Sports & Entertainment
Fan engagement, venue tech, and live event innovation.
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Disney Parks Cut Labor Force by 28,000 Amid Difficult Recovery
Disney theme parks are becoming a small world after all as the company announces a massive round of layoffs to its part-time employees. According to the BBC, Disney lost 4.7 billion dollars in revenue in just three months of being closed due to the coronavirus pandemic. The layoffs apply to Disney’s US based parks in…
How SoFi Stadium’s Design Evolved to Meet Community Needs
Salary Capped host, Tyler Kern, was joined by Kush Parekh, Associate Principal, at Studio-MLA, for a discussion on sports stadium design trends and their impacts on communities. Sports stadiums in the past were typically designed with the stadium surrounded by massive parking lots to facilitate the flow of spectators to and from the event….
Epic Games Teams Up with Developers to Take a Bigger Bite out of Apple
In this Business Casual segment, Daniel Litwin and Tyler Kern weigh in on some updates to the public battle between Epic Games & Apple over the latter’s app store prices and practices. In retaliation to Apple’s app store fees, Epic Games and other high profile app developers like Tinder’s Match Group & Spotify formed…
An Unusual Lack of Data Will Impact Football for Years to Come
On this segment of Diving Into Data with host Thomas Riley, MarketScale Senior Director, Analytics, tackles a big topic, particularly in American life and culture – football. In particular, Riley explored how the sport is feeling the pain of the COVID-19 pandemic, which manifested itself in a variety of changes to the sport’s typical…
How Data is Changing the Future of College Football Recruiting
Welcome to Salary Capped, presented by MarketScale, where we explore the intersection of business and sports. Each week, host Tyler Kern will chat with the leaders, marketers and innovators who are powering sports into the future. Recruiting in college sports has become a big business, particularly since the turn of the millennium, but it is poised to possibly see its…
Measuring the Full Impact of Decreased Capacity Allowances at Theme Parks
On this episode of The Suite Spot, hosts Carlos Vargas, Howard Holton and Paul Lewis dive into a topic that might seem off the beaten path – but that’s relevant to any organizational leader. By conducting some “Mickey Mouse math” about Disney’s park reopenings, the trio explored the implications of COVID-19 on one of the world’s themed entertainment juggernauts and…
Creating the “Siri” of Fantasy Football
Welcome to Salary Capped, presented by MarketScale, where we explore the intersection of business and sports. Each week, host Tyler Kern will chat with the leaders, marketers and innovators that are powering sports into the future. It has been an unusual year for the NFL but something that is 100% guaranteed is the fact that sports fans will…
DraftKings Expands its Pro Sports Market Share with New Partnerships
Sports fans have been satiating their craving for the stadium by participating in online sports betting and fantasy sports as the pandemic prevents large gatherings. Virtual sports events are only expected to continue rising in popularity, and DraftKings is betting on it. The company’s new public partnerships with ESPN & the New York Giants…
Primeview launches 32:9 Aspect Ratio FusionMAX LED Video Walls for Post-Covid19 Workforce
Primeview’s new line of indoor turn-key LED includes the world’s first 32×9 aspect ratio standard, 3840×1080 pixel resolution, bezel-free panel display, and eliminates the concerns required with other custom video wall options. Available in a striking 1.2mm, 1.5mm, 1.9mm or 2.5mm LED pixel pitch, it excels as a solution for executive boardrooms, digital-signage, gaming, and…
Ribbon Research on Cloud Gaming Reveals Revenue-Generating Opportunities for 5G Networks
Westford, MA – Ribbon Communications Inc. (Nasdaq: RBBN), a global provider of real time communications software and network solutions to service providers, enterprises, and critical infrastructure sectors, today announced the findings of a recently commissioned independent research study. Based on the responses of more than 5,000 “ardent gamers,” the study outlines a $150 billion incremental opportunity in cloud gaming…
How AR and VR Will Change the Experience of Watching Sports
The sports fan experience has been evolving, with the help of technology, for years. This evolution has launched state of the art venues and novel ways to engage. However, the pandemic brings the fan experience to new territory. Bringing insights to the new fan experience are Amy Lukas, Partner, Director of Events, and Darlene Van…
The Pressure is Off: Reducing the Impact on Athletes’ Joints Through SmartCells
COVID-19 all but stopped amateur and professional sports at all levels of competition. Slowly, sports are returning, and with that time off comes the added risk of injury. How can athletes, no matter their sport or level of training and workouts, reduce injury risk, especially on overused or recovering joints? Lauren Rao is an…
