How AI is Powering New Package Retrieval Solutions in Retail
The retail landscape has changed a great deal over the last decade. New concepts have emerged, like creating frictionless experiences for consumers and buy online, pick up in store. However, these new concepts and ideas have birthed challenges for multi-unit residential facilities and retail establishments. How can these businesses cope with the rising number…
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The retail landscape has changed a great deal over the last decade. New concepts have emerged, like creating frictionless experiences for consumers and buy online, pick up in store.
However, these new concepts and ideas have birthed challenges for multi-unit residential facilities and retail establishments. How can these businesses cope with the rising number of packages that need to be collected by shoppers in a way that fosters a positive customer experience?
On this episode of the MarketScale Retail podcast, host Tyler Kern was joined by Ned Hill, CEO of Position Imaging, to discuss how leveraging AI creates powerful solutions for retail and multi-unit residential facilities.
“With the onslaught of online sales, people needed to change, and they needed to do it with new technology, because the old ways weren’t working,” Hill said.
Position Imaging’s solution for residential facilities is called Smart Package Room, and it utilizes “AI, computer vision, light, laser and audio guidance to transform fulfillment and enable an intuitive, secure, frictionless self-service customer experience.”
Likewise, their iPickup solution for retail employs the same technologies, allowing staff the freedom to help guests in other ways to amplify their shopping experience.
Hill said that reduced transaction times for BOPIS (buy online, pick up in store) purchases is a strong indicator of return business for retailers. The elimination of friction points also provides for a positive customer experience.
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About the author
Ned Hill founded Position Imaging in 2006 after an earlier venture in wireless dog-fence technology. His interest in tracking began with a dog that kept escaping; it later led to Smart Package Room and iPickup, systems that help people collect deliveries in residential buildings and retail settings. An economics graduate, Ned says he had to stop leaving the technical discussions to others and learn more of how his products worked. In his interviews, Ned connects product decisions with the realities of building a company. Discussing package collection, he explains why rising online sales required a different approach to fulfillment. In a financing conversation with David Byrne, he gets into the limits of venture debt and the role of intellectual property and future cash flow. His 2023 award appearance recognizes Position Imaging’s team and its move into multifamily package management. Ned is willing to revisit his own assumptions. Recalling a Tractor Supply pilot, he says he expected pickup at the back of the store to prompt more shopping. The retailer chose the front; customers valued the easier collection, and some used the time they saved to browse. It is a concrete example of the customer behavior he looks for when testing a product.
