Skip to content
MarketScale
‹ Back to IndustriesProfessional AV

Navigating the Storms of Failure with Best-Selling Author & Investor Sterling Hawkins

Sterling Hawkins, best-selling author and founder of the No Matter What Movement, joins Dr. Travis Hearne on the Through the Storm podcast to discuss how leaders can transform failure into growth using a trust-powered framework. Hawkins draws on his experience surviving the collapse of a multi-billion dollar startup to outline five practices that help leaders push beyond their limits. His core message is that the depth of one's trust directly determines the extent of their success.

This story was produced through MarketScale. See how Professional AV teams put it to work with Customer Stories & Case Studies.

Promoted content from Through the Storm on MarketScale.

By Travis Hearne · Dr. Travis HearneNo Matter What MovementSterling HawkinsThrough the Storm
Share

Key takeaways

01

Trust is the foundation of resilience — Hawkins argues that the depth of your trust determines the extent of your growth and success.

02

Failure as a catalyst — Hawkins rebuilt from the collapse of a multi-billion dollar startup to launch and grow over 100 companies.

03

Five actionable practices — Hawkins shares a framework of five practices to help leaders push past perceived limits and achieve results regardless of obstacles.

Sterling Hawkins, best-selling author, investor, entrepreneur and keynote speaker, who is globally recognized as a leading expert in organizational culture, joins Dr. Travis Hearne on the Through the Storm podcast to talk about the storms of failure. Founder of the No Matter What Movement, he shows people how to practice trust to achieve the results they want regardless of obstacles.

He shows people how to practice trust to achieve the results they want regardless of obstacles.

Sterling developed his trust-powered success system to learn from the painful collapse of his multi-billion dollar startup involvement. He's since combined his business background, research, study and practice to come back and launch, invest in and grow more than 100 companies. He's taken that experience to work with C-level teams and leaders and speak on stages around the world. He's been featured in magazines like Forbes, Fast Company, The New York Times and Inc.

The depth of your trust determines the extent of your growth and success in life and business.

He believes that the depth of your trust determines the extent of your growth and success in life and business. Getting results requires being brave, declaring big goals and stepping outside your comfort zone. To inspire people to unlock their own inherent potential, he shares five practices that help us push beyond our perceived limits to make a difference for our companies, communities and families. When he's not at home in Colorado, he may be out skydiving, swimming with sharks or adventuring with the No Matter What Movement.

For more information, visit SterlingHawkins.com

Through the Storm

Part of this channel

Through the Storm

Resilient leadership lessons from executives, generals, and athletes.

Visit the channel →

About the author

Travis Hearne

You can write about your years of experience, industry, or skills. (Feel free to copy and paste your LinkedIn 'About' info here).

Professional AV: are you visible to AI?

Before they reach out, Professional AV buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one expert. Imagine publishing your whole team.

This article was produced through MarketScale. Create a free workspace and turn your own team's expertise into articles, video, and social posts. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Professional AV Insights

How a Fortune 500 company built a broadcast-ready conference space with Avidex

How a Fortune 500 company built a broadcast-ready conference space with Avidex

Avidex recently completed a project for a Fortune 500 company to create a broadcast-ready conference space. This development addresses the growing demand for live events, streaming, and hybrid engagement in corporate settings. The project highlights the need for advanced technology infrastructure in modern corporate communications.

  • 01Avidex developed a conference space for a Fortune 500 company.
  • 02The space is designed to support live events and hybrid engagements.
  • 03Advanced technology infrastructure is crucial for modern corporate communications.

Jul 10, 2026

The Most Important AV Upgrade in Your Church Might Be Behind the Walls

The advancement of audio-visual (AV) technology in churches often goes unnoticed as the most critical upgrades might be hidden behind walls. Ben Thomas, associated with Windy City Wire, highlights the significance of investing in these unseen yet vital components. Proper infrastructure ensures that the overall AV experience in churches is seamless and effective.

  • 01Critical AV upgrades are often hidden behind walls.
  • 02Infrastructure investments are vital for effective church AV experiences.
  • 03Ben Thomas is associated with Windy City Wire.

Jul 9, 2026

The Most Important AV Upgrade in Your Church Might Be Behind the Walls

The Most Important AV Upgrade in Your Church Might Be Behind the Walls

The article discusses the significance of audiovisual (AV) upgrades in churches, emphasizing that often the most crucial upgrades are not visible on the surface. It explores the importance of the behind-the-scenes technology that supports the overall AV system. The piece aims to inform church decision-makers about optimizing their AV infrastructure.

  • 01The most important AV upgrades in churches may be hidden behind walls.
  • 02Behind-the-scenes technology is crucial for supporting AV systems.
  • 03Church decision-makers should focus on optimizing AV infrastructure.

Jul 9, 2026

Explore More Professional AV Insights

Read more expert perspectives from across Professional AV.

Browse Professional AV Hub

About the Experts

Travis Hearne
Travis Hearne

Host, Through the Storm Podcast

Dr. Travis Hearne is the host of the Through the Storm podcast, which focuses on resilient leadership and navigating adversity in business and life. He interviews leaders and experts who share how they overcame significant challenges. He is associated with the No Matter What Movement.

SH
Sterling Hawkins

Best-Selling Author, Investor, Entrepreneur & Keynote Speaker

No Matter What Movement

Sterling Hawkins is a globally recognized expert in organizational culture and founder of the No Matter What Movement. He developed a trust-powered success system after experiencing the collapse of a multi-billion dollar startup and has since launched, invested in, and grown more than 100 companies. He works with C-level teams and speaks internationally, and has been featured in Forbes, Fast Company, The New York Times, and Inc.