Sports & Entertainment
Fan engagement, venue tech, and live event innovation.
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The NFL Season by the Numbers
Data drives decisions of the worlds largest companies but in a world with constant data, how do you make sense of it? Host TC Riley, puts the world under the lens of data and analytics and explores current news, B2B trends, and popular topics. While stats have always been part of the NFL—teams, analysts, and…
Caesar’s Entertainment Expands its Footprint to Sports Betting
Caesar’s Entertainment recently announced a significant “strategic investment” in SuperDraft Inc., a fantasy sports platform. Though neither party has revealed how much Caesar’s paid for its investment, but it has currently bought a minority stake in SuperDraft. While the initial investment may not blow anyone away, it opens the door for some serious disruption…
Living Live: Lifting Off at the Drone Champions League Drone Grand Prix Series
The pandemic has touched every corner of society, including live sporting events – but that hasn’t stopped the Drone Champions League from engaging in exciting eSports action. The league opted to move its Drone Grand Prix Series to a completely virtual format, meaning competitors, officials, talent and fans all needed avenues to interact with…
Bringing IoT Solutions to the Great Outdoors
Ray Dikun, Director of Technology at Plano Synergy, has a career in telecom that’s taken him around the globe throughout the past 30 years. From Motorola to RIM, Dikun’s seen the digital evolution up close and is one of its creators. Dikun joined Mike Wilkinson, Founder and CEO of Paragon Innovations, and host Tyler Kern…
What the CEOs of Fanduel and Draftkings Predict About the Future of Sports Betting
The fans remember the highlights but the franchises remember the technology, data, and inventions that powered their season. Host Tyler Kern sits down with the innovators, leaders and founders that are taking sports into the future. Welcome to Salary Capped. I’m your host, Tyler Kern. Pleasure to have you along today. One of the biggest…
Epic Games Expands Its Physical Footprint with New HQ
Fortnite developer Epic Games is cashing in on $1.78 billion in funding it received in 2020, acquiring an 87-acre property for $95 million on which it plans to build a new headquarters. The company expects to occupy the property, which was home to North Carolina’s Cary Towne Center mall, by 2024. The move not…
AMC Working to Avoid Bankruptcy as COVID Slowdown Continues
Theater chain AMC, already in debt due to luxury upgrades to its theaters prior to the onset of the COVID-19 pandemic, is still desperate for cash. It’s projected that the chain will need $750 million to hit its 2021 cash requirements, meaning an influx of more than $100 million in December and an attempt…
Sony Shores Up the Anime Market
On this MarketScale TV interview, Daniel Litwin hosts Paul Jun, CEO of Filmocracy, a streaming and event service for independent films and virtual film festivals. Today they discuss Sony’s purchase of anime streaming site Crunchyroll. Crunchyroll was originally purchased from AT&T for $1.2 billion. Sony has an interest in shoring up the anime market, with…
Kentucky Mens Basketball Locks in a New Recovery Technology Partner
Athletes push their bodies to the limits, needing the best options for recovery. Technology is now revolutionizing this. Hyperice offers percussion technology to relieve muscle pain, stiffness, and soreness. After working with the NBA and other professional leagues, the company announced its first collegiate partnership with Kentucky. The brand believes this will be a “platform to jump…
The Impact of Microsoft Buying Smash.GG
Now that Microsoft has officially purchased esports tournament and events organizing company Smash.gg, Daniel Litwin, Host, Voice of B2B wanted to gain some insight on this industry shift. Litwin had the opportunity to chat about these recent changes with Chris Mann, SVP Gaming and Esports Division, REV/XP. So what exactly were the main motivators…
Making Sports More Active in the Digital Age
The fans remember the highlights but the franchises remember the technology, data, and inventions that powered their season. Host Tyler Kern sits down with the innovators, leaders and founders that are taking sports into the future. The world of sports is seeing a major transformation in the role of technology in competition. Will technology…
Ticketmaster Prepares a Tech-Enabled Way for the Show to Go On
Live events, from sports games to theater to music concerts, seem like a distant memory. These common group gatherings have all but disappeared since the COVID breakout in March of this year. But, Ticketmaster is brainstorming a high-tech solution to get live events back on schedule. According to Promo Marketing Magazine, Ticketmaster plans to…
Bringing Technology and Live Interaction to MMA
The fans remember the highlights but the franchises remember the technology, data, and inventions that powered their season. Host Tyler Kern sits down with the innovators, leaders and founders that are taking sports into the future. Mixed martial arts, or MMA, has risen to compete with the established mainstream sports in a fraction of…
The Future of Esports Broadcasting as ESPN Pulls All of Their Esports Programming
As esports continues to grow in popularity, reach, and capital interest, ESPN made the unexpected decision to end all their esports broadcasting. In the wake of this decision, Daniel Litwin, Host, Voice of B2B consulted Chris Mann, SVP gaming and esports division, REV/XP on how eSports media should continue to think about the future…
How Can the Entertainment Industry Find More Use Cases for Projection Mapping?
