Skip to content
‹ Back to IndustriesFood & Beverage

How Drone Technology Keeps Food on the Table: A Look at Drones in the Agricultural Space

InterDrone 2018 took place in Las Vegas this month, and MarketScale was on hand to talk with many industry leaders. One of the top cross-industry drone conferences was again a success, and attendees connected with others in the field and had access to workshops, panels, and special events. Two attendees this year shed some light…

This story was produced through MarketScale. See how Food & Beverage teams put it to work with Customer Stories & Case Studies.

·
Share

Free workspace

Turn your Food & Beverage expertise into content.

Record interviews, organize footage, and write with AI on a free trial of the MarketScale platform for qualifying companies. No demo required, no credit card.

Try it Free

InterDrone 2018 took place in Las Vegas this month, and MarketScale was on hand to talk with many industry leaders. One of the top cross-industry drone conferences was again a success, and attendees connected with others in the field and had access to workshops, panels, and special events. Two attendees this year shed some light on an important intersection of industries—drones in agriculture.

Uzayr Siddiqui, Founder, and CEO of DroneEntry, a young startup, explains how his company’s platform connects drone pilots to professional projects. A sort of career social media for drone pilots, DroneEntry aims to fit the right pilot with the right project while serving the needs of both ends of the relationship. The various components on the site’s dashboard allow users to customize information regarding pilot competency, types of drones, and project descriptions.

DroneEntry wants to help pilots build a strong portfolio, using industry-standardized metrics to offer a proficiency score. The platform hopes to encourage pilots to seek more training and round out their resume by offering an honest view of where they stand. Their focus is highly agricultural, as farmers are a primary user of drone technology, and it is critical that growers have access to the best pilots for their various needs.

Todd Colten, Chief Aerospace Engineer for Sentera, echoes those notions and discusses these needs. Sentera develops and builds drones and drone parts, and Colten runs the engineering team, which integrates various camera applications for the drone. When it comes to the agricultural space, he explains, pilots need proper training and certification, a thorough understanding of the intricacies of surveying crops, and strong data management expertise. At the junction of drone technology and agriculture is the vital need for reliable data. A pilot must be able to take good photographs that can also be broken into helpful zones with critical information about the details of each section of land. Sentera equips drone cameras used in the agriculture space with an NDVI (normalized difference vegetation index) sensor that sees wavelengths of plant light that gives data about that plant. The sensor measures vegetation health at the cell level. It then assigns values to each pixel and compares those values over time to determine a crops’ health and growth. The data received is used to create individualized software for the grower’s equipment, including robotic tractors, in order to meet the specific needs of that farm.

Companies like these work together at the intersection of agriculture and technology and reflect the need for strong data management and professional proficiency for both to flourish. You can learn more about these companies by visiting the websites for DroneEntry and Sentera today.

Your experts belong here

Every story in MarketScale Food & Beverage starts with a company putting its plant managers, quality leads, and R&D teams on the record. Buyers are already reading this topic. The only question is whose experts they find.

Processors and grocery buyers vet suppliers hard, and your operations people are the ones who can satisfy them.

Book DemoSee how it works15 minutes, straight to a calendar.
B2B Weekly

The week in Food & Beverage, and sixteen other industries, every Monday.

Ten stories, one-line takes, five minutes. Free.

Food & Beverage: are you visible to AI?

Before they reach out, Food & Beverage buyers ask AI engines which vendors to trust. Explore how your experts, customers, and partners can become useful content for buyers and AI search.

Free Trial

You just read one Food & Beverage expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your plant managers, quality leads, and R&D teams into the articles, video, and social content Food & Beverage buyers are searching for. Start a free trial and see it with your own people. For qualifying companies, no credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What your free trial includes

Hands-on access to the MarketScale platform
Media requests to your crowd, remote recording, AI writing tools
No demo required. No credit card.
For qualifying companies. Company confirmation required.

More Food & Beverage Insights

Sbarro to deploy NCR Voyix's Aloha Next and Voyix Pay across nearly 300 US locations

Sbarro to deploy NCR Voyix's Aloha Next and Voyix Pay across nearly 300 US locations

Sbarro will adopt NCR Voyix's Aloha Next point-of-sale and Voyix Pay at nearly 300 U.S. restaurants, including both corporate-owned and franchised locations. NCR Voyix describes Sbarro as a long-standing customer. The deployment is meant to create a unified technology environment for in-store and above-store operations, with centralized data management.

  • 01Sbarro, a long-standing NCR Voyix customer, will adopt Aloha Next point-of-sale and Voyix Pay payment acceptance across nearly 300 US locations.
  • 02The rollout covers corporate-owned and franchise locations. NCR Voyix says it’s meant to centralize data management and bring more standardization and visibility, which could make it easier to run stores consistently across the network.
  • 03The deal covers only the US, while Sbarro operates in more than 30 countries. Any extension abroad is the next thing to watch.

Oct 19, 2026

Food manufacturers are upgrading existing plants instead of building new ones

Food manufacturers are upgrading existing plants instead of building new ones

Food manufacturers are spending 2026 capital on upgrades inside existing plants, with equipment orders outpacing new construction. PMMI puts US food machinery at $5.1 billion for 2025, rising to $7.1 billion by 2031. If the gap holds, investment may stay in existing plants as manufacturers prepare for FSMA 204 in 2028.

  • 01If the equipment-construction gap holds, investment may stay in existing plants as manufacturers prepare for FSMA 204 in 2028.
  • 02New lines can win approval before new plants because ROI is easier to show, and automation and hygienic design can cut COGS and sanitation time.
  • 03Food and beverage manufacturing is projected to add jobs through 2034, suggesting automation helps get more output from a workforce that is still growing and hard to staff.

Oct 16, 2026

Why Texas keeps calling a klobasnek a kolache

Why Texas keeps calling a klobasnek a kolache

Middleby's Innovation Kitchen chef builds a sausage-and-cheese klobasnek and a fruit-filled kolache from one brioche-style dough, proofing both for thirty minutes and sending the klobasniky into a Blodgett XR8, to show the two are different pastries. Texas Monthly dates the klobasnek to 1953 in West and the blurring to Kolache Factory's 1982 Houston launch, and bakers in Austin and Utah say customers rarely ask for the right word.

  • 01One slightly sweet brioche-style dough makes both pastries: wrapped around sausage and cheese it is a klobasnek, pressed into a well and filled with jam or ricotta it is a kolache.
  • 02The klobasnek is a Texas invention, dated by Texas Monthly to 1953 at a bakery in West, and the naming blur began when Kolache Factory sold both under one word in Houston from 1982.
  • 03Most shops will keep the sign as is: an Austin shop owner told Texas Monthly one customer in ten thousand insists on the distinction, and a Utah bakery wrote in September 2026 that it knowingly sells klobasniky as kolaches.

Oct 16, 2026

Explore More Food & Beverage Insights

Read more expert perspectives from across Food & Beverage.

Browse Food & Beverage Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Food & Beverage and beyond.

Book a Demo

Or call us. No forms required. We pick up. 214-945-2512