Skip to content
MarketScale
‹ Back to Press ReleasesPress Releases

Shopware Launches Shopware Payments in Partnership with PayPal

Shopware has launched a new payment solution, Shopware Payments, in collaboration with PayPal. This platform-native solution aims to enhance efficiency, provide better control, and support global scalability for modern commerce businesses. It integrates seamlessly with Shopware's existing offerings to deliver a streamlined payment experience.

This story was produced through MarketScale. See how Software & Technology teams put it to work with Executive Thought Leadership.

By MarketScale Newsroom · PaymentsEcommercePaypalCheckout
Share

Get featured

Want to get featured in MarketScale Software & Technology?

Create a free MarketScale workspace and get your company's expertise featured across our Software & Technology coverage. No credit card, no demo required.

Request an invite

Shopware, a leading open-source ecommerce platform, today announced the launch of Shopware Payments, its platform-native payments solution powered by PayPal. The solution enables merchants to activate and manage payments directly within Shopware while providing access to a comprehensive portfolio of market-relevant payment methods at checkout, including cards, digital wallets such as Apple Pay and Google Pay, buy-now-pay-later options, and PayPal's suite of payment experiences, including PayPal, Venmo, and PayPal Pay Later.

Built on PayPal's trusted global payments infrastructure, Shopware Payments provides merchants with fast access to international payment methods. By consolidating payment execution, data flows, and support within a single environment, the solution reduces operational complexity and accelerates time to value.

A key advantage of Shopware Payments is its streamlined onboarding through PayPal Business accounts. Merchants can connect or create an account during setup. By leveraging PayPal's risk and compliance capabilities, Shopware Payments accelerates merchant onboarding while enabling a path to live payment operations.

"Expanding our collaboration with PayPal enables us to deliver an embedded, out-of-the-box payments experience for merchants of all sizes," said Sebastian Hamann, Co-CEO at Shopware. "Shopware Payments simplifies the path from setup to sale, giving merchants more control, and transparency, offering the seamless checkout experiences shoppers expect."

Open architecture is a defining characteristic of Shopware Payments. The solution does not enforce exclusivity or restrict provider choice, enabling merchants to retain control over their payment service provider (PSP) strategy, ensuring long-term flexibility.

The transaction-based model offers transparent and competitive pricing that enables predictable cost structures as volumes scale. Combined with native integration and centralized management, this can lower total cost of ownership and improve operational efficiency over time.

"Together with Shopware, we're helping merchants accelerate growth with embedded payments that are easy to adopt and deliver superior checkout performance," said Jeff Pomeroy, Payment Services & Crypto at PayPal. "By bringing PayPal's trusted payment network, choice at checkout, and Buy Now, Pay Later offerings directly into the Shopware experience, we're empowering merchants to convert more shoppers and run their businesses with greater confidence."

Shopware Payments is available in Germany and Austria for the initial rollout, with phased expansion planned across the EU and US markets. Availability will be introduced incrementally, aligned with local regulatory requirements and operational readiness.

More information: www.shopware.com/en/products/shopware-payments.

About the company

About Shopware Shopware provides high-performance B2C and B2B ecommerce solutions designed to address complex business requirements and workflows. The platform enables global organizations to scale efficiently while maintaining flexibility across diverse commerce models. By combining the security of open-source technology with a modular, adaptable architecture, Shopware delivers reliability, extensibility, and long-term operational stability. About PayPal PayPal has been revolutionizing commerce globally for more than 25 years. Creating innovative experiences that make moving money, selling, and shopping simple, personalized, and secure, PayPal empowers consumers and businesses in approximately 200 markets to join and thrive in the global economy. For more information, visit https://www.paypal.com, https://about.pypl.com, and https://investor.pypl.com.

Featured companies

Your experts belong here

Every story in MarketScale Software & Technology starts with a company putting its solutions engineers, product teams, and customer engineers on the record. Buyers are already reading this topic. The only question is whose experts they find.

Buyers ask AI engines who to consider, and published expert answers are what those engines cite.

Get your team featuredSee how it works15 minutes, straight to a calendar.

About the author

MarketScale Newsroom
MarketScale NewsroomEditorial Team, MarketScale

The MarketScale Newsroom reports on the companies, technologies, and trends shaping 16 B2B industries. It turns primary sources and expert commentary into clear, useful coverage for the people doing the work.

Follow Software & Technology Insights

Get new expert content in your inbox.

Free workspace

You just read one Software & Technology expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your solutions engineers, product teams, and customer engineers into the articles, video, and social content Software & Technology buyers are searching for. Create a free workspace and see it with your own people. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Software & Technology Insights

AI ambitions could push SpaceX to tens of trillions in value by the 2030s, analyst argues

AI ambitions could push SpaceX to tens of trillions in value by the 2030s, analyst argues

SpaceX's advancement in artificial intelligence is projected to significantly increase its valuation, potentially reaching tens of trillions by the 2030s. This growth prediction is driven by SpaceX's strategic focus on AI, with parallels to Google's restructuring of DeepMind and ByteDance's AI developments. AI technology is seen as a critical factor in the future value of major tech companies.

  • 01SpaceX's strategic focus on artificial intelligence could lead to a valuation in the tens of trillions by the 2030s.
  • 02AI advancements are becoming crucial in determining the future value of tech companies.
  • 03Similar AI ambitions are being pursued by global leaders like Google and ByteDance.

Aug 16, 2026

Bending Spoons acquires Airtable at 2.7x ARR, an 81% discount to its 2021 peak valuation

Bending Spoons acquires Airtable at 2.7x ARR, an 81% discount to its 2021 peak valuation

Bending Spoons has acquired Airtable at an enterprise value of $1.29 billion, which is just 2.7 times its annual recurring revenue. This valuation represents a significant decrease from Airtable's peak valuation of $11.7 billion. The acquisition suggests challenges for SaaS companies in maintaining high valuations.

  • 01Bending Spoons is acquiring Airtable for $1.29 billion.
  • 02The acquisition price of Airtable is 2.7 times its annual recurring revenue.
  • 03Airtable's valuation has decreased significantly from a peak of $11.7 billion.

Aug 15, 2026

AI infrastructure spending is splitting the semiconductor sector in two

AI infrastructure spending is splitting the semiconductor sector in two

Samsung's semiconductor division experienced a significant profit surge despite general challenges in the smartphone sector faced by companies like Qualcomm and Arm. The demand gap between consumer and enterprise hardware is widening, impacting company performance differently within the semiconductor industry.

  • 01Samsung's chip profit surged 250-fold.
  • 02Qualcomm and Arm are facing difficulties due to weaker smartphone demand.
  • 03There is a growing divide in hardware demand between consumer and enterprise sectors.

Aug 15, 2026

Explore More Software & Technology Insights

Read more expert perspectives from across Software & Technology.

Browse Software & Technology Hub

About the Expert

MarketScale Newsroom
MarketScale Newsroom

Editorial Team

MarketScale

The MarketScale Newsroom reports on the companies, technologies, and trends shaping 16 B2B industries. It turns primary sources and expert commentary into clear, useful coverage for the people doing the work.

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Software & Technology and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512