Exploring Camera Trends
Broadcast-quality cameras and Pro AV electronics have evolved significantly in the past three years, driven by the increased demand for video and live-streaming capabilities post-pandemic. The Pro-AV camera space continues to advance, with innovations such as next-generation broadcast cameras and improved live-streaming technologies. Industry expert Tod Musgrave of Marshall Electronics discusses these trends and upcoming trade shows showcasing new products.
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Key takeaways
The demand for video streaming and live-streaming capabilities has surged in recent years.
Marshall Electronics regularly showcases new POV, NDI, and HX3 cameras at major industry trade shows like NAB and BSC Expo.
Pro-AV camera technology has rapidly evolved, incorporating advanced features for enhanced broadcast-quality footage.
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The world of broadcast-quality cameras and other Pro AV electronics changed dramatically over the past three years. Video streaming and live-streaming capabilities are in high demand.
So, what has been happening in the Pro-AV camera space since the pandemic reshaped the landscape? From the next generation of broadcast cameras to the latest and greatest in video live-streaming capabilities, MarketScale’s Michelle Dawn Mooney knows who to talk to for answers.
On this first episode of Beyond the Lens, Mooney conversed with Tod Musgrave, senior Director the Cameras Division for Marshall Electronics.
Mooney and Musgrave covered a lot of ground in their conversation, and some of the highlights include the following:
• Ongoing Broadcast, Pro AV and POV
• Challenges customers face with new live-stream technology
• 2023 industry trade shows that Marshall will showcase new products
“Our biggest tradeshow every year is the NAB show,” Musgrave said. “But BSC Expo is coming up in London, and I’ll be over there showing our miniature, NDI, and HX3 cameras. It’s what we call our POV. We do a lot in POV, and we do a lot in pan, tilt, and zoom. But our POV camera is what we cut our teeth on. It’s quite often used in NBA backboards. “They were built into the pylons in Super Bowls in years past.”
Tod Musgrave has been the Director of Cameras for Marshall Broadcast & Pro AV for over ten years, and his background in AV extends over twenty-five years. Musgrave received his BS in Marketing Management and Engineering from West Virginia University.
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