Skip to content
‹ Back to IndustriesTransportation

Airbus | EAA AirVenture 2023, Are We There Yet?

Airbus is setting new benchmarks in sustainable aviation at EAA AirVenture 2023 with the introduction of the A350 airliner, featuring reduced emissions and carbon fiber technology. Led by Amanda Simpson, Airbus is also exploring innovative technologies like 100% sustainable aviation fuel and hybrid aircraft for the future.

This story was produced through MarketScale. See how Transportation teams put it to work with Partner & Channel Enablement.

By Grant Harrell · · AirbusAirbus AmericasAirventureAirventure 2023
Share
Airbus | EAA AirVenture 2023, Are We There Yet?

Key takeaways

01

Airbus showcases the A350 airliner with carbon fiber technology for reduced emissions.

02

Airbus explores sustainable aviation fuels and advanced aerodynamics for future aircraft.

03

New engine options from Airbus can use up to 20% less fuel.

Free workspace

Turn your Transportation expertise into content.

Record interviews, organize footage, and write with AI on a free trial of the MarketScale platform for qualifying companies. No demo required, no credit card.

Try it Free

Making waves at EAA AirVenture 2023, Airbus unveils a skyward revolution, setting new benchmarks in sustainable aviation for the world.

At EAA's AirVenture 2023 exhibition, Amanda Simpson, Vice President of Research and Technology and Head of Sustainability for Airbus Americas, showcased the Delta-branded A350 airliner, emphasizing Airbus's commitment to pioneering sustainable aerospace. The A350, with its carbon fiber technology, is designed for reduced emissions, and Airbus has introduced new engine options on other models that use up to 20% less fuel. Looking to the future, Airbus is exploring 100% sustainable aviation fuel, advanced aerodynamics, electric and hybrid aircraft, and alternative fuels like hydrogen that emit no carbon.

The company continues to focus on innovative technologies for the next generation of aircraft to ensure a sustainable future for aerospace.
— Amanda Simpson, Vice President of Research and Technology and Head of Sustainability for Airbus Americas

Your experts belong here

Every story in MarketScale Transportation starts with a company putting its fleet managers, logistics engineers, and safety leads on the record. Buyers are already reading this topic. The only question is whose experts they find.

Fleet and logistics buyers compare quietly, and your operators become the evidence that settles it.

Book DemoSee how it works15 minutes, straight to a calendar.

About the author

GH
Grant HarrellHead of Transportation/Mobility & Host of "Are We There Yet?" video podcast series

Asking the most exciting, innovative, cutting-edge companies in transportation/mobility the “Are We There Yet?” question is a lot of fun, and the focus of Grant Harrell's top video podcast series! And, it’s not a bad question as so much is truly happening in this space today. What used to be trains, planes, and automobiles is now robots, drones, and spaceships, and Grant is curious about how soon we are all going to see these technologies in action, at scale. Very few of us enjoy a car that drives itself, have dinner delivered via drone, or have taken a vacation to space, but these amazing technologies and applications, as Grant discovers within his "Are We There Yet?" podcast series, are here, or as he likes to say, "we're there"! Grant also serves as the Head of Transportation/Mobility for MarketScale, one of the fastest-growing, most-successful, fun b2b media companies in the industry! MarketScale works behind the scenes for many of the top brands today, building their brand, engaging their communities, and telling their incredible stories! Within Grant's leadership of MarketScale's Transportation/Mobility division, he enjoys working with top companies within automotive to aviation, micro-mobility to marine, drones to space exploration, and everyone in between. And, Grant encourages you to reach out to him directly and set up a meeting, because as he says, "whats the point of all of this transportation/mobility technology development if we aren't headed somewhere fun to meet someone interesting"!

B2B Weekly

The week in Transportation, and sixteen other industries, every Monday.

Ten stories, one-line takes, five minutes. Free.

Transportation: are you visible to AI?

