Skip to content
MarketScale
‹ Back to IndustriesSoftware & Technology

Paving the Way for Mass EV Adoption: Fusing the Bicycle and Motorcycle to Create a User-Friendly Experience

The evolution of bicycles into e-bikes and electric scooters represents a shift in urban transportation, providing environmentally friendly options for commuters. Innovators like Nico and Caspar Nagel are at the forefront, creating electric bikes that combine motorcycle power with a bicycle's minimalistic design. Pave Motors exemplifies this trend, aiming to enhance urban mobility and increase EV adoption.

This story was produced through MarketScale. See how Software & Technology teams put it to work with Executive Thought Leadership.

By Grant Harrell · Are We There Yet?Caspar NagelE-bikesE-motorcycles
Share
Paving the Way for Mass EV Adoption: Fusing the Bicycle and Motorcycle to Create a User-Friendly Experience

Key takeaways

01

Electric bikes and scooters provide a sustainable travel option with a reduced carbon footprint.

02

Nico and Caspar Nagel founded Pave Motors to merge motorcycle power with the simplicity of e-bikes.

03

There is a growing market need for innovative EV solutions that cater to urban commuters.

Get featured

Want to get featured in MarketScale Software & Technology?

Create a free MarketScale workspace and get your company's expertise featured across our Software & Technology coverage. No credit card, no demo required.

Start free

Back in 1418, Italian Engineer, Giovanni Fontana, created what’s believed to be the first bicycle. More than four hundred years later, Gottlieb Daimler and Wilhelm Maybach built the first gas-powered motorcycle in 1885.

Centuries later, bicycles have become electrical vehicles (EVs). This may be the natural progression of technology as e-bikes and electric scooters rise in popularity. These modes of transportation bring much-needed variety to riders in big cities looking for easy solutions to get around without all of the carbon emissions.

But what about the motorcycle? For those who want the ease of travel, the exhilaration that comes with motorcycle riding, and want to free themselves of the pump station, while also desiring the smaller feel of a bicycle, there is a gap in the marketplace. But not for long.

Add two more names to the list of innovators looking to take motorcycles and bikes into the 21st century and increase EV adoption: Nico and Caspar Nagel. These two Brooklyn transplants by way of Germany created Pave Motors in 2019, and they’ve developed a line of EV bikes that provide the power of a small-engine motorcycle with the minimalist look & feel of an e-bike. They shared their story and details of their bikes with Are We There Yet’s host Grant Harrell.

Growing up in Berlin and now living in Brooklyn, the Nagel brothers saw the growing need for new transportation solutions to get around cities.

“When we started the company in 2019, the way we saw the two-wheeler market was split in two,” Nico Nagel said. “On one hand, you had traditional e-bikes with a relatively weak motor; the rider still has to pedal, so it’s not a truly effortless ride. And it can’t replace a car trip because you don’t have space for a second passenger; there’s limited storage space, so the application is not as versatile as a motorcycle. On the other hand, you had the traditional motorcycle companies coming out with electric vehicles but not doing anything from a design standpoint.”

Join Harrell’s conversation with the Nagel brothers as they highlight:

  • The journey of creating Pave motors to meet customer needs
  • The importance of developing an EV mobility solutions
  • Bringing a fun riding experience to people everywhere

“We wanted to be a more friendly-looking vehicle because usually motorcycles are a bit more masculine and have more to it, and we wanted to stay away from that and go with a more friendly-looking vehicle while still having power that’s similar to a motorcycle because it’s an experience that everyone can enjoy,” Caspar Nagel said. “Riding a motorcycle is just amazing, so we’re trying to bring that experience to more people.”

Tune in to this latest episode to learn more!

About Nico

Nico Nagel is the Co-Founder of Pave Motors. He holds a bachelor’s degree in computer science from Chapman University. Nagel is originally from Berlin, Germany, and now makes his home in Brooklyn, NY. He looks forward to increasing EV adoption through his company’s new bike and motorcycle technology fusion.

About Caspar

Caspar Nagel is the Co-Founder of Pave Motors. He is a mobility enthusiast with a bachelor’s degree in industrial and Product Design from RISD. Nagel hails from Berlin, Germany, and now makes his home in Brooklyn, NY.

Your experts belong here

Every story in MarketScale Software & Technology starts with a company putting its solutions engineers, product teams, and customer engineers on the record. Buyers are already reading this topic. The only question is whose experts they find.

Buyers ask AI engines who to consider, and published expert answers are what those engines cite.

Get your team featuredSee how it works15 minutes, straight to a calendar.

About the author

GH
Grant HarrellHead of Transportation/Mobility & Host of "Are We There Yet?" video podcast series

Asking the most exciting, innovative, cutting-edge companies in transportation/mobility the “Are We There Yet?” question is a lot of fun, and the focus of Grant Harrell's top video podcast series! And, it’s not a bad question as so much is truly happening in this space today. What used to be trains, planes, and automobiles is now robots, drones, and spaceships, and Grant is curious about how soon we are all going to see these technologies in action, at scale. Very few of us enjoy a car that drives itself, have dinner delivered via drone, or have taken a vacation to space, but these amazing technologies and applications, as Grant discovers within his "Are We There Yet?" podcast series, are here, or as he likes to say, "we're there"! Grant also serves as the Head of Transportation/Mobility for MarketScale, one of the fastest-growing, most-successful, fun b2b media companies in the industry! MarketScale works behind the scenes for many of the top brands today, building their brand, engaging their communities, and telling their incredible stories! Within Grant's leadership of MarketScale's Transportation/Mobility division, he enjoys working with top companies within automotive to aviation, micro-mobility to marine, drones to space exploration, and everyone in between. And, Grant encourages you to reach out to him directly and set up a meeting, because as he says, "whats the point of all of this transportation/mobility technology development if we aren't headed somewhere fun to meet someone interesting"!

