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German Football Approves Virtual Hybrid LED Ad Technology
Germany’s Bundesliga soccer league is moving toward integrating live in-game advertising technology into their broadcasts. The Virtual Hybrid LED solution virtually offers personalized perimeter content to different international audiences without altering what is seen by domestic fans. This new technology has the power to impact every commercial aspect of the sport. Read more at AV…
Texas’ Biggest Youth FB League Reducing Padded Practices to One Per Week
TEXAS’ LARGEST YOUTH FOOTBALL ORGANIZATION UNVEILS A NEW ROADMAP THAT WILL REDUCE PADDED-CONTACT PRACTICES TO ONE PER WEEK Texas Youth Football Association (TYFA) announced today their new safety iniDaDve aimed at reducing contact for their more than 10,000 youth football participants. The initiative features a three-year road map that takes aim at reducing the number…
Walt Disney Company Shakes Up Structure to Welcome 21st Century Fox Assets
This week, the Walt Disney Company announced major changes to its organization in anticipation of a swath of new assets incoming from 21st Century Fox. Though the $52.4 billion acquisition is waiting for government approval, Disney is restructuring to take full advantage of the addition. Disney created a new division, the “Direct-to-Consumer and International,” with…
The Baltimore Orioles To Let Kids In For Free
Major League Baseball (MLB) executives know they are dealing with an aging base with an average fan age of 57 versus the NFL, NHL and NBA at ages 50, 49 and 42 respectively. The Baltimore Orioles believe they have an unorthodox solution that involves allowing parents to bring their children age 9 and under to…
Starr Companies Becomes New York Yankees’ Official Insurance Company
Global leader in investments and insurance, Starr Companies, recently announced a sponsoring partnership with the New York Yankees. Now, the historic MLB team will name Starr the “Official Commercial Insurance Company of the New York Yankees,” starting this season. Starr CEO and chairman, Maurice R. Greenberg, says the partnership is an honor. Yankee’s vice president…
HOW TO KEEP YOUR COURSE’S FLAGS LOOKING GREAT
Golf course superintendents and managers want to keep their courses looking fresh, clean, and inviting. However, if the flags look worn and dirty, the course can give off the wrong first impression as players get to the 1st hole. To keep a course looking and feeling great, superintendents stay out of the rough by purchasing high-quality…
Plans Announced for $660 Renovation to the Seattle KeyArena
Los Angeles architecture firm Populous and developer Oak View Group (OVG) announced a major $660 million renovation on the Seattle KeyArena that will double its interior space and still keep its iconic 60s-era roofline. The renovated arena will have a glass atrium and club space on an upper-deck. Construction is scheduled to begin in October…
Cape SportsPlex Earns National Attention
Located about 120 miles from St Louis, MO, the Cape Girardeau SportsPlex is receiving national acclaim as one of the ten best indoor sports facilities in the Midwest. A Sportsplex is a facility which books a potpourri of recreational events including basketball, soccer, volleyball, flag football games and martial arts. Coaching clinics are also booked…
Watch: Teenage Athlete Wins Second Silver at Winter 2018 Paralympics
Teenage athlete Millie Knight nabbed her second silver in two days at the 2018 Winter Paralympics. Her latest win was in women’s downhill. It follows a silver in the VI super-G. A crash on the same course this February ended with a concussion for Knight, so the progress makes for a stunning comeback. Great Britain…
Ontario City Of Greater Sudbury Secures Funds For Indoor Sports Facility
In Canada, Greater Sudbury, Ontario has never been closer to beginning work on its very own indoor sports complex. A private donor offered around $3 million to cover a sports dome that the city hopes will host numerous sports throughout the winter months. The proposal process is underway to begin building a dome that could…
The Smartest Basketball Mind Outside The NBA
Brilliant 29-year-old Ben Falk, former NBA executive for the Blazer and the Sixers, last year launched Cleaning the Glass, an innovative online experience for true lovers of the game. With his experienced insight and intelligently nuanced analytical perspectives, the site has virtually exploded in its inaugural year, garnering a 95% renewal rate for the website…
Listen: Building Brands for the Athletes of Tomorrow with Malcolm Lemmons
On today’s podcast, we have a chat with Malcolm Lemmons from Players Point Agency. We discuss the thought process that athletes go through when preparing for the work they want to do after their playing career, the focus they should put on their brand during their playing days, and the perfect time to start…
Disney Shareholders Reject Bob Iger’s Pay Plan
Disney CEO Bob Iger held Disney Company’s annual shareholders Q & A meeting where they voted on candidates for board of directors. Iger announced no big changes for now, neither making any changes or rebranding its recently acquired 21st Century Fox. Shareholders also rejected a proposed pay plan that could reward Mr. Iger up to…
PGA Headquarters Moving From Florida To Texas
The PGA of America has been headquartered in Florida since 1965, but plans are underway to move to Frisco, Texas, according to a Golf.com report. The Frisco site would also offer two 18-hole semi-public courses and a nine-hole short course. The new location would host major events such as the PGA Championship and Ryder Cup….
