Skip to content
MarketScale
‹ Back to IndustriesProfessional AV

Ensure Your Business’ Future By Protecting Its Past

The business world relies on data; there’s no escaping it, and there shouldn’t be a desire to. Sophisticated data analysis is making business more efficient across the board. On this episode of the MarketScale Industrial IoT Podcast, Lane Leach, Senior Systems Engineer for Pinnacle Business Systems, sat down with host Sean Heath and they…

This story was produced through MarketScale. See how Professional AV teams put it to work with Customer Stories & Case Studies.

Share
Ensure Your Business’ Future By Protecting Its Past

Get featured

Want to get featured in MarketScale Professional AV?

Create a free MarketScale workspace and get your company's expertise featured across our Professional AV coverage. No credit card, no demo required.

Request an invite

The business world relies on data; there’s no escaping it, and there shouldn’t be a desire to. Sophisticated data analysis is making business more efficient across the board. On this episode of the MarketScale Industrial IoT Podcast, Lane Leach, Senior Systems Engineer for Pinnacle Business Systems, sat down with host Sean Heath and they discussed the complex challenge of backing up a company’s critical systems.

The most reliable way to recover from a catastrophic data corruption event is to restore the necessary systems from their backups. As Leach points out, for many companies, those backups simply were not created, whether through oversight or lack of priority.

“It doesn’t take more than a few minutes of having that be unavailable to be a quick reminder of how important it really is,” he said.

The stark impact of not having a comprehensive backup plan is clearly reinforced during a crisis, according to Leach.

“It could cripple your business to the point where you may have to go out of business,” he said.

Leach explained that not all dangers are unforeseen. He described a situation occurring in California to illustrate the need to prepare for expected issues, as well.

“Because of fires, you have the major electrical utility provider making a proactive decision, in their case, to have power outages. Well, imagine your business being in one of those impacted and affected counties and not having power for several days,” he said. “Where is your data? Is that something your business can withstand?”

The majority of businesses focus on the wrong side of the data backup equation, offered Leach.

“If we approach high availability and business continuity from a perspective of the data, and not the equipment, let’s start there,” he suggested. “The place to start is: what can I live without?”

For the latest news, videos, and podcasts in the IoT Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!

Twitter – @IOTMKSL

Facebook – facebook.com/marketscale

LinkedIn – linkedin.com/company/marketscale

Your experts belong here

Every story in MarketScale Professional AV starts with a company putting its integrators, design engineers, and product specialists on the record. Buyers are already reading this topic. The only question is whose experts they find.

When a spec writer or facilities lead searches this category, your integrators are what they find instead of a competitor.

Get your team featuredSee how it works15 minutes, straight to a calendar.

Follow Professional AV Insights

Get new expert content in your inbox.

Professional AV: are you visible to AI?

Before they reach out, Professional AV buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free plan

You just read one Professional AV expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your integrators, design engineers, and product specialists into the articles, video, and social content Professional AV buyers are searching for. Create a free workspace and see it with your own people. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale workspace, up to 10 people
One professional video edit a month for qualifying companies
Media requests to your crowd, remote recording, AI writing tools
$0, no credit card, nothing that expires

More Professional AV Insights

Campus AV-over-IP: a 10GbE switching and one-dashboard control buy

Campus AV-over-IP: a 10GbE switching and one-dashboard control buy

AV refreshes are starting to read more like network procurement decisions. Many designers now specify 10 Gigabit Ethernet for headroom, and campuses want a “single pane of glass” to monitor and control rooms. That shifts cost and risk to the IP network: bandwidth, governance, and the support model.

  • 01Many designers are specifying 10GbE headroom for AV-over-IP devices such as 4K monitors, according to Church Production Magazine, which turns classroom and venue upgrades into a switching and backbone procurement decision.
  • 02IMS Technology Services frames campus-wide standard room packages and a “single pane of glass” for monitoring and control as the support model, fewer room variants means fewer configs, spares, and escalation paths.
  • 03Church Production Magazine points to the cost jump as baseband routers grow from 16x16 to 64x64 and beyond, a pain point that underpins AV-over-IP’s argument for commercial-off-the-shelf switches over vendor-specific distribution hardware.

Sep 14, 2026

$1,499 SDM module puts Dante AV Ultra inside the display

$1,499 SDM module puts Dante AV Ultra inside the display

Adtechno’s $1,499 DAV-03SBL is designed for Intel SDM-L displays and projectors, per rAVe [PUBS]. It makes the display the Dante AV Ultra endpoint, which can mean fewer edge boxes but concentrates risk in switching, power, and device management.

  • 01If a display can be the decoder, the RFP shifts from “which wall box?” to “which switch config and management plane?” That’s where risk and labor move.
  • 02A single 1GbE link carrying 4K60 4:4:4 plus embedded audio (per Adtechno via rAVe [PUBS]) makes per-endpoint bandwidth assumptions, uplink sizing, and multicast policy central to planning.
  • 03Adtechno is building a family around Dante AV Ultra, with DAV-02 encoder/decoder (Digital Signage Today) and an SDM module that can standardize endpoints across signage and rooms.

Sep 13, 2026

Microsoft's MDEP Signage: From NRF Preview to InfoComm Demo

Microsoft's MDEP Signage: From NRF Preview to InfoComm Demo

Microsoft, MediaTek, and IAdea previewed what they described as the first digital signage solution built on Microsoft's Device Ecosystem Platform (MDEP) at NRF 2026 in January, and Avocor and IAdea demonstrated a pairing of MDEP-based signage with Avocor's new B Series displays at InfoComm 2026 in June, according to AV Magazine and invidis. Neither report describes the technology as shipping in commercial deployments.

  • 01MDEP adds identity management, conditional access, device attestation, and centralized lifecycle control to signage displays, enabling management like traditional IT endpoints.
  • 02MediaTek's Genio 720 system-on-chip, used in MDEP previews, provides industrial-grade performance with 10 TOPS AI acceleration and supports up to ultra-wide 5K or dual 2.5K display outputs.
  • 03MDEP-based signage remains in preview and demonstration status as of June 2026; buyers should verify current availability and understand MDEP licensing costs before purchase decisions.

Sep 11, 2026

Explore More Professional AV Insights

Read more expert perspectives from across Professional AV.

Browse Professional AV Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Professional AV and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512