Skip to content
MarketScale
‹ Back to IndustriesEducation Technology

Educational Choice Isn’t Enough—Implementation Will Make or Break It

Host Michael Horn speaks with Andrew Clark, president of yes. every kid., about the rapid expansion of education savings accounts (ESAs) across U.S. states and what it will take for school choice policies to succeed in practice. Clark argues that universal programs are more politically viable and that implementation design—not just policy passage—will determine whether ESAs empower families or become bureaucratic obstacles. The conversation highlights the importance of parent-led, consumer-flexible models over restrictive voucher-style systems.

This story was produced through MarketScale. See how Education Technology teams put it to work with Executive Thought Leadership.

Promoted content from The Future of Education with Michael Horn on MarketScale.

By Michael B. Horn · Andrew ClarkEducation Savings Accounts (esas)Michael HornSchool Choice
Share

Key takeaways

01

Universal ESA programs are up to 30% more politically viable than those restricted to specific student populations.

02

Parents want the flexibility to mix-and-match education options—tutoring, private school, extracurriculars—not just a simple school swap.

03

Poor implementation risks turning ESA programs into bureaucratic systems as unpopular and restrictive as health insurance models.

Get featured

Want to get featured in MarketScale Education Technology?

Create a free MarketScale workspace and get your company's expertise featured across our Education Technology coverage. No credit card, no demo required.

Start free

The U.S. education landscape is undergoing a seismic shift as more states adopt education savings accounts (ESAs), signaling a broader push toward personalized, parent-directed learning and broader educational choice. With over a dozen states now offering universal ESA programs, debates around school choice have reached a new level of urgency. Throughout 2024, enthusiasm for school choice remained high, especially among parents. A survey found 70 to 75 percent of school parents to be in favour of policies like education savings accounts (ESAs), charter schools, vouchers, and open enrollment. Among the general public, backing for these options also held steady, with around 60 to 65 percent expressing approval.

How can education choice be expanded in ways that actually resonate with families—and not just policymakers?

In this episode of The Future of Education, host Michael Horn sits down with Andrew Clark, president of yes. every kid., to explore the fast-evolving landscape of educational choice in the U.S. Clark, a lobbyist-turned-education-innovator, breaks down the current state of school choice, the pitfalls of narrow policy design, and how implementation decisions will define the movement’s success or failure.

Key takeaways from the conversation…

  • Universal programs are significantly more popular: Policies open to all students are up to 30% more politically viable than those restricted to low-income or special-needs students.
  • Parents want control, not just alternatives: Educational savings accounts that empower parents to mix-and-match learning (tutoring, private/public school, extracurriculars) are far more appealing than limited voucher models.
  • Implementation is everything: Clark warns that overly bureaucratic ESA systems risk becoming the educational equivalent of health insurance companies—unpopular and restrictive. Instead, he advocates for parent-led models with consumer-like flexibility.

Andrew Clark is a policy strategist and education reform advocate with nearly two decades of experience leading market-driven, data-informed campaigns. As President of yes. every kid., he spearheads efforts to redesign education through learner-centered, parent-empowered approaches. Previously, he held leadership roles at Americans for Prosperity and Generation Opportunity, where he focused on mobilizing grassroots support for systemic reform in education, criminal justice, and economic policy.

The Future of Education with Michael Horn

Part of this channel

The Future of Education with Michael Horn

Michael Horn interviews the people redesigning how students learn

Visit the channel

Your experts belong here

Every story in MarketScale Education Technology starts with a company putting its implementation leads, instructional designers, and district partners on the record. Buyers are already reading this topic. The only question is whose experts they find.

Procurement teams read long before they ever call, and your implementers get to answer their questions first.

Get your team featuredSee how it works15 minutes, straight to a calendar.

About the author

Michael B. Horn
Michael B. HornSpeaker, Writer & Advisor on the Future of Education, Clayton Christensen Institute

Michael Horn speaks and writes about the future of education and works with a portfolio of education organizations to improve the life of each and every student. He is the co-founder of and a distinguished fellow at the Clayton Christensen Institute for Disruptive Innovation, and host of the Future of Education podcast on MarketScale.

Follow Education Technology Insights

Get new expert content in your inbox.

Education Technology: are you visible to AI?

