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Listen: All About Small Business Marketing with Brad Plothow of Womply

On today’s podcast, we were joined by Brad Plothow, VP of Brand & Communications at Womply, who shared his insights on small business marketing. Brad talked about the industry’s shift in marketing priorities, the rapid adoption of software as a service, and the rise of digital threats to small businesses (and how to buckle…

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On today’s podcast, we were joined by Brad Plothow, VP of Brand & Communications at Womply, who shared his insights on small business marketing. Brad talked about the industry’s shift in marketing priorities, the rapid adoption of software as a service, and the rise of digital threats to small businesses (and how to buckle down and overcome them).

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End users made up 37% of InfoComm 2026's 28,132 attendees

End users made up 37% of InfoComm 2026's 28,132 attendees

AVIXA reports InfoComm 2026 drew 28,132 verified attendees from 94 countries to Las Vegas, with end users making up 37%. Microsoft and Cisco keynotes centered on AI agents for the meeting room. For enterprise workplace and IT teams, the June attendance mix and cross-platform AI pitches are timely as fall buying decisions approach.

  • 01A 37% end-user share at a pro AV trade show is a usable benchmark: more than one in three badges belonged to organizations that deploy the equipment, suggesting exhibitors may be demoing more directly to customers.
  • 02A sharper question to put to a collaboration vendor before the demo is which platform an AI meeting feature actually runs on. According to AVIXA, Cisco framed intelligent systems and open collaboration ecosystems as working across platforms including Microsoft Teams, Google Meet and Zoom, while Microsoft tied its voice agents to Teams Phone and Teams Rooms.
  • 03The 170-meter Cat5e reach BZBGEAR's Matt Richards cited to CE Pro for the XTREME-PRO, part of the XLink-ONE family that took Best of Show at InfoComm 2026 from AV Technology, is a manufacturer spec, not an independent test; for facilities with runs past 100 meters it is worth a bench check before fiber is designed out.

Sep 18, 2026

Nevco’s Smyrna Customer Case Pairs Sports Streaming With Sponsorship Funding

Nevco’s announced seven-field Smyrna deployment combines streaming, scoring and sponsorship funding. The case highlights questions AV buyers should ask about operating costs, sponsor commitments and measurable results.

  • 01Nevco describes a sponsorship-funded streaming and scoring deployment across seven Smyrna fields, planned for fall 2026.
  • 02HometownLive platform options and school-athletics practitioner guidance provide context, not proof of Smyrna’s financial results.
  • 03AV buyers should assess operating costs, sponsor obligations and measurable performance alongside the equipment.

Sep 17, 2026

College of Idaho adds 10mm video display and scoreboard at Simplot Stadium

College of Idaho adds 10mm video display and scoreboard at Simplot Stadium

The College of Idaho installed a new 10mm Nevco video display and custom scoreboard system at Simplot Stadium to support the football program's rapid rise in the NAIA rankings. The venue upgrade is part of a broader athletics facilities investment aligned with the team's on-field success, including 11-2 record last season and number 4 national ranking.

  • 01The College of Idaho has installed a 10mm video display and scoreboard at Simplot Stadium.
  • 02The improvements are part of efforts to meet the demands of a growing football program.
  • 03Simplot Stadium hosted its first night game in 2024 following the installation of new lights in 2020.

Sep 17, 2026

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