Software & Technology
SaaS, AI, cloud infrastructure, and developer tools.
Create content from your team’s expertise with free recording and AI writing tools. Qualifying companies also get one professional video edit a month. No credit card.
All Articles
Want to Support and Encourage More Women in Tech? Focus on Company Culture and Equity in Hiring
Late last year, a problematic statistic came to light: Over 50% of women in tech reported experiencing sexual harassment, inequality or discrimination at some point during their work life. And with startup culture often being compared to college frat life, some believe that women may find it even harder to fit in. It seems…
Keeping in Touch with Touch and Gesture Displays
Touch displays have come a long way since their inception in the mid 1900s. Today, they have revolutionized various industries, including gaming, sports betting, digital signage, quick-service restaurants (QSRs), and education. These industries have seen an evolution in touch display technology that has transformed the way they operate, interact with customers, and gather data…
Cybersecurity Professionals Say They Lack Confidence in Stopping Breaches. Here’s What They Say is to Blame and How to Fix It.
Cybersecurity professionals are voicing concerns over their ability to actually perform cybersecurity. Exabeam’s recent survey of 500 IT professionals sheds light on just how strained they perceive their workloads, resources, and training to be. According to the report, many cybersecurity specialists feel under-resourced and unable to adequately carry out their duties as proactive cybersafety…
Empowering Gender Diversity and Inclusion in the Tech Industry: Insights from Chaitra Vedullapalli, Co-Founder & President of Women In Cloud
The United Nations has launched an initiative aimed at promoting gender equality and diversity in the tech industry. The initiative provides directives on how to elevate gender diversity in the tech industry, create a culture of inclusion, and promote career advancement for women in tech. Despite progress made in recent years, women are still underrepresented…
The Right Software Solutions to Counter a Recession are the Ones That Helps Businesses Bounce Back
When the going gets tough, the tough get going. Every business is facing its own version of budget pains with heavy demand destruction from the Fed and a persisting inflationary economy. In times of economic downturn, businesses are always looking for ways to stay afloat, and sometimes the best solution is a to find…
AI and Staffing: Can ChatGPT Find You a Job?
Has anyone ever really liked writing cover letters and resumes? While there is no denying their importance, the long process of tailoring cover letters, polishing resumes, and following leads is often just as much of a day job as the one you’re looking for. Enter ChatGPT. More and more, job-seekers are using generative AI…
Top Executives Want AI Enterprise Automation. Here’s Why Domain-Specific Solutions Are the Way to Go.
AI tools were envisioned to soak up the tedium in our days. With surprising accuracy and verisimilitude, AIs like ChatGPT are able to send emails, sort data, and automate repetitious tasks far more efficiently than people can. And this is a good thing, especially if it opens us up to spend more time with…
Businesses Fearing a Recession Should Use AI to Optimize Their Supply Chain
Thanks to high inflation, rising interest rates, and massive job cuts, fear of recession has become modus operandi for most businesses. Even with year-over-year inflation somewhat cooling and with the shuttering of Silicon Valley Bank, the Federal Reserve shows no signs of continuing its path of demand destruction with interest rate hikes. A bearish…
Are Chatbots for PR a Boon, an Annoyance, or a Replacement? For Now, They’re All of the Above
At what point will chatbots like ChatGPT automate the entire PR industry? Big questions like that have been tossed around about a number of industries since ChatGPT’s meteoric rise to fame after its release in November. But when it comes to chatbots for PR specifically, their strengths are actually not in writing complete stories…
Video Producers Say Generative AI for Scriptwriting is a Great Brainstorming Tool
Since the public launch of OpenAI’s ChatGPT late last year, AI has been having its moment in the spotlight. While aspiring sci-fi authors are using the viral tool to write short stories (prompting one magazine to stop accepting submissions temporarily), students are using it to give a first pass at their essays. In the…
Should Distributed Ledger Technology Leaders Play in the EU’s Regulatory Sandbox?
Regulation. It’s a four-letter word in some sectors. But for distributed ledger technology and the larger cryptocurrency and blockchain industry, the various high-profile collapses in the last several months have forced many innovators and legislators to feel regulation for the industry is far overdue. In December 2022, The Global Digital Asset and Cryptocurrency Association…
The SVB Shutdown Proves It. It’s Time to Rethink How We Fund Startups.
When headlines read about banks collapsing, we think of 1929, of 2008, and crashing markets. But is that what’s happening with the fall of the SVB? As of now, no, but that isn’t to say that the implications of the fall of the tech industry’s favorite bank won’t have long lasting and potentially global…
Will Consumers Buy Into Subscription-based Generative AI Business Models?
