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Professional AV

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Choosing an Indoor or Outdoor Walk-In Cooler: Explore the Pros and Cons of Each Application

Choosing an Indoor or Outdoor Walk-In Cooler: Explore the Pros and Cons of Each Application

There are several factors to consider when choosing an indoor or outdoor walk-in cooler. While both will protect your product, not all walk-in coolers are the same, and many factors will impact the choice you make. Let’s explore their unique qualities so you can make an informed decision when choosing a walk-in cooler for your…

What It Takes to Resupply the International Space Station

What It Takes to Resupply the International Space Station

On April 17, Virginia-based aerospace and defense company Northrop Grumman launched the Antares™ rocket along with the company’s Cygnus™ spacecraft, carrying about 7,600 pounds of cargo for the astronauts onboard NASA’s International Space Station. “Space station cargo resupply has been my favorite and most extensive program,” said aerospace engineer Jasper Nance. Nance, who works for…

Why it’s Time to Ditch Looping Media on Retail Digital Signage

Why it’s Time to Ditch Looping Media on Retail Digital Signage

When you think of digital signage in a retail store, the standard has become static imagery or looping media, providing color and branding but not much else. Trevor Sumner, CEO of Perch Interactive, says it’s time to think bigger and bigger. On today’s episode of the Retail Podcast, brought to you by MarketScale, host…

Mission Critical to Mission Accomplished: Evolving Command Centers For More Than Emergencies and Crises

On today’s episode of Mission Critical to Mission Accomplished, we explored the evolving role of command centers with guest Kelly Okerson, Sales and Marketing associate at Constant Technologies. “Command centers are mission critical hubs, and mission critical varies by industry. Traditionally, a command center was really only thought of in terms for emergencies or crises….

Production Management with Elite Multimedia Productions

Production Management with Elite Multimedia Productions

Elite Multimedia is your one-stop shop for all things entertainment. We specialize in concert touring, live event production and production gear rental. We offer full-service Audio Visual Production, Video Production, and Live Event Lighting and LED. What makes us different? We don’t just provide gear, we provide the most comprehensive audiovisual production support and services…

Airports are the Destination for Spectacular Digital Displays

Some wow-inducing digital displays are going up in a most surprising places: Airports. On today’s episode of the MarketScale Pro AV Podcast, brought to you by Marketscale, host Shelby Skrhak sits down with Brett Farley, director of strategic business development for NanoLumens, to discuss how digital displays range from everyday way-finding signage to dynamic…

Install Testimonial: Peerless-AV LED Video Wall Mounting Systems Installed at Agua Caliente Casinos

Install Testimonial: Peerless-AV LED Video Wall Mounting Systems Installed at Agua Caliente Casinos

The Data Behind the Phone Call

The Data Behind the Phone Call

Call tracking is a rather new realm of technology. While there have been many call management solutions on the market for some time, call tracking is next-level. Imagine all the data businesses can glean from understanding what happens when customers or prospects call. “The phone call has long been a lost touchpoint in the…

How to Properly Go Wireless for Workplace Collaboration

How to Properly Go Wireless for Workplace Collaboration

This interview originally aired on MarketScale’s Software & Technology Podcast. The workplace has changed; some would say for the better, others would say for the worse. Mobile workforces, open floor plans, co-working spaces, and IoT have all impacted the modern office in different ways, but a pretty agreed upon improvement in workplace culture…

The Digital Signage Race to the Top is one of Quality, Not Price

The Digital Signage Race to the Top is one of Quality, Not Price

The most innovative uses of digital dvLED technology being implemented across the world, from airports to public stadiums, are made possible by the best possible tech — not the cheapest. “The key is educating the consumer so they can make the best possible decision,” said NanoLumens Vice President of Global Marketing and Business Development…

Mimo Monitors and BrightSign Collaborate to Provide Their Top Five Tips for Digital Signage

Mimo Monitors and BrightSign Collaborate to Provide Their Top Five Tips for Digital Signage

Mimo Monitors and BrightSign, leading industry digital signage experts, share their best insights and strategies for maximizing digital signage to add value for the customer and cultivate engagement CHICAGO, IL—April 29, 2019— Mimo Monitors (www.MimoMonitors.com), the experts in small touchscreen displays, joined forces with BrightSign, to share their top five tips and best practices for digital…

The Fourth Revolution: Passion for High Performance Translates to Compelling Content

The Fourth Revolution: Passion for High Performance Translates to Compelling Content

In this inaugural episode of The Fourth Revolution, brought to you by Bartell, we tapped into the fervent passion that Bartell employees have for the automotive industry, and why one particular team member’s love for cars gives him an edge in the marketplace. We sat down with marketing content coordinator Jonathan Kahn to discuss…

How Digital Signage Can Boost Morale in the Workplace

How Digital Signage Can Boost Morale in the Workplace

For many years, corporate culture revolved around the water cooler. Internal communications came in the form of pamphlets, magazines, or dull print-outs that were destined to yellow with age in a workplace break room. Today, with companies leaning into co-working spaces, remote employees, and an all-around alternative workplace atmosphere, these internal communication methods are…