Before they reach out, Education Technology buyers ask AI engines which vendors to trust. Explore how your experts, customers, and partners can become useful content for buyers and AI search.

Free plan

You just read one Education Technology expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your implementation leads, instructional designers, and district partners into the articles, video, and social content Education Technology buyers are searching for. Create a free workspace and see it with your own people. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale workspace, up to 10 people
One professional video edit a month for qualifying companies
Media requests to your crowd, remote recording, AI writing tools
$0, no credit card, nothing that expires

More Education Technology Insights

Michigan's $250M Detroit innovation center is built with Detroit, not for it

Michigan's $250M Detroit innovation center is built with Detroit, not for it

The University of Michigan Center for Innovation, a $250 million facility opening in downtown Detroit in 2027, is designing its workforce programs with community input rather than for the community. Led by director of community engagement Lutalo Sanifu, UMCI is piloting curricula across climate action, urban technology, advanced manufacturing and other fields through focus groups and workshops while the building is under construction.

  • 01UMCI is conducting focus groups and pilot courses before opening to shape curriculum with residents, moving the end-of-course survey to the front.
  • 02Workforce development begins at age 14 and continues into adulthood, stacking micro-credentials and badges into larger certifications tied to employer hiring needs.
  • 03UMCI operates as a startup inside a large institution, with multiple U of M colleges jointly building curriculum around smart cities and urban technology across youth, workforce and graduate learners.

Sep 15, 2026

The Innovator at the Center of UMCI - Episode 2

The Innovator at the Center of UMCI - Episode 2

Scott Shireman, who leads the University of Michigan Center for Innovation (UMCI), moved from the Bay Area to help position Detroit as a destination for talent. His strategy centers on a collaborative network linking the university with Wayne State, Michigan Central and TechTown to support Detroit's revival and sustain the University of Michigan's elite standing.

  • 01Scott Shireman's career took a significant detour to Coursera, where scaling a global enterprise in the tech startup world gave him what he likened to 'a second MBA.'
  • 02UMCI's strategy involves forging connections with local institutions like Wayne State, Michigan Central, and TechTown to build a cohesive ecosystem that attracts and retains top talent.
  • 03Shireman aims to attract and retain top talent by building a collaborative ecosystem that turns Detroit into a 'destination city' melding talent with opportunity.

Sep 15, 2026

Cognizant Expands Google Cloud Deal, Deploys Gemini Enterprise

Cognizant Expands Google Cloud Deal, Deploys Gemini Enterprise

Cognizant announced on July 7, 2026 an expanded partnership with Google Cloud to deploy Gemini Enterprise and Google Workspace across its own organization and to joint clients, according to PR Newswire. The announcement cites internal benchmarks and one client example, alongside separate federal and education adoption data points for Google Workspace.

  • 01Cognizant reports 30% improvement in software development velocity using Gemini Enterprise with its Antigravity 2.0 tooling for code tasks and legacy modernization
  • 02Role-based agents deployed by Cognizant are intended to automate 60% to 70% of manual effort in targeted workflows
  • 03U.S. communications and entertainment provider achieved 17% increase in first-contact resolution and resolved nearly one-third of appointment requests through AI automation with Cognizant's Gemini Enterprise deployment

Sep 12, 2026

Explore More Education Technology Insights

Read more expert perspectives from across Education Technology.

Browse Education Technology Hub

About the Experts

Michael B. Horn headshot
Michael B. Horn

Co-Founder and Distinguished Fellow, Clayton Christensen Institute; Host, The Future of Education

Clayton Christensen Institute

Michael B. Horn is a co-founder of the Clayton Christensen Institute for Disruptive Innovation and a leading voice on education reform and innovation. He hosts 'The Future of Education' podcast, where he interviews educators, entrepreneurs, and thought leaders shaping learning's future. Horn is the co-author of several books on disruptive innovation in education, including 'Disrupting Class.'

AC
Andrew Clark

President

yes. every kid.

Andrew Clark is a policy strategist and education reform advocate with nearly two decades of experience leading market-driven, data-informed campaigns. As President of yes. every kid., he spearheads efforts to redesign education through learner-centered, parent-empowered approaches. Previously, he held leadership roles at Americans for Prosperity and Generation Opportunity, focusing on grassroots mobilization for systemic reform in education, criminal justice, and economic policy.

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Education Technology and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512