Before they reach out, Transportation buyers ask AI engines which vendors to trust. Explore how your experts, customers, and partners can become useful content for buyers and AI search.

Free Trial

You just read one Transportation expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your fleet managers, logistics engineers, and safety leads into the articles, video, and social content Transportation buyers are searching for. Start a free trial and see it with your own people. For qualifying companies, no credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What your free trial includes

Hands-on access to the MarketScale platform
Media requests to your crowd, remote recording, AI writing tools
No demo required. No credit card.
For qualifying companies. Company confirmation required.

More Transportation Insights

Cold chain AI earns its keep when QA managers never log in

Cold chain AI earns its keep when QA managers never log in

PAXAFE lays out a four-stage maturity model for AI cold chain platforms, watch, answer, suggest and act, and says most products stop at a chat layer that answers questions. project44 and FourKites market agents that already act, FourKites claiming 75% of exceptions resolved autonomously, while Gartner estimated in June 2025 that only about 130 of thousands of agentic AI vendors are real.

  • 01PAXAFE sorts cold chain AI into four stages, watch, answer, suggest and act, and says most platforms today stop at a chat layer that answers questions.
  • 02Gartner estimated in June 2025 that only about 130 of the thousands of vendors selling agentic AI have real agentic capability, and predicted over 40% of agentic AI projects will be canceled by the end of 2027.
  • 03project44 and FourKites already market agents that rebook freight, call carriers and close exceptions, so the sharper buyer question is which actions an agent may take without sign-off and who answers when it is wrong.

Oct 30, 2026

China's car market heads for a 22% drop this year, with only a 2% rebound seen for 2027

China's car market heads for a 22% drop this year, with only a 2% rebound seen for 2027

The China Passenger Car Association expects domestic retail sales of 18.5 million vehicles in 2026, about 22% below the 2025 peak, and 2027 growth of 0–5% with 2% central. Exports rose 65.8% through September while imports fell 49% in the month, and foreign brands’ share has slipped below 30%.

  • 01CPCA forecasts 18.5 million retail sales in 2026, below even the 2020 trough, with a 0 to 5% range for 2027 centered on 2%.
  • 02Exports reached 8.21 million vehicles through September, up 65.8%, while domestic sales fell 22.4% and September imports fell 49%.
  • 03New energy vehicles took a record 67% of September retail sales as the purchase tax exemption was halved for 2026 and 2027.

Oct 28, 2026

Coos Bay gets $204.8 million to build rail for its planned container port

Coos Bay gets $204.8 million to build rail for its planned container port

The Oregon International Port of Coos Bay won a $204.8 million federal CRISI grant to upgrade the Coos Bay Rail Line for double-stack container trains. The planned Pacific Coast Intermodal Port is designed to move nearly all landside cargo by rail. Construction can start once the necessary permits are in place.

  • 01Working with its partners, the port is still carrying out environmental review, permitting, engineering and design for the marine terminal, the navigation channel and the rail work. Permit decisions will affect when crews can begin construction.

Oct 28, 2026

Explore More Transportation Insights

Read more expert perspectives from across Transportation.

Browse Transportation Hub

About the Experts

GH
Grant Harrell

Head of Transportation/Mobility & Host of "Are We There Yet?" at MarketScale

Grant Harrell leads the Transportation/Mobility division at MarketScale. He hosts the 'Are We There Yet?' video podcast series, engaging with innovative companies in transportation and mobility. Grant explores emerging technologies like drones and space travel and works with top brands to build their brand narratives.

AS
Amanda Simpson

Vice President of Research and Technology and Head of Sustainability

Airbus Americas

Amanda Simpson leads research, technology, and sustainability efforts at Airbus Americas. She works on pioneering sustainable aerospace advancements, including carbon fiber technology and fuel-efficient engines.

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Transportation and beyond.

Book a Demo

Or call us. No forms required. We pick up. 214-945-2512