Skip to content
MarketScale
‹ Back to IndustriesFood & Beverage

Navigating Diverse Food Scenes and Elevating Kitchen Culture

From new technologies and changing food trends to supply chains and innovative concepts, the restaurant industry is everchanging. Host Andre Natera shares kitchens, plates and stories with food and beverage superstars, preparing a new dish and offering valuable insights from the front lines of the culinary industry.     A chef’s journey can take many twists and…

This story was produced through MarketScale. See how Food & Beverage teams put it to work with Customer Stories & Case Studies.

Promoted content from Run the Pass with Chef Andre Natera on MarketScale.

Share

From new technologies and changing food trends to supply chains and innovative concepts, the restaurant industry is everchanging. Host Andre Natera shares kitchens, plates and stories with food and beverage superstars, preparing a new dish and offering valuable insights from the front lines of the culinary industry.

A chef’s journey can take many twists and turns—such is the story of Alan Delgado, a native of El Paso and, until recently, a big name in the Austin food community. He worked at many notable Austin hotspots, including Comedor. Host Andre Natera welcomed his friend and fellow Texan to Run the Pass to talk about what he’s doing now after moving to New York. Delgado is currently the Director of Recipe and Development of Brooklyn’s Michelin-starred Oxomoco.

On the differences between Austin and New York food scenes, Delgado said, “It’s more diverse in New York.”

That variety is also pushing a new vegan concept. Although, Delgado uses the term “plant-forward” because “people are more willing to try it.”

“We’re asking ourselves questions now, like ‘Am I being the best version of myself?’” – Alan Delgado

Mexican food does lend itself to vegan options, but Delgado and Natera talked about the variations in the cuisine. “It’s a big country. Each area has different ingredients and different climates. People travel to one spot and think that’s what everyone eats.”

In addition to being plant-driven, his new restaurant focuses a lot on sustainability. “How much waste you produce impacts the planet, but it’s in its early stages of eliminating plastic and paper.”

That holistic approach to menus and food is also impacting kitchen culture. Delgado said the last year, there have been more conversations about mental health and creating a better balance. “We’re asking ourselves questions now, like ‘Am I being the best version of myself?’”

He took that sentiment to hiring new chefs, saying he cares more about getting to know the person than their resume. “I ask questions to get insight on who they are and how they react to stressful situations. I want the right people with the right mentality.”

Want to stay up to date on what is happening in Food and Beverage and Run the Pass? Subscribe here.

Run the Pass with Chef Andre Natera

Part of this channel

Run the Pass with Chef Andre Natera

Chef Andre Natera on the business and craft of the restaurant industry.

Visit the channel

Food & Beverage: are you visible to AI?

Before they reach out, Food & Beverage buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one Food & Beverage expert. Imagine publishing your whole team.

This article was produced through MarketScale. Create a free workspace and turn your own team's Food & Beverage expertise into the articles, video, and social content B2B marketing buyers in your industry are searching for. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Food & Beverage Insights

What is a Frozen Carbonated Beverage

What is a Frozen Carbonated Beverage

Frozen carbonated beverages are a popular refreshing drink that combines carbonation with a slushy texture. These beverages are typically made by freezing sweetened flavored liquids like soda while adding carbon dioxide. They are commonly found in convenience stores and fast-food restaurants.

  • 01Frozen carbonated beverages combine carbonation with a slushy texture for a unique drink experience.
  • 02These beverages are made by freezing flavored drinks, typically sodas, while injecting carbon dioxide.
  • 03They are popular in convenience stores and fast-food restaurants.

Aug 6, 2026

Quick Service Restaurants

Quick Service Restaurants

The quick service restaurant (QSR) sector is evolving as it adapts to changing consumer preferences and advances in technology. These restaurants are focusing on speed, efficiency, and convenience to meet the demand for quick dining experiences. Innovations in ordering, payment systems, and delivery services are playing a crucial role in shaping the future of the industry.

  • 01Quick service restaurants are prioritizing speed and convenience to cater to customer demand.
  • 02Technological advancements in ordering and payment systems are transforming the QSR industry.
  • 03Delivery services are increasingly important for quick service restaurants to maintain competitiveness.

Aug 6, 2026

FBD Frozen | 77X Frozen Cocktail Series

FBD Frozen | 77X Frozen Cocktail Series

FBD Frozen has launched the 77X Frozen Cocktail Series, featuring innovative frozen cocktail beverages. These cocktails are designed to cater to the growing demand for frozen beverages in the food and beverage industry. The series offers a unique variety of flavors and is targeted towards bars and restaurants looking to enhance their beverage offerings.

  • 01FBD Frozen released the 77X Frozen Cocktail Series to capitalize on the global demand for frozen beverages.
  • 02The cocktail series features a variety of innovative flavors designed for bars and restaurants.
  • 03FBD aims to help food and beverage establishments enhance their beverage menus with this new series.

Aug 6, 2026

Explore More Food & Beverage Insights

Read more expert perspectives from across Food & Beverage.

Browse Food & Beverage Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Food & Beverage and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512