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Ai In Retail

30 articles from Retail practitioners

GTT's retail network play: SD-WAN, zero trust, and supply chain visibility under one managed service

GTT's retail network play: SD-WAN, zero trust, and supply chain visibility under one managed service

GTT is positioning its Tier 1 backbone and managed SD-WAN as the connective tissue for omnichannel retailers managing stores, DCs, and 3PLs globally.

MarketScale Newsroom·Jul 11, 2026
US e-commerce market projected to hit $2.28 trillion by 2031 as mobile and fulfillment reshape supply chains

US e-commerce market projected to hit $2.28 trillion by 2031 as mobile and fulfillment reshape supply chains

A new market forecast pegs US e-commerce at $2.28T by 2031, with mobile shopping, digital payments, and rapid fulfillment driving the build-out.

MarketScale Newsroom·Jul 10, 2026
B2B ecommerce pulse: AI agents, marketplace expansion, and digital investment drive mid-2026 momentum

B2B ecommerce pulse: AI agents, marketplace expansion, and digital investment drive mid-2026 momentum

From Kawasaki Engines' 500% AOV jump to a $20.4T global market, B2B ecommerce is accelerating fast in mid-2026.

MarketScale Newsroom·Jun 18, 2026
Zero-click commerce: AI agents set to intermediate $15 trillion in B2B purchases by 2028

Zero-click commerce: AI agents set to intermediate $15 trillion in B2B purchases by 2028

Gartner forecasts AI agents will mediate $15T in B2B purchases by 2028. New Adobe data shows AI-referred traffic now converts 42% better than non-AI visits.

MarketScale Newsroom·Jun 17, 2026
From Power Shopping to Place-Making: Tanger’s Stephen Yalof on the New Outlet Experience

From Power Shopping to Place-Making: Tanger’s Stephen Yalof on the New Outlet Experience

For decades, the outlet trip had a familiar rhythm: get in the car, drive beyond the city, hunt for deals and come home with bags full of discounted finds. But that old model is giving way to something more layered. As retailers reinvest in store experiences to give consumers mor

Melissa Gonzalez·Jun 15, 2026
Physical Retail’s Next Infrastructure Layer: Item-Level Intelligence with Radar

Physical Retail’s Next Infrastructure Layer: Item-Level Intelligence with Radar

Physical retail is under pressure to become as measurable and responsive as e-commerce. While retailers have spent years optimizing digital channels with real-time data, store teams have often had to make decisions with incomplete inventory visibility and delayed operational signals. That gap matters because stores still account for 80% of U.S. retail sales, making…

Melissa Gonzalez·Jun 4, 2026

Toshiba Innovators Honored as 2026 Shelby Report Women of Influence for Advancing the Next Era of Grocery Retail

Awards highlights women leaders whose innovation, operational impact, and community commitment are redefining the grocery technology landscape.

MarketScale Newsroom·Jun 2, 2026
From Monitoring to Knowing: How Owlet Is Redefining Infant Health at Retail

From Monitoring to Knowing: How Owlet Is Redefining Infant Health at Retail

Baby monitors have long promised parents the ability to see and hear their child from another room. But as connected health devices become more normalized in everyday life, from smartwatches to sleep trackers, parents are beginning to expect more than visibility. They want insigh

Melissa Gonzalez·May 14, 2026

Toshiba Named a Leader in the IDC MarketScape: Worldwide Point-of-Sale Software in Grocery and Food Store Retail 2026 Vendor Assessment

The report highlights several ELERA® strengths, among them industry-leading native AI/CV loss prevention and open self-enablement architecture validated at the largest scale

MarketScale Newsroom·May 7, 2026
A Gen Alpha Take on Experiential Retail: What Works, What Doesn’t, and What’s Missing

A Gen Alpha Take on Experiential Retail: What Works, What Doesn’t, and What’s Missing

Gen Alpha is no longer a future consumer segment—they are already shaping how retail and entertainment experiences are designed today. Research from MG2 shows that a whopping 70% of Gen Alpha influence what adults in their lives purchase, reshaping brand decisions faster than many companies are prepared for. As experiential retail continues to evolve—with…

Melissa Gonzalez·May 4, 2026

Toshiba Global Commerce Solutions Promotes Eugene Shvartsman to Chief Revenue Officer to Accelerate Global Growth

Longtime leader to expand revenue strategy, deepen industry relationships, and build on continued business momentum

MarketScale Newsroom·Apr 8, 2026
Building Beauty for Real Women: Why Brands Must Focus on Longevity, Not Hype

