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Predictive Networks: How Baron Weather and GIS are Strengthening Telecom Operations

Severe weather is no longer an occasional disruption for telecom providers—it’s becoming part of the operating environment. During Hurricane Ida in 2021, the Federal Communications Commission reported that nearly 1,000 cell sites across Louisiana and Mississippi went offline. In 2024, Hurricane Milton left more than 12% of cell sites in impacted areas of Florida…

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By Randall René · Baron WeatherBroadband InfrastructureDisaster PreparednessGis Technology
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Key takeaways

01

Severe weather is no longer an occasional disruption for telecom providers—it’s becoming part of the operating environment.

02

During Hurricane Ida in 2021, the Federal Communications Commission reported that nearly 1,000 cell sites across Louisiana and Mississippi went offline.

03

In 2024, Hurricane Milton left more than 12% of cell sites in impacted areas of Florida…

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Severe weather is no longer an occasional disruption for telecom providers—it’s becoming part of the operating environment. During Hurricane Ida in 2021, the Federal Communications Commission reported that nearly 1,000 cell sites across Louisiana and Mississippi went offline. In 2024, Hurricane Milton left more than 12% of cell sites in impacted areas of Florida out of service. When towers go dark, it’s not just dropped calls—it’s lost access to 911, emergency alerts, and contact with loved ones.

As storms intensify and infrastructure stretches across coastlines, forests, deserts, and mountains, telecom leaders are asking a practical question: how do we stop chasing outages and start getting ahead of them?

Welcome to Waypoints Unlocked. In the latest episode, Randall René, Principal Advisor and founder of Waypoint 33, shares insights from his blog, Predictive Networks: How Baron Weather and GIS Are Strengthening Telecom Operations. Drawing on his industry experience, Randall explains how integrating predictive weather intelligence directly into GIS systems allows telecom operators to anticipate risk, make smarter field decisions, and design networks built to withstand increasingly volatile conditions.

What you’ll learn…

  • Why weather is no longer a background factor in telecom operations but an active force shaping network reliability.
  • How Baron Weather’s radar, satellite, lightning, and sensor data—layered into GIS platforms—gives operators site-level visibility before a storm hits.
  • How predictive alerts and climate-informed design choices protect field crews, speed restoration efforts, and improve customer trust.

Randall René brings decades of telecommunications leadership experience to the conversation. As founder of Waypoint 33, he advises service providers and communities on operational strategy and resilience planning. He has worked through hurricanes, wildfires, and tornado recovery efforts across the country. Outside of telecom, he has volunteered on the Navajo Nation during COVID response efforts and served as a volunteer police officer in Oregon—experiences that shape his belief that connectivity is not just a service, but a responsibility.

Article written by MarketScale.

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About the author

Randall René
Randall RenéPrincipal Advisor & Founder

Randall René has spent his career at the intersection of technology, people, and possibility. With over 20 years of experience in telecom, leadership in telecom industry strategy at Esri, and the launch of his own firm, he has learned that success isn’t just about the tools people use — it’s about the connections they build and the impact they create together. What matters most to Randall is helping people and organizations find clarity in the middle of change. He believes in listening first, guiding with honesty, and making sure others feel seen and supported. Waypoint 33 represents the next chapter of that journey. It is a space where Randall can bring his experience, creativity, and passion for growth to serve others in new ways. His mission is simple: to be present, help people navigate challenges with confidence, and leave things better than he found them.

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About the Expert

Randall René
Randall René

Principal Advisor & Founder

Randall René has spent his career at the intersection of technology, people, and possibility. With over 20 years of experience in telecom, leadership in telecom industry strategy at Esri, and the launch of his own firm, he has learned that success isn’t just about the tools people use — it’s about the connections they build and the impact they create together. What matters most to Randall is helping people and organizations find clarity in the middle of change. He believes in listening first, guiding with honesty, and making sure others feel seen and supported. Waypoint 33 represents the next chapter of that journey. It is a space where Randall can bring his experience, creativity, and passion for growth to serve others in new ways. His mission is simple: to be present, help people navigate challenges with confidence, and leave things better than he found them.

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