Discussions with various creatives about a variety of topics surrounding creativity. Talk about the need to appreciate and preserve lettering as an essential part of our daily lives, often overlooked. The inspiration comes from observing lettering in the surroundings, such as signs in coffee shops or unique signage. The speaker mentions the success of their…
Discussions with various creatives about a variety of topics surrounding creativity.
Talk about the need to appreciate and preserve lettering as an essential part of our daily lives, often overlooked. The inspiration comes from observing lettering in the surroundings, such as signs in coffee shops or unique signage. The speaker mentions the success of their project, Good Type, which gained a large following without resorting to paid followers. Research is emphasized as important for designers, although it’s becoming a luxury due to time constraints. Immersing oneself in the subject matter allows for better problem-solving and communication through graphic design. History plays a significant role in type design, with the speaker using it as a source of inspiration. Each typeface created is seen as a tribute to ancient typographers and calligraphic styles, incorporating historical models and interpretations.
Video TranscriptExpand ↓
How would you describe a letter form archive? And both what your goals are as a as a community and what inspires you to do it? I would probably if we were at a coffee shop, off that if it's your favorite, maybe it's one that has some cool signage or there's maybe the name is sign painted on the opening on the door there coming in. And I would point out some lettering that's around us, whatever that might be, and say that that type is all around us, and a lot of times people don't really think about it, but it's one of the most omnipresent things in our lives. One a really big win for me was being able to hand off Good type. Because for so long, I felt like towards the end because I started it officially in twenty thirteen, and it very quickly amassed a lot of followers, and I didn't pay for one of those followers. That's back before the algorithm, so it had an opportunity to just really flourish. And I think it hit one million followers in twenty seventeen or twenty eighteen somewhere in there. Do you have anything that you wanna add specifically about research and how that and how important that is for designers? Yeah. It's it's funny. Like, the more I talk to young designers, the more I'm understanding, the ability to have time and capacity to do good research is a bit of a luxury nowadays. And that's a shame. You know, designers can't we we come to we're problem solvers, and we try to have a breath and width of, like, of of knowledge about what our the content of things we're working on, but we can't know everything. So we've gotta have that time to really immerse ourselves in the subject. So I just had the choice between art and design. And when I really realized that what I love to do was actually graph design and how I could communicate with people that way. That's what I gravitated towards, and so that's how I I went back to school and just started all the way, all over again. Let's chat about what role does history play and type design. Well, history is everything to me. Although I know that historian, it is where I have found my greatest source of inspiration. I treat each typeface as a tribute to an ancient typographer or calligraphic style. I feel like I've already found a personal style where I use history as a model and calligraphy as a visual resource. Each of my typefaces from the last two years has a level of interpretation. Based it on a historical model and on a calligraphic style.
