Skip to content
MarketScale
‹ Back to IndustriesIndustrial IoT

Will 2019 Be a Turning Point in Cybersecurity?

Cybersecurity is on the minds of leaders at almost every company. Regardless of the industry, all companies have data, much of which needs to be protected as it contains personally identifiable information, trade secrets, and other proprietary content. The thing about cybersecurity is that it is always evolving. What worked well to protect data yesterday,…

This story was produced through MarketScale. See how Industrial IoT teams put it to work with AI Visibility (GEO).

By Beth Osborne · Computer SecurityCybersecurityDataHacker
Share
Will 2019 Be a Turning Point in Cybersecurity?

Key takeaways

01

Cybersecurity is on the minds of leaders at almost every company.

02

Regardless of the industry, all companies have data, much of which needs to be protected as it contains personally identifiable information, trade secrets, and other proprietary content.

03

The thing about cybersecurity is that it is always evolving.

Get featured

Want to get featured in MarketScale Industrial IoT?

Create a free MarketScale workspace and get your company's expertise featured across our Industrial IoT coverage. No credit card, no demo required.

Start free

Cybersecurity is on the minds of leaders at almost every company. Regardless of the industry, all companies have data, much of which needs to be protected as it contains personally identifiable information, trade secrets, and other proprietary content. The thing about cybersecurity is that it is always evolving. What worked well to protect data yesterday, may fail today. Since this is a quickly changing field, it is critical to check the pulse on a regular basis. Everyone wants to know what keeps the cybersecurity experts up at night.

Shifting Perspective: Prevention, Detection, and Response

Brian Krebs of Krebs On Security—a respected thought leader in this space—spends his time breaking down breaches and security issues, expressing what it really means to the future of secured data. In a recent post, he wrote about the Marriott breach, which exposed the personal information of over 500 million guests.

He mentioned that companies may have to face the fact that they cannot keep all criminals out of their system, even if they do everything right. The key, however, to gaining the upper hand is by attracting and retaining more cybersecurity talent, Krebs said. This means that the sole focus cannot be on prevention. There must be equal attention on intrusion detection and response.

Other 2019 Cybersecurity Trends

This is just one trend that will have much influence over what happens in cybersecurity in the next year.

Regulations and Consumer Worries About Privacy

With the introduction of the European Union’s General Data Protection Regulation (GDPR) in 2018, there is a new focus on what the consumer can control about his or her personal data. The GDPR is supposed to hand out fines for any breaches, but as of yet the European Union has not made an example of anyone. However, it is important to note how unique the GDPR is and how it discerns regulation based on consumer sentiment.

More regulations like these are on the way with the California Consumer Privacy Act going into effect in 2020. Also, the Consumer Data Protection Act, a bill that includes stiff penalties for noncompliance has also been introduced.

MFA Will Become the Gold Standard

Multi-factor authentication (MFA) has been around for some time as a tool to use to authenticate users. This means that platforms that only use a password will roll out additional measures to ensure it is really the correct person. While this may at first seem like more hoops to jump through, it’s the best way to protect against phishing campaigns.

Spear Phishing Will Become More Sophisticated

Cybercriminals are getting better and better at phishing. The more they know about their target, the better their phishing attempts are. A hacker could breach someone’s email first to “learn” about you so that when they release their phishing scheme, it will be even harder to detect that it is not from a trusted party. One specific way this is being used is for the wiring of monies for mortgage closings. The hacker knows when the closing is and all the details from their snooping, so they send an email before the actual closing agent does with wiring information.

From an overall perspective what is really critical in the world of cybersecurity is vigilance. Companies can never let their guard down on any front when it comes to a breach. Now that the world is so inundated with breach information, that means companies have to prove that they are trustworthy enough to have the data of both businesses and consumers. They can do this by understanding trending threats and how to be ready for them.

Any business that manages and stores data must not be complacent in their cybersecurity strategies. It is time for every business to protect data just as they would any other asset.

For the latest news, videos, and podcasts in the IoT Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!

Twitter – @IOTMKSL

Facebook – facebook.com/marketscale

LinkedIn – linkedin.com/company/marketscale

Your experts belong here

Every story in MarketScale Industrial IoT starts with a company putting its controls engineers, plant-floor specialists, and integration partners on the record. Buyers are already reading this topic. The only question is whose experts they find.

Plant and controls buyers research deep before contact, and your engineers get to shape that research.

Get your team featuredSee how it works15 minutes, straight to a calendar.

About the author

BO
Beth OsborneProfessional Writer and Content Marketing Expert

I think it's pretty cool that I get paid to write. I wrote my first story when I was five, which means I had a great imagination, an English teacher mom, and drive. In a way, I think I was born with it. I love words. I think they are what make us human. I'm also passionate about content and inbound marketing. I think every brand (no matter if it's just your own) has a story to tell. I'm not too bad at telling that story. I believe in delivering great content, educating audiences and empowering them to make the best decisions. I have been a marketing executive in multiple industries and have toured the country speaking and meeting with clients. I have a BA in English and an MBA in Marketing. My specialties include inbound marketing (certified), content marketing (certified), social media marketing (certified), email marketing (certified) and marketing analysis. I am available for one-time projects or an on-going relationship. I have experience with Hootsuite, HubSpot, Mail Chimp, Google Analytics, Pardot, Zoho, and WordPress. I've been freelancing for over 10 years, so I know how to manage projects and meet deadlines. I live in Las Vegas, NV (yes, really!) and am a ridiculous Carolina Panthers fan. I'm from the south. Yes, I do have an accent, and it's lovely. In my free time, I enjoy reading, writing, traveling all over the world, and spending time with my family, which includes one amazing husband and two spoiled dogs.