Follow Software & Technology Insights

Get new expert content in your inbox.

Software & Technology: are you visible to AI?

Before they reach out, Software & Technology buyers ask AI engines which vendors to trust. Explore how your experts, customers, and partners can become useful content for buyers and AI search.

Free plan

You just read one Software & Technology expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your solutions engineers, product teams, and customer engineers into the articles, video, and social content Software & Technology buyers are searching for. Create a free workspace and see it with your own people. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale workspace, up to 10 people
One professional video edit a month for qualifying companies
Media requests to your crowd, remote recording, AI writing tools
$0, no credit card, nothing that expires

More Software & Technology Insights

System integrators decide whether factory tech pays off, Smart Industry argues

System integrators decide whether factory tech pays off, Smart Industry argues

Smart Industry's Sept. 9, 2026 piece argues plant technology creates no business value until system integrators fit it into existing operations and workflows. Its summer coverage on upskilling, institutional knowledge and a Deloitte and Manufacturing Institute technician report points the same way. The payoff sits in the integration budget.

  • 01Smart Industry's framing moves the buying question from which platform to license to who integrates it and how that engagement is scoped, which puts the system integrator line item at the center of the return rather than in implementation overhead.
  • 02Gartner figures cited by Quality Magazine show 24% of industrial enterprises using IoT have deployed digital twins and 42% plan to, so most of the integration work in that market is still ahead, not behind.
  • 03The Deloitte and Manufacturing Institute report, as covered by Smart Industry, says AI can embed skills into workflows to address technician demand; the sharper question for a plant manager is whether that changes headcount or changes what each technician can cover.

Sep 18, 2026

ChatGPT ads now invite consumers to chat directly with brands like Wayfair

ChatGPT ads now invite consumers to chat directly with brands like Wayfair

OpenAI is now running ChatGPT ads that invite users to open a chat with the advertiser, with Wayfair among the first brands spotted using the format, Ad Age reports. Advertisers still receive only aggregated impressions and clicks. For retailers, the media buy now comes with a conversation to staff, while OpenAI's Plus, Pro, Business and Enterprise tiers stay ad-free.

  • 01A ChatGPT ad that ends in a brand chat turns a media buy into a staffing and automation question: something on the retailer's side has to answer the shopper.
  • 02Advertisers get aggregated impressions and clicks only; the conversational intent that triggered the ad stays inside OpenAI, so attribution will be coarser than keyword-level search data.
  • 03Ads run only on ChatGPT's free and $8 Go tiers. Plus, Pro, Business and Enterprise plans are excluded, so licensed company workspaces should not see them if that policy holds.

Sep 18, 2026

Only 6% of companies get value from AI, Forbes reports

Only 6% of companies get value from AI, Forbes reports

Forbes' enterprise AI coverage as of Sept. 16 includes a John Koetsier piece reporting only 6% of companies get value from AI. Its curated highlights say enterprises are moving to a mix of frontier, open and specialized models, with attention shifting to governance and security. Gartner's 2028 forecasts point the same way.

  • 01A 6% value rate, as reported by Forbes, is a usable benchmark: any enterprise that can show a measured return on an AI deployment is already in a small minority.
  • 02Gartner's 2025 baseline has specialized generative AI models at $1.1 billion of $14.2 billion in model spending, yet it forecasts they will be more than half of what enterprises use by 2028; architectures that cannot route work across several models will fight that shift.
  • 03The sharper question for a platform contract now is who owns AI governance and security, since Gartner's keynote called for a dedicated AI leader and MIT Sloan Management Review lists ownership of data and AI as an unresolved 2026 issue.

Sep 17, 2026

Explore More Software & Technology Insights

Read more expert perspectives from across Software & Technology.

Browse Software & Technology Hub

About the Experts

GH
Grant Harrell

Head of Transportation/Mobility & Host of "Are We There Yet?" video podcast series

Asking the most exciting, innovative, cutting-edge companies in transportation/mobility the “Are We There Yet?” question is a lot of fun, and the focus of Grant Harrell's top video podcast series! And, it’s not a bad question as so much is truly happening in this space today. What used to be trains, planes, and automobiles is now robots, drones, and spaceships, and Grant is curious about how soon we are all going to see these technologies in action, at scale. Very few of us enjoy a car that drives itself, have dinner delivered via drone, or have taken a vacation to space, but these amazing technologies and applications, as Grant discovers within his "Are We There Yet?" podcast series, are here, or as he likes to say, "we're there"! Grant also serves as the Head of Transportation/Mobility for MarketScale, one of the fastest-growing, most-successful, fun b2b media companies in the industry! MarketScale works behind the scenes for many of the top brands today, building their brand, engaging their communities, and telling their incredible stories! Within Grant's leadership of MarketScale's Transportation/Mobility division, he enjoys working with top companies within automotive to aviation, micro-mobility to marine, drones to space exploration, and everyone in between. And, Grant encourages you to reach out to him directly and set up a meeting, because as he says, "whats the point of all of this transportation/mobility technology development if we aren't headed somewhere fun to meet someone interesting"!

NN
Nico Nagel

Pave Motors

Co-founder of Pave Motors. Innovator in the electric vehicle sector, aiming to bridge the gap between motorcycles and e-bikes.

CN
Caspar Nagel

Pave Motors

Co-founder of Pave Motors. Pioneering electric vehicle solutions for urban environments.

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Software & Technology and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512