Skip to content
‹ Back to IndustriesHealthcare

Insurance Providers Should Prioritize Solutions for Streamlining Pre-Authorization Processes

Prior authorization wastes medical and insurance providers’ time and can result in poor patient outcomes. Changes are likely as the federal government reviews legislation. Melanie Musson, a health insurance expert with USInsuranceAgents.com, reminds providers, “Health insurance providers should focus on creating better pre-authorization processes to improve efficiency and patient outcome.” Prior authorization has been…

This story was produced through MarketScale. See how Healthcare teams put it to work with Executive Thought Leadership.

·
Share

Free workspace

Turn your Healthcare expertise into content.

Record interviews, organize footage, and write with AI on a free trial of the MarketScale platform for qualifying companies. No demo required, no credit card.

Try it Free

Prior authorization wastes medical and insurance providers’ time and can result in poor patient outcomes. Changes are likely as the federal government reviews legislation. Melanie Musson, a health insurance expert with USInsuranceAgents.com, reminds providers, “Health insurance providers should focus on creating better pre-authorization processes to improve efficiency and patient outcome.”

Prior authorization has been a standard component of the insurance provider and medical provider relationship for a long time. Recent studies indicate that this system has grown out of control. As a result, insurance providers deciding on claims coverage can waste provider resources and hinder patient access to lifesaving tests and treatments.

State Legislation Leading the Way

Several states have addressed prior authorization problems and passed legislation to improve patient access. For example, in Texas, medical providers who have demonstrated 90% pre-authorization approvals over six months are exempt from obtaining pre-authorization before specific procedures for diagnosing and treating patients.

In another example, Oregon requires insurers to respond to non-emergency pre-authorization requests within two days. Unfortunately, pre-authorization decisions can take two weeks or longer in many areas of the country.

Federal Government Working on Legislation

The federal government is working on legislation to improve prior-authorization procedures. While specific changes and regulations are yet to be established, insurance providers should prepare for significant changes.

The federal government is primarily concerned with Medicare and Medicaid pre-authorization because that’s where they’re most invested and responsible. 

Insurance Provider Response to Probable Regulation Changes

While pre-authorization processes seem to protect insurers from paying for unnecessary procedures and testing, it may also prevent policyholders from accessing essential care. 

That may result in advanced illness that costs the insurer more to treat. In fact, according to the American Medical Association (AMA), about one-third of physicians report that prior authorization requirements have resulted in adverse health outcomes in patients. 

Automation in processing prior authorization is one avenue to consider to improve the current system. That may speed up the process. 

Insurance providers should also consider the pros and cons of building measurable pre-authorization results like Texas has established. Then, insurance providers can reward physicians and health groups that consistently offer necessary and not superfluous treatments and tests by waiving pre-authorization for specific procedures. 

Physicians and practices should be able to build trust with insurers so they can avoid spending valuable resources on paperwork and working through red tape.

While changing rules can cause insurance providers procedural headaches, improving the preauthorization regulation should improve both patient and provider outcomes. 

Your experts belong here

Every story in MarketScale Healthcare starts with a company putting its clinicians, service-line leaders, and field engineers on the record. Buyers are already reading this topic. The only question is whose experts they find.

Service-line buyers vet vendors quietly, and your clinicians become the proof they find while doing it.

Book DemoSee how it works15 minutes, straight to a calendar.
B2B Weekly

The week in Healthcare, and sixteen other industries, every Monday.

Ten stories, one-line takes, five minutes. Free.

Healthcare: are you visible to AI?

Before they reach out, Healthcare buyers ask AI engines which vendors to trust. Explore how your experts, customers, and partners can become useful content for buyers and AI search.

Free Trial

You just read one Healthcare expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your clinicians, service-line leaders, and field engineers into the articles, video, and social content Healthcare buyers are searching for. Start a free trial and see it with your own people. For qualifying companies, no credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What your free trial includes

Hands-on access to the MarketScale platform
Media requests to your crowd, remote recording, AI writing tools
No demo required. No credit card.
For qualifying companies. Company confirmation required.

More Healthcare Insights

Zocdoc's first acquisition in nearly 20 years is an insurance checker

Zocdoc's first acquisition in nearly 20 years is an insurance checker

Zocdoc has bought Sohar Health, its first acquisition in nearly 20 years. Sohar's software finds and verifies a patient's insurance coverage from a name and birth date. Zocdoc wants that check to work across its Care Access Network, which lets insurers, consumer apps and AI tools embed Zocdoc's clinician search and scheduling on their own websites and apps.

  • 01After nearly 20 years without an acquisition, Zocdoc's first purchase is the insurance check that sits between a patient's search and a booked appointment.
  • 02For practices that pay Zocdoc per booking, the sharper question is how often coverage verified at booking matches what the front desk confirms at check-in.

Oct 24, 2026

The physical exam splits into parts, and each goes remote at its own pace

The physical exam splits into parts, and each goes remote at its own pace

One weak link in virtual physical exams is patient technique, since home readings depend on how patients take them.

  • 01Charting what a patient could not do for lack of home equipment is part of the exam record, and federal telehealth guidance ties that documentation to coding and billing.
  • 02Remote exams fit best where home data already accumulates: a week of home blood pressure readings or continuous glucose data shows what a single office reading cannot.

Oct 21, 2026

Healthcare staff judge leadership values by decisions, not statements

Healthcare leaders are judged by their actions and accessibility, not their stated values. Dr. David Schreiner argues that a leader’s legacy rests mostly on how people experienced working for them, while still recognizing financial performance matters. He also urges clearer priorities, visible leadership presence, and stronger succession planning.

  • 01Healthcare employees assess leadership values primarily through decisions made rather than statements.
  • 02Trust in leadership is gained when there is alignment between stated values and actual organizational decisions.

Oct 20, 2026

Explore More Healthcare Insights

Read more expert perspectives from across Healthcare.

Browse Healthcare Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Healthcare and beyond.

Book a Demo

Or call us. No forms required. We pick up. 214-945-2512