Crown Design Group and Absen create inspirational sanctuary environment for Action Church

Crown Design Group and Absen create inspirational sanctuary environment for Action Church

As one of the fastest growing churches in the U.S., Action Church has become a community fixture in local Orlando areas including Oviedo, Sanford and Winter Garden. Most recently, Action Church expanded its reach when it opened its newest location in Winter Park, FL this past November as its first large, non-mobile location. Learn more…

How to Pull Off a Company Rebrand in the IT Industry

How to Pull Off a Company Rebrand in the IT Industry

Few industries change as rapidly as the tech industry. With ever-evolving telecommunications and tech innovations pushing change, tech companies must be prepped to turn on a dime and meet the demands of their customers wanting the stay on the leading edge. So how does an IT company brand itself to be relevant now, and…

Schübeler Technologies fusioniert mit Microdrones

Über mehr als 20 Jahre hat sich die Schübeler Technologies GmbH weltweit als führender Hersteller von modernen elektrischen Antriebssystemen und leichten Flugzellstrukturen etabliert. Die Produkte von Schübeler Technologies sind so konzipiert, dass sie extremen Bedingungen und anspruchsvollem Außeneinsatz standhalten und Schubkraft und leichtgewichtige Langlebigkeit für High-Tech-Anwendungen wie im professionellen Motorsport und bei schweren Außengeräten bieten….

Why Do Resellers Hesitate in Offering Digital Signage Solutions?

Why Do Resellers Hesitate in Offering Digital Signage Solutions?

According to recent market research, the digital signage market is set for huge growth in the next five years, from $20.8 billion to $29.6 billion. Still, some are unsure of how to use Pro AV applications effectively, so education remains key to growth. Dave Petricig, Director of Channel Sales for Ping HD, joins today’s…

THE IMPORTANCE OF BRANDED ENVIRONMENTS AND HOW TO CREATE THEM WITH DIGITAL SIGNAGE

THE IMPORTANCE OF BRANDED ENVIRONMENTS AND HOW TO CREATE THEM WITH DIGITAL SIGNAGE

Consider how you feel when you walk into a brand setting that completely immerses you with its features. When brands create branded environments that drive feelings, you can’t help but feel inspired and reminiscing about what that brand has meant to you. Some of the strongest brands in the world do this every day. Walk…

How AV is Keeping Raley Field’s Fans in the Game

How AV is Keeping Raley Field’s Fans in the Game

Twenty years after it opened, Raley Field is still a source of pride for the Sacramento River Cats, the AAA affiliate of the San Francisco Giants. General Manager Chip Maxson joined the Pro AV Podcast to discuss the state of the stadium and how updates (such as the new jumbotron) have kept the fan…

Production Services Enhance and Bring Value to an Event

Production Services Enhance and Bring Value to an Event

A show or concert is about much more than a performer’s act. People can hear music or be entertained from home without having to spend money, but they choose to go to a venue for an immersive experience. A vital part of this immersion is accomplished with the right Pro AV technology. Heart-thumping sound, pulsating…

PRES-FLEX CINEMA FILM

PRES-FLEX CINEMA FILM

Presco, America’s premiere manufacturer of engineered vinyl film, creates cinema screen solutions that deliver amazing visual experiences. Our custom compounding and formulation capabilities meet the stringent visual and performance specifications of the cinema projection industry. Presco is proud to be the leading manufacturer of vinyl film, offering cinema screens solutions that dazzle. With wide width…

Geown Co-Hosts LiDAR Workshop: Increasing Collaboration to Improve Performance & Calibration

Geown Co-Hosts LiDAR Workshop: Increasing Collaboration to Improve Performance & Calibration

Recently, Geown co-hosted a well-attended workshop—Performance Analysis and Calibration of Mobile LiDAR Systems—in Lyon, France. Co-organized by Geown’s Chief Scientist Nicolas Seube, the framework for the workshop modeled the “PSR-SIIRI Automatic Calibration and Performance Analysis of LiDAR Systems” project funded by Quebec’s Ministry of Economy and Innovation. Held March 26th and 27th, Geown’s workshop was…

Voice Data is Still a Business’ Greatest Tool

Voice Data is Still a Business’ Greatest Tool

According to Craig McCue, Vice President of Sales and Business Development for OrecX, 60 percent of companies’ customer interaction data comes from voice data. Most people might seem to prefer emails or texts to phone calls these days, but the statistic is true, and yet a lot of companies don’t understand how impactful this…

Consumers Want Media 24/7. How Do You Reach Them Everywhere?

Today, the media landscape encompasses thousands of modes of communicating information at lightning speeds — from the smartphone to the smartwatch, to interactive adverts on streets and in cities. There are, in fact, so many outlets to disperse information that businesses, companies, and corporations are struggling to stay present with the ever-changing information technologies….

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