Building Beauty for Real Women: Why Brands Must Focus on Longevity, Not Hype

Walk into any beauty aisle—or scroll through your feed for five minutes—and it’s clear the industry is obsessed with what’s new. New formulas, new trends, new “rules.” But for many women, especially those who’ve been using makeup for decades, the question isn’t what’s new—it’s what actually works. And increasingly, the answer isn’t coming from the…

Melissa Gonzalez·Mar 25, 2026
The Art of Evolution: Leading a Founder-Led Brand Into Its Next Chapter with Mary Beth Sheridan

The Art of Evolution: Leading a Founder-Led Brand Into Its Next Chapter with Mary Beth Sheridan

For many retail brands, growth today isn’t just about innovation — it’s about keeping pace with customers whose expectations are evolving in real time, led by younger generations who expect brands to reflect their values and show up with cultural relevance. In fact, recent research from MG2 found that the overwhelming majority of Gen Z…

Melissa Gonzalez·Feb 19, 2026
Get Vertical! Going from Idea to the Top 1% in Less Than 3 Years

Get Vertical! Going from Idea to the Top 1% in Less Than 3 Years

Independent retail is operating in one of the most competitive environments in decades. According to the U.S. Bureau of Labor Statistics, roughly 20% of new businesses fail within their first year, and a whopping 50% don’t make it to year five. At the same time, consumers are increasingly choosing brands that offer community, authenticity,…

Mike McCalley·Feb 17, 2026
Inside GameStop’s Meteoric Stock Surge: A Former Executive Reflects on Power, Pivots, and the Price of Winning

Inside GameStop’s Meteoric Stock Surge: A Former Executive Reflects on Power, Pivots, and the Price of Winning

The meme-stock era may feel like old news, but its aftershocks are still reshaping how leaders think about transformation, risk, and reward. In the wake of unprecedented short squeezes, shuttered storefronts, and sudden wealth creation, executives across retail and tech are still asking what actually happened—and why. Few episodes crystallize those questions better than…

John Davidson·Jan 15, 2026
Delivering Moments That Matter: The Art of Joy, Memory, and Meaning at Anthropologie Home

Delivering Moments That Matter: The Art of Joy, Memory, and Meaning at Anthropologie Home

These days, ‘home’ means more than just four walls. It’s where people reset, gather, and express who they are—raising the bar for what they expect from the brands that help shape those spaces. Consumers are no longer just buying décor—they’re investing in meaning, memory, and moments that last. Research continues to show that people…

Melissa Gonzalez·Jan 8, 2026
How Luxury Resale Became Big Business: Inside Fashionphile’s Playbook

How Luxury Resale Became Big Business: Inside Fashionphile’s Playbook

Luxury retail is in the midst of a reinvention. Circular fashion has moved from trend to transformation, reshaping how consumers perceive value, ownership, and access. According to the 2025 BCG × Vestiaire Collective Resale Report, the secondhand fashion and luxury market now totals $210 to $220 billion globally and is projected to reach $320…

Melissa Gonzalez·Oct 30, 2025
From Heritage to Hospitality: The Faherty Blueprint for Authentic, Community-Centered Branding

From Heritage to Hospitality: The Faherty Blueprint for Authentic, Community-Centered Branding

Great clothes may be where it starts, but today’s shoppers are looking for something more — a sense of connection, belonging, and shared purpose. Research shows that 90% of consumers value authenticity when deciding which brands to support: a clear reminder that while quality and design remain vital, meaning has become the new measure of loyalty….

Melissa Gonzalez·Oct 15, 2025
How PayPal Fastlane Helps Retailers Deliver the Magic of Effortless Buying

How PayPal Fastlane Helps Retailers Deliver the Magic of Effortless Buying

In today’s digital marketplace, the competition for customer attention doesn’t end when a shopper clicks “Add to Cart.” In fact, that’s often where the real challenge begins. For many retailers, the guest checkout process—once designed as a convenience—has become a conversion killer. Endless form fields and repeated data entry drive shoppers away, leading to…

Paypal·Oct 15, 2025
The Power of Trust and Flexibility: How Shop On TV Uses PayPal to Redefine the Customer Buying Experience

The Power of Trust and Flexibility: How Shop On TV Uses PayPal to Redefine the Customer Buying Experience

In today’s evolving retail landscape, the intersection of television and ecommerce is redefining how consumers discover and purchase products. As audiences watch, they increasingly expect to buy in the moment — a trend fueling the rise of “shoppertainment,” where entertainment meets instant conversion. For many retailers entering this space, one of the biggest hurdles…

Paypal·Oct 14, 2025
How PayPal Is Powering a New Era of Luxury at Watches of Switzerland

