Skip to content
MarketScale
‹ Back to IndustriesTransportation

Semi-Related: The Next Big Thing for the Logistics Industry is Advanced Transportation Management Systems

Companies modernizing their supply chains discover that software optimization transforms more than just visibility into a competitive advantage

This story was produced through MarketScale. See how Transportation teams put it to work with Partner & Channel Enablement.

By Chris Torrence · Advanced Transportation Management SystemsChris TorrenceJeff GraanOptym
Share

Key takeaways

01

Companies modernizing their supply chains discover that software optimization transforms more than just visibility into a competitive advantage

The freight and logistics industry is undergoing a transformative shift, blending decades-old practices with cutting-edge technology. This dynamic blend provides more than just digital surface. It will change the way goods are moved too, offering some challenges and opportunities. Whether companies own assets or opt for third-party solutions, there is a growing need for specialized software. And this software can optimize the entire supply chain, offering not just visibility but also collaborative tools for stakeholders.

There is a growing need for specialized software that can optimize the entire supply chain, offering not just visibility but also collaborative tools for stakeholders.

With more than 30 years in the industry, Turvo's Vice President of Innovation, Jeff Graan, offers some much needed insights into this evolving landscape. He sat down with host and Optym Chief Strategy Officer, Chris Torrence, sharing how technology like Transportation Management Systems (TMS) are meeting demands for efficiency and collaboration in new ways.

About the author

CT
Chris Torrence

Transportation: are you visible to AI?

Before they reach out, Transportation buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one expert. Imagine publishing your whole team.

This article was produced through MarketScale. Create a free workspace and turn your own team's expertise into articles, video, and social posts. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Transportation Insights

Supply chain leaders face diverging demands as consumer and industrial sectors split

Supply chain leaders face diverging demands as consumer and industrial sectors split

Supply chain leaders are challenged with the diverging needs of softening consumer sentiment and a robust industrial sector. This dual demand requires balancing between two distinct markets. Strategic planning is key to addressing these evolving trends in the transportation industry.

  • 01There is a divergence between consumer and industrial sectors.
  • 02Supply chain leaders must address both softening consumer sentiment and strong industrial demand.
  • 03Strategic planning is essential to navigate these dual market demands.

Jul 14, 2026

Volatility is structural, not cyclical: what the 2026 State of Logistics Report means for supply chain operators

Volatility is structural, not cyclical: what the 2026 State of Logistics Report means for supply chain operators

The 2026 State of Logistics Report highlights that U.S. business logistics costs decreased to $2.4 trillion in 2025. It emphasizes that structural forces, rather than cyclical demand changes, are altering the supply chain environment. The report underscores the importance of understanding these persistent changes for operators in the transportation industry.

  • 01U.S. business logistics costs fell to $2.4 trillion in 2025.
  • 02Structural forces are reshaping the supply chain, not cyclical changes.
  • 03Understanding these changes is crucial for supply chain operators.

Jul 14, 2026

Hyundai deploys Boston Dynamics Atlas humanoid robots at Georgia's Metaplant America

Hyundai deploys Boston Dynamics Atlas humanoid robots at Georgia's Metaplant America

Hyundai Motor Group has begun utilizing Boston Dynamics' Atlas humanoid robots at its Metaplant America facility in Bryan County, Georgia. This marks a significant step in integrating advanced robotics technology into automobile manufacturing. The deployment is expected to enhance operational efficiency and innovation at the plant.

  • 01Hyundai deploys Atlas humanoid robots in Georgia.
  • 02Robots are expected to improve manufacturing processes.
  • 03This is part of Hyundai's innovation strategy.

Jul 14, 2026

Explore More Transportation Insights

Read more expert perspectives from across Transportation.

Browse Transportation Hub

About the Expert

CT
Chris Torrence

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Transportation and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512