MarketScale
‹ Back to Industries

Professional AV

Get Vertical! with Mike McCalley and Darren Doyle: Part 1

On episode 1 of Get Vertical! with Mike McCalley, host, Mike McCalley, speaks with Darren Doyle, Outsourced Revenue Growth Partner at Sales Xceleration as they discuss their experience with sales and the importance of being service-oriented in business. They talk about the negative connotation surrounding sales and how it can be changed by being genuine and…

This story was produced through MarketScale. See how Professional AV teams put it to work with Customer Stories & Case Studies.

Share

On episode 1 of Get Vertical! with Mike McCalley, host, Mike McCalley, speaks with Darren Doyle, Outsourced Revenue Growth Partner at Sales Xceleration as they discuss their experience with sales and the importance of being service-oriented in business. They talk about the negative connotation surrounding sales and how it can be changed by being genuine and having integrity. The conversation then shifts to the topic of pricing and how discounts are often used as a lazy fix for other problems in an organization, rather than fixing the underlying issues. The importance of training and expertise for salespeople is also discussed, as well as the negative impact of poorly structured compensation plans.

Free workspace

You just read one expert. Imagine publishing your whole team.

This article was produced through MarketScale. Create a free workspace and turn your own team's expertise into articles, video, and social posts. No credit card, no demo required.

Start freeBook a demoNPS +73 · 1,000+ creators · 38+ countries

Explore More Professional AV Insights

Read more expert perspectives from across Professional AV.

Browse Professional AV Hub