The Interesting Setup at the Conference USA Basketball Tournament
The Conference USA basketball tournament this week is being held at the practice facility for the Dallas Cowboys, the Ford Center at The Star, with a unique setup. Two courts, Court A and Court B, will inhabit the space with a divider curtain hung along the 50-yard-line. The facility’s regular seating, which is quite far…
Diamond Kinetics uses embedded sensors to help MLB batters and pitchers improve performance
Diamond Kinetics, launched in Pittsburgh in 2013, early on developed bat sensors that analyze a batter’s swing. Using the same sensors in their new PitchTracker, the embedded device can now analyze pitches as well. Product developers Buddy Clark and CJ Handron saw that collecting this data could help match baseball and softball players with a…
Bumble And The Los Angeles Clippers Strike Jersey Deal
The LA Clippers, owned by Microsoft’s former CEO Steve Ballmer, has negotiated a deal with dating and friend-finding app Bumble. A major aspect of the deal is the inclusion of Bumble’s logo on Clippers team jerseys. Although jersey sponsorships are far from a new idea, this will be a league first for a dating service….
Comcast Spectacor Approves $250mil Renovation For Wells Fargo Center
The Wells Fargo Center in Philadelphia, home to NHL’s Flyers and NBA’s 76ers is getting a $250 million facelift. The ownership group, Comcast Spectacor, approved plans last week for updates. The current plan spans over three summers, and the venue will remain open for games and concert events during the renovation. Included in the proposal…
Watch: The 2018 Oscars may be the lowest rated ever
Reports show that the 90th annual Academy Awards may be the lowest ratings ever for the movie awards show. 2018 saw a 16% drop from 2017, already at a decade low. The fact that “The Shape of Water” is doing well at the box office seems irrelevant. An awards roster of high-grossing films and political…
Disney Appoints James Pitaro As New ESPN CEO
On Monday, Bob Iger announced that James Pitaro would fill the role of ESPN’s CEO, effective immediately. Pitaro has served as Chairman of Disney Consumer Products and Interactive Media since 2016, and will report directly to Mr. Iger, according to the press release. “Jimmy is a talented and dedicated leader with the right strategic vision,…
The NBA Looks to Reach Out to High School Players
The commissioner of the NBA, Adam Silver, is looking to cultivate a more direct relationship between the league and elite high school players that might go on to be superstars. Silver is eager to offer more skill-based camps and other opportunities to instruct and develop the young players, on and off the court. Silver has…
UBISOFT Debuts AI Coding Program to Detect Bugs
Ubisoft debuted a new AI system in Montreal at this year’s Ubisoft’s developer conference. The new system, named Commit Assistant, can detect and flag potential coding bugs even before the developers make a mistake. “I think [that] like many good ideas, it’s like ‘how come we didn’t think about that before?’,” says Yves Jacquier, who…
Tampa Bay Rays and Fox Sports Close in on TV Deal
The Tampa Bay Rays have notoriously experienced ongoing cash-flow problems. Observers of the troubled franchise hope that a possible deal with Fox SportsNet may mark the end of their frugal days. The long-term agreement would net them an average of $82 million over the next 15 years, more than doubling their current revenue stream. Reportedly,…
Netflix Aims for 700 Original Shows and Movies in 2018
With an 8-billion-dollar budget for content and no reason to stop production now, Netflix is looking to list at least 700 original movies and TV shows on its streaming service by the end of 2018. Netflix CEO David Wells claims the company’s non-stop production of original content is successfully drawing more subscribers to the platform;…
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