Follow Industrial IoT Insights

Get new expert content in your inbox.

Industrial IoT: are you visible to AI?

Before they reach out, Industrial IoT buyers ask AI engines which vendors to trust. Explore how your experts, customers, and partners can become useful content for buyers and AI search.

Free plan

You just read one Industrial IoT expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your controls engineers, plant-floor specialists, and integration partners into the articles, video, and social content Industrial IoT buyers are searching for. Create a free workspace and see it with your own people. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale workspace, up to 10 people
One professional video edit a month for qualifying companies
Media requests to your crowd, remote recording, AI writing tools
$0, no credit card, nothing that expires

More Industrial IoT Insights

Lockheed Martin and Xaba cite 10x gain in robot drilling accuracy with xCognition

Lockheed Martin and Xaba cite 10x gain in robot drilling accuracy with xCognition

Lockheed Martin and Xaba reported that adding Xaba’s xCognition controller to an industrial robot improved drilling accuracy and consistency by 10x. The claim is tied to a two-phase evaluation that included drilling tests on an aluminum plate with specified positional tolerances. The result points to how robotics augmented with xCognition could take on operations typically kept on more expensive and less flexible CNC machines.

  • 01Lockheed Martin and Xaba reported a 10x accuracy-and-consistency improvement tied to a two-phase test that included drilling on an aluminum plate with specified positional tolerances.
  • 02If the goal is moving selected drilling or light machining off CNC, the first gating item is whether the controller enables path-mode accuracy under tolerance, not whether the robot can detect parts.
  • 03Moruzzi’s observation that most AI research emphasis is still on computer vision is a reminder to separate “perception AI” from “process AI” when writing automation requirements and budgets.

Sep 13, 2026

Top Shops Conference set for Oct. 6-7, 2026 in Cleveland

Top Shops Conference set for Oct. 6-7, 2026 in Cleveland

Top Shops Conference is scheduled for Oct. 6-7, 2026 at the Huntington Convention Center in Cleveland, Ohio.

  • 01Products Finishing reported the 2026 Top Shops survey opened Feb. 1 and closed April 10.
  • 02Facilities that perform the highest across the survey metrics earn the distinction as a PF Top Shop, according to Products Finishing.

Sep 13, 2026

FFRA’s California film recycling pilots run through Nov. 30 to track warehouse wrap recovery

FFRA’s California film recycling pilots run through Nov. 30 to track warehouse wrap recovery

The Flexible Film Recycling Alliance has started two commercial plastic film recycling pilots in California, running July 1 through Nov. 30. The programs test two collection models, one using 1-800-GOT-JUNK? routes and one using Shorr Packaging’s warehouse logistics. For operators, the near-term value is a measurable playbook for separating and aggregating clean polyethylene film at scale.

  • 01FFRA’s premise is that commercial polyethylene film is relatively clean and single-material; the pilots test whether collection and aggregation logistics can capture it at scale.
  • 02The pilots’ biggest enterprise signal is standardization: FFRA is using the same Rack n’ Pack collection setup across regions so results can be compared apples-to-apples.
  • 03With recent U.S. film-recycling capacity disruptions cited by Waste360, end-market certainty and contracted offtake terms will matter as much as collection participation.

Sep 13, 2026

Explore More Industrial IoT Insights

Read more expert perspectives from across Industrial IoT.

Browse Industrial IoT Hub

About the Expert

BO
Beth Osborne

Professional Writer and Content Marketing Expert

I think it's pretty cool that I get paid to write. I wrote my first story when I was five, which means I had a great imagination, an English teacher mom, and drive. In a way, I think I was born with it. I love words. I think they are what make us human. I'm also passionate about content and inbound marketing. I think every brand (no matter if it's just your own) has a story to tell. I'm not too bad at telling that story. I believe in delivering great content, educating audiences and empowering them to make the best decisions. I have been a marketing executive in multiple industries and have toured the country speaking and meeting with clients. I have a BA in English and an MBA in Marketing. My specialties include inbound marketing (certified), content marketing (certified), social media marketing (certified), email marketing (certified) and marketing analysis. I am available for one-time projects or an on-going relationship. I have experience with Hootsuite, HubSpot, Mail Chimp, Google Analytics, Pardot, Zoho, and WordPress. I've been freelancing for over 10 years, so I know how to manage projects and meet deadlines. I live in Las Vegas, NV (yes, really!) and am a ridiculous Carolina Panthers fan. I'm from the south. Yes, I do have an accent, and it's lovely. In my free time, I enjoy reading, writing, traveling all over the world, and spending time with my family, which includes one amazing husband and two spoiled dogs.

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Industrial IoT and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512