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The Weekly Scale: March 15th 2021

This week at MarketScale, we debuted our brand new website — and it might just be the best content hub in B2B. We also set the table for QSR and EdTech, premiered our newest courses and hosted industry-leading insights. Subscribe to your favorite podcast. It’s the start of a new week, and it’s…

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This week at MarketScale, we debuted our brand new website — and it might just be the best content hub in B2B. We also set the table for QSR and EdTech, premiered our newest courses and hosted industry-leading insights. Subscribe to your favorite podcast. It’s the start of a new week, and it’s time to scale up.

If you’ve made it this far into our site, you’ve probably noticed we rebuilt it from the ground up to better showcase all of our original series and allow you easier on-demand access.  If this is your first time to MarketScale, welcome! You’re getting the very best we’ve ever been.

How can educators re-engage students that have fallen behind during remote schooling?  In the inaugural episode of Beyond the Classroom, Beth Baker and Glen Taylor talk about the beginnings of Centric Learning and their challenges and experiences since. Why do school districts need modular classrooms?

This week on Built Modular by Vanguard Modular Building Systems, marketing GM Mark Meyers shared how modular spaces help schools reduce the amount of students in a confined space while still having all the same features as standard construction, including technology integrations, security features, and more.

One of the last things restaurants think about is cybersecurity. This week on The Main Course, Barbara Castiglia sat down with litigator and cybersecurity expert Jacey Kaps to discuss how restaurants are at a disadvantage in the investment aspect of fighting cybersecurity. Most are financially strapped and focusing on operational items, but they still need to have a written data security plan and take “reasonable measures to protect data.”

In the late 90s, The University of Kansas Health System was ranked almost dead last and had incredible turnover. But it’s now a top-tier institute, so how did the leaders turn it around?

This week on I Don’t Care with Kevin Stevenson, Bob Page and Tammy Peterman, authors of Proud But Never Satisfied, joined the show to discuss how it reinvented itself from a state-administered entity to an autonomous public authority—a high-stakes choice forcing leaders to balance political, business, and medical interests.

Start planning on cashing in your frequent flier miles. On the next MarketScale Roundtable, we are bringing together some of the sharpest minds in hospitality to explore how hospitality businesses should strategize around bringing back their two key traveling demographics; business travelers and leisure travelers

Make sure to follow along for future roundtables. We will be exploring the technologies that will power the next wave of the automation revolution on March 22nd.

I’ll be back next Monday for The Weekly Scale but, until then, if you know of a story that you want us to cover, let us know with the hashtag B2BNeverSleeps.

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Workforce Pell will cover 8- to 15-week trades programs starting in July 2026

Workforce Pell will cover 8- to 15-week trades programs starting in July 2026

A final U.S. Department of Education rule makes 8- to 15-week training eligible for Pell Grants, effective July 20, 2026. Eligibility is tied to completion, employment, and earnings measures. For contractors and HR leaders, it adds a federal funding option for short-term technician training, if programs meet the rule’s standards.

  • 01The 70% completion and 70% employment thresholds turn Workforce Pell into a performance contract, not a blank-check subsidy, when selecting school partners.
  • 02For employers, written training agreements are now a procurement artifact: institutions can outsource up to 25% of instruction, and Registered Apprenticeship sponsors up to 49%, shaping how companies staff labs, instructors, and OJT.
  • 03State-by-state approval is the choke point. Governors and workforce boards decide which occupations qualify before federal sign-off, so multi-state employers will see uneven program availability.

Sep 5, 2026

Back-to-school IT teams are buying EdTech in a market where half the funding sits with 10 firms

Back-to-school IT teams are buying EdTech in a market where half the funding sits with 10 firms

New Market Pitch’s July 13, 2026 ranking says the top 10 EdTech startups hold about 50.2% of total funding in its filtered ranking; BYJU’S accounts for about 15.1% and is listed at about $6.0B raised. EdTech Digest’s 2011 profile of Wishbone describes an organization that links donors online with at-risk high school students to fund after-school and summer programs.

  • 01Funding tables can hide procurement risk: New Market Pitch lists some entries with “partial” confidence and flags “acquired” statuses without naming acquirers, so buyers should treat capital rankings as a starting point, not due diligence.
  • 02Some education initiatives behave like supply chains, not software: EdTech Digest’s description of Wishbone’s model highlights the operational work in vetting, publishing, funding, and progress updates, workflows that live outside the LMS.

Sep 4, 2026

AI Readiness in Education

AI Readiness in Education

AI adoption in education requires students to develop practical problem-solving skills and readiness to use AI effectively in their careers. Dr. Ngoc Cindy Pham at CUNY Brooklyn College redesigns curricula to emphasize AI literacy through experiential learning and industry partnerships that align academic training with real-world employer needs.

  • 01Students must defend their AI-assisted decisions through reasoning, not just rely on AI outputs, to ensure understanding of marketing concepts in practice.
  • 02Educational institutions should partner with employers as co-creators of curriculum rather than designing courses on theory alone, ensuring skills meet actual workplace demands.
  • 03AI literacy and readiness are becoming central to higher education frameworks, requiring continuous collaboration between educators and industry to adapt to evolving technologies.

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