Datascan
Barcode and RFID inventory counting solutions for global retailers
Datascan provides barcode and RFID inventory counting solutions for major retailers operating in more than 42 countries. Their MarketScale channel covers inventory accuracy, cycle counting methodology, and the business case for outsourced physical inventory programs. Retail operations and supply chain teams use this content to evaluate inventory management strategies and technology partnerships.
Inventory Accuracy and RFID Drive Retail Competitiveness
Datascan argues that accurate inventory counting and RFID adoption are no longer optional: they determine whether retailers survive omnichannel fulfillment, loss prevention, and customer retention in a post-COVID market.
Datascan's thesis is that retail has been fundamentally reshaped by omnichannel demand (BOPIS, ship-from-store) and organized theft, making inventory visibility a competitive necessity, not a back-office function. The channel proves this by anchoring discussions to real retail pain: Target's $500 million shrink impact, Walmart's success tagging 80 percent of apparel with RFID, and the barcode reality that inventory accuracy averages only 35 percent when counted once or twice per year.
Drawn from Retail Roundtable: How Serious is the Retail S… and 2 more →
“If you're doing barcodes once or twice a year, your average inventory record accuracy before you count is around 35%.”
Herb Billings, VP of Technology Strategy, Datascan
By the numbers
What the channel argues
Who and what shows up
Adrian Thomas
President and CEO, Datascan
Frames inventory counting and accuracy as foundational to retail competitiveness; Datascan has been in inventory counting for 50 years.
Herb Billings
VP of Product Strategy, Datascan
Provides technical depth on RFID history, ROI, implementation barriers, and specific cost figures; authored the '35 percent accuracy' baseline and identifies four core RFID drivers.
Max Dunn
Manager of RFID Solutions, Datascan
Traces RFID evolution over two decades and explains how tag costs and hardware capabilities have matured to support item-level tagging.
Walmart
Major retailer
Serves as proof point: over 80 percent of apparel is RFID-tagged and the company is expanding RFID to sporting goods, electronics, and toys.
Target
Major retailer
Cited as facing $500 million profitability impact due to inventory shrink, illustrating the scale of loss prevention challenge.
Questions this channel answers
What are the four main drivers for retailers to implement RFID?
Inventory record accuracy, reduced manual labor time around inventory management, anti-theft, and display compliance.
Keeping Count: What are the main drivers prompting retai… →How does omnichannel retail (BOPIS and ship-from-store) affect inventory accuracy requirements?
These models have transformed retail stores into distribution centers; accurate visibility on both sales floor and in backroom is now critical to prevent stockouts and unfulfilled orders.
The Importance of Inventory Accuracy: Highlight 2 →Why is RFID outpacing barcode systems in modern retail?
Barcode systems, even at best, achieve only 35 percent accuracy when counted once or twice annually. RFID enables continuous, real-time counting and supports omnichannel operations.
Keeping Count: What are the main drivers prompting retai… →What challenges do metals and liquids pose for RFID implementation?
RFID tags struggle with metals and liquids, though workarounds exist; retailers must evaluate whether RFID is the right fit for their product mix and use case.
Keeping Count: How to Successfully Deploy RFID in Retail →How does inventory inaccuracy damage profitability?
Bad inventory management leads to lost sales, customer dissatisfaction and lost lifetime value, higher safety stock costs, operational inefficiency, and supply chain disruption.
Herb’s Hot Hot Takes: The Five Effects of Bad Inventory … →Best place to start
Industry context
Retail organizations are investing in RFID and AI-driven inventory systems to address structural gaps in omnichannel accuracy, with market forecasts showing sustained growth as shrinkage and out-of-stock costs remain substantial industry-wide challenges.
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