The Voice of B2B, Daniel Litwin, sat down with Joe Conover, Lead of Strategic Development & Initiatives of Live Entertainment/Events/Stadiums for Panasonic, to discuss how the entertainment industry can find socially distanced use cases for projectors and projection mapping technology. As COVID cases continue to rise, live entertainment professionals and venues are flexing to…
Being Thankful for Sports in an Unusual Year
The fans remember the highlights but the franchises remember the technology, data, and inventions that powered their season. Host Tyler Kern sits down with the innovators, leaders and founders that are taking sports into the future Welcome to a very special Thanksgiving episode of Salary Capped – as always, I’m your host Tyler Kern and…
AMC Launches New Private Rental Program to Drive Business
The Entertainment industry has been particularly hard hit by the pandemic, and still struggles today as large crowds continue to be dangerous environments. In search of additional sources of liquidity, AMC Theaters launches a private theater rental option for parties of 20 or less. According to an interview by Variety, the concept’s initial beta testing…
Direct View: How LED Technology Is Brightening the Future of the Growing Esports Industry
A tour of the facilities to entice the top recruit used to be the purview of college basketball and football, but universities are increasingly using esports to woo students to their campus. It’s just the latest sign of an industry that is growing rapidly, something that even the unprecedented situation surrounding the COVID-19 pandemic…
The Harris Poll: Americans Demand Touchless Security Screening to Feel Safe Again at Ticketed Venues, Workplaces and Schools
WALTHAM, MA, November 3, 2020 – Grappling with risks prompted by COVID-19 and escalating violence, Americans prefer modern, touchless security screening systems over legacy metal detectors. They expect their schools, workplaces and ticketed venues to ensure social distancing and would abandon their plans rather than enter a facility with crowded security lines. These and other…
The Technology Stadiums Need Moving Forward
Welcome to Salary Capped, presented by MarketScale, where we explore the intersection of business and sports. Each week, host Tyler Kern will chat with the leaders, marketers and innovators who are powering sports into the future. An increased level of communication is one of the key factors sports franchises are utilizing to get fans back…
Agility is a Requirement for Marketing in a Pandemic
Every aspect of business changed dramatically once the pandemic became a reality. Companies went into freeze mode, unsure of what steps to take to continue operating. In many cases, this meant a decreased marketing budget, but that wasn’t the case for all. Some businesses are thriving and reallocating budgets to digital marketing. Bonnie Crater, CEO…
How AI Driven Ticket Pricing is Increasing Attendance and Revenue
On this episode of Salary Capped, host Tyler Kern was joined by Robert Smith, Co-Founder and CEO of Event Dynamic, for a discussion on how the start-up is working with teams to eliminate the manual process of ticket pricing with AI and better forecast what fans would be willing to spend on an event. Sports…
The State of IP-based Attractions During the Pandemic
What is the state of themed entertainment today? It’s a question on the minds of many longing for the escape themed entertainment venues provide, which, to a large extent, has been missing from people’s lives due to the global pandemic. Places are opening, albeit slowly and at limited capacities in most theme parks and attractions….
Crafting a Career as a Woman in Video & Film
The industry of video production seems synonymous with bearded, tattooed, long-haired men toting cameras and talking gear shop. But there are women working behind the lens. Though still a minority, women working in film production is on the rise. Daniel Litwin talks to two female video professionals to get a first-person perspective on being…
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