ChatGPT is proving that consumers, businesses, and hobbyists alike are hungry for public and open AI solutions. Are they willing to fork over the dough, though, for similar functionality on different platforms? For example, will consumers opt to pay for a toned-down friendly chatbot assistant inside their social media apps? That’ll soon be an…
What’s Driving the Resurgence of “All-In-One” Devices?
Because of changes in technology, supply chain and user demand, the Pro AV community looks different in ’23 than it did in ’22. One of the things that the industry has seen is the (re)emergence of “all in one” devices. These devices combine multiple functions and capabilities, making them a one-stop solution for a wide…
Weighing the Risks of AI Tools, From Demographic Bias to Privacy Violations
With Microsoft announcing a multibillion dollar investment into ChatGPT, Google launching Bard, and China’s search engine giant Baidu, Inc. entering the race with Ernie, the AI party has officially begun. More companies are integrating ChatGPT into their daily operations as the tool proves itself as flexible for a variety of use cases, and adoption…
Hotel Panic Buttons for Employee Safety? Harassment is a Concern for Hotel Employees.
Employee harassment is all too familiar to workers in the hotel industry; an oft referenced 2016 survey from labor union UNITE HERE revealed nearly 60 percent of hotel housekeepers report they have experienced sexual harassment. Hotels are taking things into their own hands as well, tackling concerns over employee safety with strategies including employee…
Advancements in Computer Vision Annotation
With the increase requirement to deliver new innovative AI cases in various industries, software engineers are discovering new ways to deal with the vast amounts of application and device data. The Computer Vision Annotation Tool (CVAT) is a tool that allows for better analysis and processing of annotation data. Intel IOT/ML Senior Software Engineer Neethu…
How Dovu and Tymlez are Working to Reduce Carbon Emission
The blockchain technology market is seeing extremely rapid growth and is currently valued at $4.7 billion as of 2023, according to Emeritus. That number is predicted to more than triple that by 2027. However, with this growth, there is a sustainability concern with blockchain. The amount of energy usage that goes into its production and…
The Future of Social Commerce and Content Creation Via AI
Social commerce may be a newish idea for U.S. retail brands, but it is a trendy marketing tool in China. How popular? Sales in China from social commerce platform purchases reached $363 billion in 2021. Compare that with the U.S., where social commerce sales were $36.6 billion in the same year. The trend is growing,…
How the N-Tron®️ Series Ethernet Switches Protect a Network from Multicast Related Issues
Since the advent of the computer, many technological developments have later followed in helping improve how information and data is shared. Of course, in all its benefits, technology is not foolproof, and plenty issues have arisen as a result. Multicast, which is a communication method via ethernet, is a type of connection where data…
Panasonic’s S5II and S5IIX Feature Set is All Thanks to a Vocal Community of Run-and-Gun Content Creators
Over the years, Panasonic created and shaped a novel approach and subsequent community of run-and-gun handheld vloggers, videographers, and filmmakers with its hybrid cameras. What was conceptually defined with the GH1 was dramatically refined by the positive feedback loop (and firmware hacking) generated by the enthusiasts and professionals that used Panasonic’s camera gear. Throughout the…
While AI’s Classroom Functions Are Still Being Spelled Out, Some Use Cases Are Gaining Traction
From grade school to college, AI’s classroom functions are still being defined. There are proponents, and there are critics. Some educators see ChatGPT as enabling students to cut corners for the fundamentals of the writing process. Others believe AI can enrich students’ lives by helping evaluate assignments to determine which students may benefit the most…
Strategies for Improving the Quality of Video Conferencing
Video conferencing has rapidly evolved in the last decade. Further increasing usage was the COVID-19 pandemic, which called for more conferencing needs as lockdowns limited in-person meetings and gatherings. It has and continues to be a massive part of the lives of everyday Americans, per Pew Research. As record numbers of people use video conferencing…
Unstoppable Domains Enhances the Hedera Ecosystem
Unstoppable Domains allows users to associate multiple wallet addresses with their domain, enabling them to receive cryptocurrency payments and decentralized access applications (dApps) through a single, easy-to-remember address. Additionally, the domains can host websites on the IPFS network, providing a decentralized and censorship-resistant alternative to traditional hosting solutions. But how do Unstoppable Domains enhance the…
New to MarketScale?
MarketScale is the B2B media platform Software & Technology companies use to publish their own experts. Create a free workspace with no credit card, or book a demo to see how it works for your team.