Skip to content
MarketScale
‹ Back to IndustriesProfessional AV

What in the World is DevOps: The Mecca Minute

In one of my business networks, a C-level exec asked me “what the hell is this DEVOPS thing.” Being from IT I was forced to answer the question in a way that didn’t cause him to glaze over, and I think I did OK. DevOps, for this type audience, is better described in business terms…

This story was produced through MarketScale. See how Professional AV teams put it to work with Customer Stories & Case Studies.

Share
What in the World is DevOps: The Mecca Minute

In one of my business networks, a C-level exec asked me “what the hell is this DEVOPS thing.” Being from IT I was forced to answer the question in a way that didn’t cause him to glaze over, and I think I did OK.

DevOps, for this type audience, is better described in business terms verses all the techno-babbling to impress my buddies. For techs I recommend DevOps for the Modern Enterprise by Mirco Herring. What DevOps really means to your business is, it removes the mystery of the recluse coding efforts that take forever, have huge costs and you no idea of what is really going on. DevOps forces collaboration among planners, coders, testers to name a few and promotes continuous improvement and financial and functional transparency.

The business sees exactly what it is getting, in frequent valuable chunks, supported by great testing and governance. And, if done right, the product gets better and better overtime. I’m sure someone else is gonna listen to this and go that’s not what DevOps is. But the net of it is, businesses don’t give a crap about all the technical jargon. DevOps is really for a business that needs to have the capability managing large development projects using complimentary methods like AGILE. It is a discipline that is a long time coming, is desperately needed by organizations who are constantly getting buggy, monolithic messes because and they don’t have the mechanisms in place to collaborate and keep everyone accountable.

If you’re looking for a technical explanation of DevOps, Get the book. But if you are wondering whether or not your business would be better off with a DevOps working model, rest assured, they would be. But like all change you must be in for the long term and it’s a journey…worth taking. I’m Gerry Mecca and this has been the Mecca Minute.

Professional AV: are you visible to AI?

Before they reach out, Professional AV buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one expert. Imagine publishing your whole team.

This article was produced through MarketScale. Create a free workspace and turn your own team's expertise into articles, video, and social posts. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Professional AV Insights

How a Fortune 500 company built a broadcast-ready conference space with Avidex

How a Fortune 500 company built a broadcast-ready conference space with Avidex

Avidex recently completed a project for a Fortune 500 company to create a broadcast-ready conference space. This development addresses the growing demand for live events, streaming, and hybrid engagement in corporate settings. The project highlights the need for advanced technology infrastructure in modern corporate communications.

  • 01Avidex developed a conference space for a Fortune 500 company.
  • 02The space is designed to support live events and hybrid engagements.
  • 03Advanced technology infrastructure is crucial for modern corporate communications.

Jul 10, 2026

The Most Important AV Upgrade in Your Church Might Be Behind the Walls

The advancement of audio-visual (AV) technology in churches often goes unnoticed as the most critical upgrades might be hidden behind walls. Ben Thomas, associated with Windy City Wire, highlights the significance of investing in these unseen yet vital components. Proper infrastructure ensures that the overall AV experience in churches is seamless and effective.

  • 01Critical AV upgrades are often hidden behind walls.
  • 02Infrastructure investments are vital for effective church AV experiences.
  • 03Ben Thomas is associated with Windy City Wire.

Jul 9, 2026

The Most Important AV Upgrade in Your Church Might Be Behind the Walls

The Most Important AV Upgrade in Your Church Might Be Behind the Walls

The article discusses the significance of audiovisual (AV) upgrades in churches, emphasizing that often the most crucial upgrades are not visible on the surface. It explores the importance of the behind-the-scenes technology that supports the overall AV system. The piece aims to inform church decision-makers about optimizing their AV infrastructure.

  • 01The most important AV upgrades in churches may be hidden behind walls.
  • 02Behind-the-scenes technology is crucial for supporting AV systems.
  • 03Church decision-makers should focus on optimizing AV infrastructure.

Jul 9, 2026

Explore More Professional AV Insights

Read more expert perspectives from across Professional AV.

Browse Professional AV Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Professional AV and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512