Skip to content
MarketScale
‹ Back to IndustriesHealthcare

Policy, Patients, and the Future of Healthcare: How Texas Plans to Fix a Strained System

Texas faces mounting healthcare system strain from rapid population growth, rural access gaps, and regulatory complexity that burden both patients and physicians. The Texas Medical Association's leadership priorities for 2026 center on workforce shortages, prior authorization reform, and counteracting insurance dominance that weakens the physician-patient relationship.

This story was produced through MarketScale. See how Healthcare teams put it to work with Executive Thought Leadership.

Promoted content from I Don't Care on MarketScale.

By Kevin Stevenson · Dr. Brad HollandHealthcare AdministrationHealthcare PolicyHealthcare Reform
Share

Key takeaways

01

healthcare system is under real strain—and it’s something both patients and physicians are feeling in everyday care.

02

In Texas, those pressures are even more visible, where rapid population growth, rural access challenges, and regulatory complexity are making it harder for patients to get timely care and for doctors to focus on medicine…

Get featured

Want to get featured in MarketScale Healthcare?

Create a free MarketScale workspace and get your company's expertise featured across our Healthcare coverage. No credit card, no demo required.

Start free

The U.S. healthcare system is under real strain—and it’s something both patients and physicians are feeling in everyday care. In Texas, those pressures are even more visible, where rapid population growth, rural access challenges, and regulatory complexity are making it harder for patients to get timely care and for doctors to focus on medicine instead of administrative work. These challenges aren’t driven by a single issue, but by a combination of workforce gaps, growing bureaucracy, and structural inefficiencies that have been building for years.

So what happens next? As policymakers, insurers, and healthcare systems compete to shape the future of care, one central question emerges: Can physicians reclaim control of patient care in an increasingly corporatized system?

That’s the question at the heart of this episode of I Don’t Care. Host Dr. Kevin Stevenson sits down with Dr. Brad Holland, President of the Texas Medical Association, to unpack the organization’s top priorities for 2026. Their conversation spans workforce shortages, regulatory reform, insurance power, and the evolving role of physicians in modern medicine.

What you’ll learn…

  • How prior authorization and insurance barriers are getting worse, delaying patient care while placing an increasing administrative burden on physicians.
  • Why physician shortages aren’t about lack of interest, but instead driven by systemic training bottlenecks that turn away qualified candidates each year.
  • How healthcare consolidation and insurance dominance are reshaping care, pushing costs higher and weakening the core physician-patient relationship.

Dr. Brad Holland is a board-certified otolaryngologist and head and neck surgeon with specialized expertise in voice and swallowing disorders, pediatric ENT, oncology, and facial reconstructive surgery. He currently serves as President-Elect of the Texas Medical Association and has held multiple leadership roles, including Speaker of the House for TMA and President of the Texas Association of Otolaryngology, reflecting deep influence in healthcare policy and physician advocacy. He also serves as clinical faculty at Baylor University and holds an Executive MBA, bringing both medical and leadership expertise to healthcare.

Article written by MarketScale.

Featured companies

I Don't Care

Part of this channel

I Don't Care

Candid healthcare leadership conversations with Kevin Stevenson

Visit the channel

Your experts belong here

Every story in MarketScale Healthcare starts with a company putting its clinicians, service-line leaders, and field engineers on the record. Buyers are already reading this topic. The only question is whose experts they find.

Service-line buyers vet vendors quietly, and your clinicians become the proof they find while doing it.

Get your team featuredSee how it works15 minutes, straight to a calendar.

About the author

Kevin Stevenson
Kevin StevensonTop Hospital Administrator & Healthcare COO, I Don't Care

Follow Healthcare Insights

Get new expert content in your inbox.

Healthcare: are you visible to AI?

Before they reach out, Healthcare buyers ask AI engines which vendors to trust. Explore how your experts, customers, and partners can become useful content for buyers and AI search.

Free plan

You just read one Healthcare expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your clinicians, service-line leaders, and field engineers into the articles, video, and social content Healthcare buyers are searching for. Create a free workspace and see it with your own people. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale workspace, up to 10 people
One professional video edit a month for qualifying companies
Media requests to your crowd, remote recording, AI writing tools
$0, no credit card, nothing that expires

More Healthcare Insights

Most reprocessing audit gaps trace back to training, turnover and leadership

Most reprocessing audit gaps trace back to training, turnover and leadership

Joint Commission findings on its reprocessing standard point mostly to training, turnover, leadership and missing ownership, not sterilizers. CDC epidemiologists and a 2019 review add cleaning verification and manufacturer instructions as the steps to watch. Audit people and process steps as closely as the autoclave.

  • 01Of the Joint Commission's list of reasons hospitals miss reprocessing standard IC.02.02.01, at least eight concern people, priorities and management, so competency records and a named process owner belong in the audit as much as sterilizer logs.
  • 02A structured audit tool that scores compliance step by step, as a 2020 BMC Health Services Research study did across 189 reprocessing cycles, shows where training hours should go; the Nepal hospitals scored best on cleaning and storage and worse on the steps between.

Sep 14, 2026

From Data to Decisions: Leadership, Trust, and AI in Healthcare with Dr. Julia Rehman

Healthcare leaders often struggle to convert abundant data and AI investments into actionable decisions that improve care. Dr. Julia Rehman emphasizes that effective AI integration requires human judgment in the loop, strong governance frameworks, and frontline staff engagement, especially in resource-constrained settings.

  • 01AI should target specific operational challenges like staffing, readmissions, and bed capacity, with humans retaining decision-making authority.
  • 02Few healthcare organizations have governance structures to ensure accountability, audit trails, bias monitoring, and oversight as AI adoption accelerates.
  • 03Data richness without strategic insight and human judgment informed by experience limits the value of technology investments in healthcare.

Sep 14, 2026

Two Radiology Deals Signal Focus on Coverage, Not Scanners

Two Radiology Deals Signal Focus on Coverage, Not Scanners

Colorado Imaging Associates and TRA Medical Imaging announced Sept. 8, 2026 that they are forming Affiliated Radiology to expand physician coverage for a shared health system client, Radiology Business reported. Separately, Align Capital Partners said in late May 2026 it agreed to acquire Boise-based Heritage Imaging, a mobile diagnostic imaging provider operating in 14 states, according to Radiology Business.

  • 01Affiliated Radiology was formed by combining Colorado Imaging Associates and TRA Medical Imaging to expand physician coverage for a shared health system client.
  • 02Heritage Imaging operates mobile diagnostic units across 14 states, providing PET-CT, MRI, nuclear medicine, ultrasound and echocardiography to critical access hospitals and community clinics.
  • 03Health system sourcing teams should request service-level commitments, credentialing procedures, cross-location read routing, and PACS/RIS/EHR integration details before contracting with coverage-focused or mobile imaging arrangements.

Sep 12, 2026

Explore More Healthcare Insights

Read more expert perspectives from across Healthcare.

Browse Healthcare Hub

About the Expert

Kevin Stevenson
Kevin Stevenson

Top Hospital Administrator & Healthcare COO

I Don't Care

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Healthcare and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512