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What Sneakers Tell Us About Branding and Consumer Behavior
The sneaker and shoe market has developed its own unique culture over the course of the last half-century. While there are more brands and options available today than ever before, exclusivity is still a major factor in the industry. “No question, scarcity is a driver in this market,” Matt Powell, Senior Industry Advisor at NPD…
Today in B2B: A Major Partnership ‘Kicks Off’
Here are the top B2B headlines for Monday, Dec. 9. As one might expect given the time of year, we once again start with the retail industry. We’re not talking about the hottest gift of the season but how that item gets from point A to point B in time for the holidays. The…
Omnichannel Evolved: How Harmonic Retail™️ Adapts to the Changing Needs of Today’s Customer
DeAnn Campbell, director of retail strategy and development at Harbor Retail, spoke about the evolution of omnichannel on this episode of MarketScale’s Retail Podcast. Harmonic Retail™️ is a concept developed by Harbor Retail to address the changes retailers face in today’s marketplace. “Harmonic Retail is all about flexibility and staying in tune with the…
Today in B2B: Cyber Monday Numbers and An Olympic Goal
We are quickly approaching the 2020 Tokyo Olympics, but preparations are already underway for the 2028 Games in Los Angeles. The city has partnered with the private sector on a plan to have 30 percent of cars on LA’s roadways be electric by the times the games begin. According to smartcitiesdive.com, LA’s plan will…
Retailers See Huge Growth for Cyber Monday
Retailers saw another jump in the amount of business does on Cyber Monday in 2019. How much did holiday shoppers spend? Find out in this excerpt from Business Casual with Daniel Litwin and Tyler Kern. Tune in to MarketScale Radio LIVE every Wednesday and Friday morning at 9 a.m. CT for Business Casual with…
Black Friday vs. Cyber Monday
Black Friday is still the king when it comes to shopping days in the United States. Recently, however, Cyber Monday has begun to gain ground on the largest retail day of the year thanks to the success of online retailers like Amazon. In this excerpt from Business Casual, Daniel Litwin and Tyler Kern discuss what…
The Business Side of Thanksgiving in Two Minutes
Today we’re going to breakdown some of the most important data and facts revolving around the business side of the holiday. Let’s start with the dinner itself. The Wednesday before thanksgiving is the busiest day of the year for most grocers across the U.S. simply because of the demand for turkey. Hence the name…
Turkey Wednesday: A Look at The Busiest Day of the Year for Grocers
While shoppers and retailers make their preparations for Black Friday and Cyber Monday, there is one day each year where millions of Americans make perhaps their most integral purchase of Thanksgiving week. According to Placer.ai, a firm that tracks shopper traffic with machine learning, the Wednesday before Thanksgiving marks the highest day for visits for…
What Thanksgiving Week Means for Retailers
While the calendar has not yet turn to December, the holiday shopping spree is about to hit its peak. The five days between Thanksgiving and the following Monday mark the one of the highest volumes of shopping sales for the entire year in the United States. The NRF projects the total spend to fall between…
Inside Amazon’s Move Into the Grocery Store
Amazon recently announced its plans to open a conventional grocery store in California. Unlike its Whole Foods or Amazon Fresh ventures, this move is expected to provide a shopping experience that all Americans are generally accustomed to. However, this move may not be about food or even money at all for Amazon. To find…
Business Casual: Disney+ and Drones Make Historic Debuts
On this episode of Business Casual, hosts Geoffrey Short and Daniel Litwin break down the significance of three important debuts. First, in Oklahoma, a drone flight that could have major implications to retailers everywhere. Later, Amazon expert Kiri Masters joins the show to discuss the retailer’s venture into the grocery store space. Short and Litwin…
The Rapid & Changing World of Commerce Platforms as a Service
The world of commerce platforms now expands beyond transactional payments—information is king! Host Tyler Kern and Barry Stearn, director of partner success for Europe’s division of FreedomPay, discussed emerging payment trends, and how this fast-evolving landscape is becoming more complex. “Payments has become really an information business,” said Stearn. “Yes, there is a transactional exchange,…
3 Holiday E-Commerce Ideas for B2B Retailers
