Skip to content
MarketScale
‹ Back to IndustriesEngineering & Construction

The Activate & Enhance Pool Filter Solution

There is nothing quite as inviting as a sparkling, clear blue pool. And nothing quite as off-putting as a murky, debris-filled one. No one wants to dive into a dirty pool; it just feels wrong and unsafe. As it turns out, this is a very accurate instinct. Dirty water can carry all sorts of bacteria, such…

This story was produced through MarketScale. See how Engineering & Construction teams put it to work with Partner & Channel Enablement.

Share

There is nothing quite as inviting as a sparkling, clear blue pool. And nothing quite as off-putting as a murky, debris-filled one. No one wants to dive into a dirty pool; it just feels wrong and unsafe. As it turns out, this is a very accurate instinct. Dirty water can carry all sorts of bacteria, such as E. Coli, and can cause diseases such as recreational water illness. Therefore, it is important to have a powerful filter system to protect swimmers. But not all filter systems are created equal, and some chemical systems, as it turns out, can even be harmful.

Anyone who has been to a public pool knows what chlorine smells like; in fact, it is one of the classic scents of summer. Besides public pools, zoos and aquariums that house mammals such as dolphins, whales, and sea lions usually keep them in chlorinated water to keep bacteria and diseases from hurting the animal population. Unfortunately, it turns out that harmful trichloramines, what gives chlorine its distinctive scent, can cause fatal lung infections in many of these mammals. Dr. Howard Dryden discovered this unfortunate side effect of chlorinated water and set out to create a naturally effective pool filter that used fewer chemicals and was less toxic to the animals. The result of his efforts is Activate & Enhance, a complete filtration solution that offers a far more efficient and cost-effective alternative to sand filters. This innovation has saved the lives of dolphins, sea lions, and other mammals, along with thousands of customer dollars.

Unlike a normal sand filter, which needs to have its sand replenished every three years, Activate is a permanent media. It also has more filtering surface area than sand, making it a far more efficient and effective filter media, particularly with super fine particulate. Best of all, Activate can be used in any existing sand filter; just replace your sand with the Activate media, and you’re good to go. Our solution is WQA certified to meet NSF 50 industry standards for safe and clean water and is sustainably designed and built from recycled materials.

Activate is not just better for you or the environment, it’s just plain better. With 300 times more dirt-trapping surface area than sand, Activate also features a negatively charged filter to attract and capture bacteria resulting in cleaner and clearer water. And, unlike traditional sand filters, Activate is 100% anti-bacterial and self-sterilizing to prevent its further growth, resulting in healthier water. Because of its filtering power, it can accomplish these tasks while still using 30% fewer chemicals than a normal sand filter.

Every pool owner and swimmer want the cleanest, clearest, and safest pool water possible. The best way to achieve this is with the Activate and Enhance solutions from Maytronics. To date, over 250,000 pools, including sporting facilities in some of the nation’s top Universities, have trusted Activate to keep their water clean and clear. You can learn more about Dr. Dryden’s Activate here!

Read more at maytronicsus.com

Engineering & Construction: are you visible to AI?

Before they reach out, Engineering & Construction buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one expert. Imagine publishing your whole team.

This article was produced through MarketScale. Create a free workspace and turn your own team's expertise into articles, video, and social posts. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Engineering & Construction Insights

AI moves from back office to job site in construction's next build-out

AI moves from back office to job site in construction's next build-out

McCarthy Building Companies has entered a multimillion-dollar agreement with Palantir to enhance AI adoption. However, RICS experts highlight that data readiness and organizational culture pose significant challenges. This development signals a shift in integrating AI within construction sectors.

  • 01McCarthy Building Cos. signs a major deal with Palantir.
  • 02Data readiness is a critical hurdle for AI integration.
  • 03Organizational culture impacts AI adoption in construction.

Jul 11, 2026

South Korea commits $7.5 billion to AI-autonomous manufacturing as smart factory count hits 30,000

South Korea commits $7.5 billion to AI-autonomous manufacturing as smart factory count hits 30,000

South Korea is investing $7.5 billion in advancing AI-autonomous manufacturing, with a significant increase in smart factories, now totaling 30,000. The initiative also targets the development of 100 AI manufacturing zones throughout the country.

  • 01South Korea invests $7.5 billion in AI-autonomous manufacturing.
  • 02There are currently 30,000 smart factories in South Korea.
  • 03The government aims to develop 100 AI manufacturing zones.

Jul 11, 2026

Construction's productivity crisis: why ML cost forecasting and off-site methods are converging

Construction's productivity crisis: why ML cost forecasting and off-site methods are converging

U.S. construction productivity has decreased since 1968. Machine learning models and off-site construction methods are becoming pivotal in bridging this productivity gap by providing accurate cost forecasting and efficient building practices.

  • 01U.S. construction productivity has been declining since 1968.
  • 02Machine learning models offer enhanced cost forecasting capabilities.
  • 03Off-site construction methods contribute to improved project efficiency.

Jul 10, 2026

Explore More Engineering & Construction Insights

Read more expert perspectives from across Engineering & Construction.

Browse Engineering & Construction Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Engineering & Construction and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512