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World TeamTennis Partners With Universal Tennis

World TeamTennis (WTT) features an innovative team concept with many of the best players in the world competing each year for the King Trophy, named after co-founder Billie Jean King. Now in a new partnership with Universal Tennis, WTT will be provided with a sophisticated algorithm to help rate and select the best players for…

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World TeamTennis Partners With Universal Tennis

World TeamTennis (WTT) features an innovative team concept with many of the best players in the world competing each year for the King Trophy, named after co-founder Billie Jean King. Now in a new partnership with Universal Tennis, WTT will be provided with a sophisticated algorithm to help rate and select the best players for their annual WTT draft. The concept is expected to heighten fan interest in WTT, and create increased recognition of team tennis as a viable sports entity.

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