Skip to content
MarketScale
‹ Back to IndustriesProfessional AV

The Benefits of Working with an OEM

With over 45 years of experience, Red Lion Product Manager Jeff Thornton has extensive knowledge about the company and its products. Thornton sits down with host Tyler Kern to discuss the benefits of working with an OEM and Red Lion’s new product, the PM50. While traditional OEM’s come in many shapes and sizes, there’s always…

This story was produced through MarketScale. See how Professional AV teams put it to work with Customer Stories & Case Studies.

Share

With over 45 years of experience, Red Lion Product Manager Jeff Thornton has extensive knowledge about the company and its products. Thornton sits down with host Tyler Kern to discuss the benefits of working with an OEM and Red Lion’s new product, the PM50.

While traditional OEM’s come in many shapes and sizes, there’s always a lot of communication involved.

“We’re looking right underneath that…machines that have used a simple panel meter or have no communication at all, that is kind of the layer we’re looking for,” Thornton said, addressing that this market is perfect for Red Lion’s new PM50 offering.

The PM50 provides high tech benefits but does not require a high tech expert, “We’re looking at a tech level, something that you and I could program and put it on the machine without going through those big expenses,” highlighted Thornton.

Additionally, the PM50 comes with a mobile app. Workers can also change the PM50 via a web browser or the screen itself. But what’s most exciting is the display, “Simple panel meters today typically provide just a number, especially for the OEM focus, we have introduced a new graphic display,” said Thornton.

For the OEM customer, this means, “They’re going to get a much better appearance on their machine,” continued Thornton. The OEM name logo can also be added to the machine with customized widgets or specialized orders in addition to providing a zero-wires, zero labor, and easy connection for customers.

“With the PM50, we actually give you the ability to use Wi-Fi communication to collect your data…you can use the SD card, which would copy the program and simply install the SD program into the new machine,” said Thornton.

The “PM50 is driven to help collect data” and offers the benefits of improved machine appearance, saved programming time, OEM market support, smart device connectivity, and reduced downtime.

Professional AV: are you visible to AI?

Before they reach out, Professional AV buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one expert. Imagine publishing your whole team.

This article was produced through MarketScale. Create a free workspace and turn your own team's expertise into articles, video, and social posts. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Professional AV Insights

How a Fortune 500 company built a broadcast-ready conference space with Avidex

How a Fortune 500 company built a broadcast-ready conference space with Avidex

Avidex recently completed a project for a Fortune 500 company to create a broadcast-ready conference space. This development addresses the growing demand for live events, streaming, and hybrid engagement in corporate settings. The project highlights the need for advanced technology infrastructure in modern corporate communications.

  • 01Avidex developed a conference space for a Fortune 500 company.
  • 02The space is designed to support live events and hybrid engagements.
  • 03Advanced technology infrastructure is crucial for modern corporate communications.

Jul 10, 2026

The Most Important AV Upgrade in Your Church Might Be Behind the Walls

The advancement of audio-visual (AV) technology in churches often goes unnoticed as the most critical upgrades might be hidden behind walls. Ben Thomas, associated with Windy City Wire, highlights the significance of investing in these unseen yet vital components. Proper infrastructure ensures that the overall AV experience in churches is seamless and effective.

  • 01Critical AV upgrades are often hidden behind walls.
  • 02Infrastructure investments are vital for effective church AV experiences.
  • 03Ben Thomas is associated with Windy City Wire.

Jul 9, 2026

The Most Important AV Upgrade in Your Church Might Be Behind the Walls

The Most Important AV Upgrade in Your Church Might Be Behind the Walls

The article discusses the significance of audiovisual (AV) upgrades in churches, emphasizing that often the most crucial upgrades are not visible on the surface. It explores the importance of the behind-the-scenes technology that supports the overall AV system. The piece aims to inform church decision-makers about optimizing their AV infrastructure.

  • 01The most important AV upgrades in churches may be hidden behind walls.
  • 02Behind-the-scenes technology is crucial for supporting AV systems.
  • 03Church decision-makers should focus on optimizing AV infrastructure.

Jul 9, 2026

Explore More Professional AV Insights

Read more expert perspectives from across Professional AV.

Browse Professional AV Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Professional AV and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512