Coordinating the Return of College Football
Welcome to Salary Capped, presented by MarketScale, where we explore the intersection of business and sports. Each week, host Tyler Kern will chat with the leaders, marketers and innovators that are powering sports into the future. Later this week, the college football season officially kicks off, although it will look a little different this year with constant monitoring…
Reducing the Footprint of Sports
Earlier this summer we spoke to the founder of Recipric, Kristen Fulmer, on what will the new sustainability in sports look like as sports implemented a plan to resume play this summer and fall. As you can imagine, policies and advancements have moved at a breakneck pace since then and we wanted to catch up…
Direct View: Drive-In Theaters Have Gone From Nostalgia To Necessity
In recent years, going to a drive-in movie has been a quaint, fun night out for many Americans. The coronavirus pandemic and the need for social distancing has turned drive-in events from nostalgia to a necessity. Many organizations have brought the drive-in back into vogue, hosting movie night or concerts that allow families to…
Cinemark CEO Doesn’t Thinks AMC’s Release Deal Will Disrupt Exhibition Ecosystem: Business Casual
Powered by RedCircle Since the coronavirus pandemic swept the globe, movie theaters have had to shut their doors. As a result, theaters are taking a second look at their relationship with production companies. For AMC and Universal, that means shortening the time a film is in theaters, and sharing the revenue once it turns to…
What the Film Industry Thinks About AMC’s New Release Timeline
Filmocracy Co-Founder and CEO Paul Jun and iHeartRadio’s Kyle McMahon tackle AMC and Universal’s new, 17-day timeline for films to head to video-on-demand – and how it might send waves throughout the rest of the movie industry. Though AMC and Universal reserve the right to extend films’ stay in theaters, this new, shortened timeline gives…
Redesigning Entertainment Venues for the Future
Welcome to Salary Capped, presented by MarketScale, where we explore the intersection of business and sports. Each week Tyler Kern will chat with the leaders, marketers and inventors that are powering sports into the future. Powered by RedCircle Not Designed For This When an architect sits down to design the next great stadium, they are thinking of how to…
Health in A Rock ‘n’ Roll World with Jaret Reddick of Bowling for Soup
It’s the first video episode of “I Don’t Care” and we’re starting strong! Join Kevin as he talks with Jaret Reddick, the founder, lead singer, guitarist and songwriter of Bowling for Soup. Jaret takes Kevin through his long battle with depression, including the struggle of just talking about it out in the open, and the effect it was having on him…
Touchless Security Solutions to Make Venues Safe and the Process Easy
Anil Chitkara, Co-Founder and Head of Corporate Development for Evolv Technology, started his company with one goal: to keep people safe from harm at events or other venues and locations where threats could exist. For most of Evolv’s existence, those threats were violent, either from potential terrorist attacks or an active shooter situation. But…
How Will Sports Leagues Measure Success in 2020? Salary Capped
Welcome to Salary Capped, presented by MarketScale, where we explore the intersection of business and sports. Each week, host Tyler Kern will chat with the leaders, marketers and innovators powering sports into the future. Kern sat down with Mike Stocz, assistant professor at the University of Northern Alabama, who specializes in sports marketing, analytics and the intersection of traditional and eSports. There…
Creating the “Siri” of Fantasy Football: Salary Capped
Welcome to Salary Capped, presented by MarketScale, where we explore the intersection of business and sports. Each week, host Tyler Kern will chat with the leaders, marketers and innovators that are powering sports into the future. As of late July, it is up in the air whether or not the NFL football season will begin in September. But…
Can Copper on High-Touch Surfaces Help in the Fight Against COVID?
In the midst of the COVID-19 pandemic, technological ingenuity is emerging at the forefront of the battle against the spread of disease. Trent Kelly from Copper Clean joined us to discuss how copper can be repurposed as a frontline defense. According to Kelly, copper has a long history of being used for its anti-bacterial…
What Can the Major Broadcasters Learn from eSports?
Sports in America are finally resuming and Major League Baseball hopes to hit a grand slam with its return this week. But the games will have a different feeling than normal. But is this secretly a positive? It has long been said that the greatest innovation happens during moments of crisis, so will sports be…
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