The National Retail Federation predicts that this season’s total holiday sales will increase by about 4 percent. Meaning holiday shopping this year could top over $730 Billion in sales. Last year approximately $124 Billion was spent online during the holidays, and that number is also expected to rise at a similar rate. The convenience of…
Inside the Changing Landscape of Brand Engagement
Consumers today are bombarded with advertising like never before. The digital era has been an exciting new frontier for brands but standing out in a cluttered landscape that includes both traditional advertising and new media experiences is difficult. Today’s leading companies are the ones providing creative and personal impressions on shoppers. “The ability for…
Disruptor Meltdown? Steve Dennis Explains a New Retail Paradigm
The average consumer today can acquire his or her groceries, wardrobe and furniture on-demand, at their front door for a lower price than ever before. Delivery and e-commerce have fundamentally changed consumer behavior, but these disruptors could be in store for a new challenge themselves. Sageberry Consulting Founder and Forbes Senior Contributor Steve…
What You Need to Know This Week in B2B
This week we’re going to the mall! Interesting data on what’s going on in America’s shopping centers was just released in a survey conducted by investment bank UBS. The main takeaway is that people are increasingly going to the mall to eat instead of shop. UBS reported that the percentage of people who went to…
The Reality of Doing More With Less
Every company has resources to allocate, but not every company allocates them efficiently. On this episode of the MarketScale Retail Podcast, Mike Murphy, Chief Financial Officer for Personiv, sat down with host Sean Heath to break down a few ins and outs of intelligent resource allocation. There are three primary areas in which a…
3 Things You Need to Know This Week in B2B
Consumers have grown accustomed to two-day or even same-day shipping from e-commerce retailers, and now B2B companies are getting more attention in distribution. UPS notched a 3.4 percent increase in B2B shipments in Q3, and a 24 percent year-over-year increase in next day shipments overall. Company Chairman and CEO David Abney said in a…
National Retail Federation Survey Shows the Business Side of Halloween
Halloween may be one of the most popular holidays for children, but retail professionals are looking forward to it with high anticipation, albeit for different reasons. The National Retail Federation (NRF) has released its annual survey results that examine the economic impact of Halloween in the United States. While the numbers do not bare record…
Analyzing the Lobby Experience and How To Make It Better
Online shopping is dominating the transactional marketplace for its ease and immediacy. For brick-and-mortar business, this fact makes providing a positive in-store experience all the more crucial for keeping customers content and loyal. Much like first impressions, the lobby experience can be the singular determination of whether a customer leaves happy and returns again….
Why Smaller Fulfillment Centers are Growing in Popularity
E-commerce giants have changed the way consumers have received products, and over the last five years they have made a significant impact on the real estate market as well. According to research from commercial real estate firm CBRE Group, rents for warehouses between 70,000 and 120,000 square feet rose by 33.7 percent in the…
Bringing Drones to the Commercial World
Toy to tool has been a battle that drone professionals have been waging as they look to break into new markets. Originally a fun gadget for weekend pilots, the tide has turned and drones are becoming a useful part of businesses across industry. Randall Warnas, Global sUAS Segment Leader at FLIR Commercial Systems saw…
MADE IN AMERICA 2019 Recognizes Manufacturers, Looks Ahead to 2020
INDIANAPOLIS – Succeeding in their mission to create the largest-ever showcase of American businesses and their products, the organizers behind MADE IN AMERICA 2019 say this is only the beginning for the nationwide movement. The four-day event drew a powerful network of policymakers, industry professionals, advocates and conscious consumers to the Indiana Convention Center in…
Forever 21 Fails to Live Up to Its Name, Files for Bankruptcy
Close to 200 Forever 21 locations may be coming to an abrupt end after the discount retailer filed for Chapter 11 bankruptcy protection this week. The company was undone by declining mall traffic, expensive leases and ecommerce competition over the years. Forever 21 has close to 800 brick-and-mortar locations worldwide, including 534 in the…
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