How is fan engagement being enhanced at Orlando City Stadium?

Fan engagement is enhanced by focusing on creating impactful experiences through digital content rather than hardware. This includes live stats, vibrant visuals, and enriched content that emotionally connects fans to the teams, fostering a sense of belonging and excitement.

What role does Absen play in this project?

Absen is responsible for providing state-of-the-art digital signage that ensures fan engagement remains exciting and immersive. Their expertise in digital solutions is crucial for delivering a sophisticated and robust fan experience.

Why does Revel Media Group emphasize a 'Message First' approach?

Revel Media Group emphasizes a 'Message First' approach because they believe the customer’s message is central to creating effective digital experiences. By prioritizing the desired experience and message, they ensure that the digital content aligns with the teams’ goals of engaging and retaining fan interest.

Revolutionizing Fan Engagement at Orlando C...

Revolutionizing Fan Engagement at Orlando City Stadium

Teams are shifting focus from technology specs to meaningful fan experiences through strategic digital partnerships

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By Absen · February 26, 2025, 11:05 PM UTC

Key takeaways

Focus on fan experiences over hardware specs.

Enhanced stadium technology supports player morale.

Long-term partnerships ensure immersive fan engagement.

Orlando City

and

Orlando Pride

have chosen

Absen

and

Revel Media Group

to elevate their fan engagement experience through innovative digital solutions. Instead of focusing on the hardware, these companies prioritize creating impactful fan experiences, tailoring their approach to engaging audiences with dynamic digital content.

The Engagement Approach

This partnership focuses on more than just game watching. It’s about building an emotional connection between fans and the teams, ensuring fans feel part of the game. With live stats, vibrant visuals, and the richness of the digital content, fans can connect with their sports heroes and feel a strong sense of belonging, both to the team and the brand itself.

Enhancing Stadium Technology

Revel Media Group’s core philosophy is to start with the desired experience and message, then implement the optimal hardware needed to deliver that. This results in a far less maintenance-intensive system, better at creating memorable experiences. The unveiling of the new video board was a testament to this, delivering a powerful visual punch that had fans appreciating the enhanced stadium technology.

This results in a far less maintenance-intensive system, better at creating memorable experiences.

Inspiring Player Confidence

The exciting atmosphere and full stadium bolster the player’s morale and confidence, further improving the performance on the pitch. Orlando City and Orlando Pride are committed to enhancing the fan experience, recognizing its impact on both game enjoyment and player productivity.

Message First Mentality

Revel Media Group’s mantra, “Because Your Message Matters,” highlights their commitment to putting the customer’s message first in their designs and work. The digital experiences created are an extension of this ethos, ensuring fans remain engaged from the parking lot to their seats.

Because Your Message Matters

Absen, backed by its expertise in digital signage, is essential to this, ensuring that the fan engagement is exciting, sophisticated, and immersive. Absen is here for the fans, solidifying the commitment to long-term, robust partnerships.

About the author

Absen