Skip to content
MarketScale
‹ Back to IndustriesSoftware & Technology

Down to Earth: Land, Sea, and Air – Episode 2

The Pearl River in Jackson, Mississippi, is a crucial source of drinking water but poses flood risks. The Mississippi Department of Transportation collaborates with Tice Engineering to survey flood zones using advanced scanning technologies. This episode of 'Down to Earth: Land, Sea, and Air' explores innovative solutions to survey these areas safely and effectively.

This story was produced through MarketScale. See how Software & Technology teams put it to work with Executive Thought Leadership.

Promoted content from Microdrones on MarketScale.

By Cara Schildmeyer · And AirBridge ConstructionDown to EarthDrones
Share

Key takeaways

01

The Pearl River is vital but poses flood risks.

02

Mississippi D-O-T partners with Tice for flood zone surveys.

03

The project uses drone Lidar, terrestrial scanning, and hydrographic scanning.

The Pearl River cuts through the heart of Jackson, Mississippi, and also provides drinking water to hundreds of thousands of residents. However, the water source can also pose a threat to the local community when the levels flood. In this second episode of Down to Earth: Land, Sea, and Air by Microdrones, the Mississippi D-O-T is relying on Tice Engineering and President of Tice Engineering, Ryan Tice, to survey 150 acres surrounding the Pearl River to examine flood zones and inspect Bridge scour.

The Tice team will need to scan over and under local infrastructure such as railway bridges and scan under the water bordering the bridge foundations. To get the job done and create a highly detailed 3D surface, Tice will be deploying drone Lidar from the air, terrestrial scanning on the ground, and hydrographic scanning under the water.

In this 2nd episode, Terrestrial Scanning is added into the surveying mix to capture points under the bridge as the mdLiDAR1000HR continues to fly above the full site, completing the project. The Tice Team will try to stay out of harm’s way and complete the work in the field.

See if they can harness the power of all three technologies only on Down to Earth: Land, Sea, and Air by Microdrones.

Microdrones

Part of this channel

Microdrones

Integrated drone mapping systems for surveying and construction professionals.

Visit the channel

About the author

CS
Cara Schildmeyer

Software & Technology: are you visible to AI?

Before they reach out, Software & Technology buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one Software & Technology expert. Imagine publishing your whole team.

This article was produced through MarketScale. Create a free workspace and turn your own team's Software & Technology expertise into the articles, video, and social content B2B marketing buyers in your industry are searching for. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Software & Technology Insights

Enterprise AI hits an inflection point: governance, agentic systems, and the ROI reckoning

Enterprise AI hits an inflection point: governance, agentic systems, and the ROI reckoning

Enterprise AI is transitioning from experimentation to a focus on accountability. Key areas now influencing success include agentic systems, budget scrutiny by CFOs, and robust data governance initiatives. These factors play a critical role in determining the efficacy and ROI of AI implementations in businesses.

  • 01Agentic systems are becoming crucial in enterprise AI for ensuring efficient, autonomous decision-making.
  • 02CFOs are scrutinizing AI investments more closely to ensure their alignment with budget constraints and ROI goals.
  • 03Robust data governance is essential in capturing the full potential of enterprise AI.

Jul 21, 2026

AI governance gaps are blocking enterprise scale-up across the Middle East

AI governance gaps are blocking enterprise scale-up across the Middle East

AI governance challenges are preventing many businesses in the Middle East from scaling up their AI deployment. While technology advancements are not a barrier, the lag in internal governance frameworks is slowing down AI adoption. Addressing these governance gaps can accelerate the integration of AI within enterprises.

  • 01AI adoption in the Middle East is hindered by outdated internal governance frameworks.
  • 02Technology is not the limiting factor for AI deployment; governance is.
  • 03Improving governance frameworks can accelerate AI scale-up in enterprises.

Jul 21, 2026

Palo Alto Networks CEO puts a number on the AI cost problem: 90% token price drop needed

Palo Alto Networks CEO puts a number on the AI cost problem: 90% token price drop needed

Nikesh Arora, CEO of Palo Alto Networks, stated that for enterprise AI to scale, token costs must decrease by 90% within two years. He highlighted that high costs have already impacted companies like Uber, which spent its full-year AI budget by April.

  • 01Token costs for AI need to decline by 90% in two years for scalability.
  • 02Uber exhausted its annual AI budget by April due to high costs.

Jul 20, 2026

Explore More Software & Technology Insights

Read more expert perspectives from across Software & Technology.

Browse Software & Technology Hub

About the Experts

CS
Cara Schildmeyer
RT
Ryan Tice

President

Tice Engineering

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Software & Technology and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512