running Dante and NETGEAR

Clear-Com Arcadia is the intercom hub at a Łódź skills centre running Dante and NETGEAR

Clear-Com's Arcadia Central Station is the central production communications hub at Łódź's Sectoral Skills Centre for Recording and Sound Reinforcement, connecting studios, control rooms, lecture rooms and other areas. The building's infrastructure is based on NETGEAR AV Series switches and a Dante Audio-over-IP network. Students get hands-on experience with wired, wireless and IP-based intercom workflows.

  • 01The Łódź centre's network runs on NETGEAR AV Series switches with Dante audio-over-IP, which Commercial Audio's CTO said made Clear-Com an ideal fit.

Oct 6, 2026

Telefónica fits its new Madrid broadcast monitoring room with an 11.4-meter Alfalite LED wall

Telefónica fits its new Madrid broadcast monitoring room with an 11.4-meter Alfalite LED wall

Telefónica Servicios Audiovisuales has commissioned an 11.4-meter Alfalite UHD Finepix 1.2 LED wall for a new TSAmediaHUB monitoring room in Aravaca, Madrid. Servers feed it over NDI, so sources can be distributed centrally and layouts adapted to the needs of each operation.

  • 01Fed over NDI video-over-IP, Telefónica's Aravaca wall makes the arrangement of broadcast feeds a server setting that can be adapted for each operation.

Oct 3, 2026

Transcoding moves to the cloud. Intercom, tally and shading stay at the venue

Transcoding moves to the cloud. Intercom, tally and shading stay at the venue

Vendors draw the same line: transcoding and graphics move to the cloud, while intercom, tally and camera shading stay on site. Riedel says the connection back to on-site talent, cameras, tally and IFB can still undermine the production or the business case. Hybrid looks like where things settle.

  • 01Dillon’s analysis suggests hybrid cloud-plus-venue production is where things settle, making on-site hardware for latency-bound work a long-term facility plan item.
  • 02Interoperability standards such as SMPTE ST 2110 and NMOS handle the plumbing. The question to put to vendors now is how their systems provision, configure, tear down and monitor services alongside other vendors' gear.

Oct 1, 2026

Explore More Professional AV Insights

Read more expert perspectives from across Professional AV.

Browse Professional AV Hub

About the Experts

PA
Pro Av
KG
Ken Goodrich

Residential Regional Sales Manager

Draper At Home

Ken Goodrich brings 23 years of residential shade experience to Draper, having previously worked 9 years at Prestige Window Fashions and 14 years at Worldwide Window Fashions. He manages sales across northeastern United States.

CS
Chris Sitarov

Director of Residential Sales

Draper At Home

Chris Sitarov is LEED GA and oversees residential sales for Draper At Home. He values the addition of Ken Goodrich to enhance sales efforts in the Northeast.

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Professional AV and beyond.

Book a Demo

Or call us. No forms required. We pick up. 214-945-2512