How PayPal Is Powering a New Era of Luxury at Watches of Switzerland

In a world where luxury and accessibility often stand at opposite ends of the spectrum, digital payment innovation is helping close the gap. The rise of flexible financing options has redefined how consumers experience high-end retail, especially in sectors like fine jewelry and horology. Platforms like PayPal have become more than just transactional tools—they’re…

Paypal·Oct 14, 2025
Scaling A Heritage Brand: Bringing a Local Lens to Growth Strategy

Scaling A Heritage Brand: Bringing a Local Lens to Growth Strategy

Retail is evolving at a lightning pace, with consumer expectations higher and more informed than ever before. Deloitte research shows that 80 percent of consumers prefer brands that offer personalized experiences, with those customers spending up to 50 percent more. For heritage retailers, this shift presents both opportunity and challenge: how do you honor local…

Melissa Gonzalez·Aug 26, 2025
A Look at the Rise of Commerce Media Networks: How Nift Helps Brands Own How Their Message Shows Up

A Look at the Rise of Commerce Media Networks: How Nift Helps Brands Own How Their Message Shows Up

As traditional digital advertising struggles to retain consumer trust, brands are exploring new, more authentic ways to connect with shoppers. Platforms like commerce media networks, which weave together commerce, content, and data, are emerging as powerful tools in this shift. Research from MG2 Advisory reveals that only about 37% of consumers feel brands genuinely…

Melissa Gonzalez·Jul 2, 2025
Bringing Hospitality to Retail as an Authentic Community Anchor: 15 Minutes with Coach’s Giovanni Zaccariello

Bringing Hospitality to Retail as an Authentic Community Anchor: 15 Minutes with Coach’s Giovanni Zaccariello

Luxury retail is no longer confined to storefronts and seasonal campaigns. Brands are bringing hospitality to retail, building deeper emotional connections, and extending their presence beyond the product. Coach, among other heritage labels, is experimenting with cafés, branded bars, and immersive spaces that offer more than a transaction—they offer belonging. According to MG2 Advisory,…

Melissa Gonzalez·Jun 11, 2025
How LEGO Puts Play to Work Across Retail Experiences: Breaking Down the Formula with PJ du Toit

How LEGO Puts Play to Work Across Retail Experiences: Breaking Down the Formula with PJ du Toit

As in-store experiences become key to brand loyalty, LEGO is doubling down on its core brand essence of play, using it as both a design philosophy and a strategic lever. The company is transforming its physical spaces into destinations that spark imagination, encourage interaction, and strengthen emotional connections with shoppers of all ages. With…

Melissa Gonzalez·May 29, 2025
Building Loyalty Through Generational Evolutions: Inside the Mind of American Eagle CMO Craig Brommers

Building Loyalty Through Generational Evolutions: Inside the Mind of American Eagle CMO Craig Brommers

As Gen Z cements its role as the cultural vanguard and Gen Alpha begins to assert its voice, brands face mounting pressure to not only keep pace but to actively shape youth identity. With social commerce booming and physical retail undergoing reinvention, staying relevant means delivering experiences as dynamic as the customers themselves. One…

Melissa Gonzalez·May 15, 2025
Agentic AI: Microsoft is Powering the Next Wave of Autonomous, Intelligent Decision-Making

Agentic AI: Microsoft is Powering the Next Wave of Autonomous, Intelligent Decision-Making

Retailers are moving beyond task automation to deploy AI systems that independently analyze data and make split-second business decisions without human interven

Daniel Litwin·Mar 14, 2025
A Look into Anthropologie’s AnthroMagic: The ‘What, So What, Now What’ Approach with CMO Elizabeth Preis

A Look into Anthropologie’s AnthroMagic: The ‘What, So What, Now What’ Approach with CMO Elizabeth Preis

The luxury retailer's framework for blending analytical rigor with creative storytelling reveals how brands can sustain emotional connection amid rapid retail t

Melissa Gonzalez·Feb 18, 2025
A DisruptED Series of Conversations with Marketing Thought Leader Ivonne Kinser, Author of THINK (Ep. 2)

A DisruptED Series of Conversations with Marketing Thought Leader Ivonne Kinser, Author of THINK (Ep. 2)

Brands seeking genuine attention must rethink creativity in an age of messaging overload and audience fatigue

Ron Stefanski·Feb 4, 2025
Self-Service BOPIS and Other Retail Trends

Self-Service BOPIS and Other Retail Trends

Retailers are reimagining fulfillment as consumers demand faster, frictionless ways to shop across channels

Software And Technology·Jan 26, 2025
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