Skip to content
MarketScale
‹ Back to IndustriesEducation Technology

Can a Docuseries Change the Way Communities Think About School Infrastructure Reform?

Host Michael Horn speaks with Kevin Stoller, CEO of Kay-Twelve and founder of the Second Class Foundation, about how storytelling and documentary media can shift public perception around school infrastructure reform. The episode examines how the docuseries 'What We Show Them' aims to build grassroots community demand for improved learning environments. They also discuss structural barriers like supermajority voting requirements for school bond measures that hinder funding for facility upgrades.

This story was produced through MarketScale. See how Education Technology teams put it to work with Executive Thought Leadership.

Promoted content from The Future of Education with Michael Horn on MarketScale.

By Michael B. Horn · Kay-twelveKevin StollerPublic SchoolsSchool Bonds
Share

Key takeaways

01

54% of U.S. public school districts report needing upgrades to key building systems like HVAC, roofing, and structural elements.

02

The Second Class Foundation's docuseries 'What We Show Them' uses real school stories to build broad community support for school infrastructure reform.

03

Supermajority voting thresholds in some states, like Idaho's two-thirds requirement for school bonds, often prevent communities from securing needed repair funding.

School infrastructure in the United States is in a critical condition. According to the U.S. Government Accountability Office (GAO), an estimated 54% of public school districts report needing upgrades or replacements for multiple building systems, such as HVAC, roofing, and structural elements. In a few states (like Idaho), the situation is compounded by laws requiring a two-thirds supermajority for school bond measures to pass, often leaving communities unable to secure the funding needed for repairs.

54% of public school districts report needing upgrades or replacements for multiple building systems, such as HVAC, roofing, and structural elements.

So, how can media and storytelling shift the conversation from supply-side solutions to demand-driven transformation in education, especially when it comes to school infrastructure?

In this episode of The Future of Education, host Michael Horn is joined by Kevin Stoller, the CEO of Kay-Twelve and founder of the Second Class Foundation. Together, they explore how storytelling can fuel grassroots demand for better learning environments—and why the next wave of school change might start on your Netflix queue.

Key takeaways from the episode:

  • Shifting Mindsets Through Space: Kevin shares his journey from running a school furniture company to realizing that learning spaces shape student engagement, and ultimately, educational outcomes.
  • Extreme Makeover, School Edition: The Second Class Foundation's new docuseries What We Show Them aims to spark change by showing what's possible—and what's broken—through powerful stories of real schools across the country.
  • Changing Perceptions to Create Pressure: The series targets not just educators, but everyday viewers, aiming to build widespread community support for school transformation by showing what’s missing—and what could be.

The series targets not just educators, but everyday viewers, aiming to build widespread community support for school transformation by showing what's missing—and what could be.

Kevin Stoller is a mission-driven entrepreneur dedicated to transforming education through strategic leadership and innovation. He is the Co-Founder and CEO of Kay-Twelve, a company that redesigns learning environments, and also serves as Executive Director of the Education Leaders' Organization and Board President of the Second Class Foundation, a nonprofit focused on media-driven educational reform. With expertise in business strategy and entrepreneurship, Kevin has built a career at the intersection of design, leadership development, and storytelling in education.

The Future of Education with Michael Horn

Part of this channel

The Future of Education with Michael Horn

Michael Horn interviews the people redesigning how students learn

Visit the channel

About the author

Michael B. Horn
Michael B. HornSpeaker, Writer & Advisor on the Future of Education, Clayton Christensen Institute

Michael Horn speaks and writes about the future of education and works with a portfolio of education organizations to improve the life of each and every student. He is the co-founder of and a distinguished fellow at the Clayton Christensen Institute for Disruptive Innovation, and host of the Future of Education podcast on MarketScale.

Education Technology: are you visible to AI?

Before they reach out, Education Technology buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one Education Technology expert. Imagine publishing your whole team.

This article was produced through MarketScale. Create a free workspace and turn your own team's Education Technology expertise into the articles, video, and social content B2B marketing buyers in your industry are searching for. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Education Technology Insights

DisruptED in the D: How Michigan Central is Changing the Landscape of Detroit with Beth Kmetz-Armitage

DisruptED in the D: How Michigan Central is Changing the Landscape of Detroit with Beth Kmetz-Armitage

The article discusses how Michigan Central is transforming the landscape of Detroit, with insights from Beth Kmetz-Armitage. The project aims to revitalize the area through innovative education-technology initiatives. Ron Stefanski covers the impact of these changes on the local community.

  • 01Michigan Central is revitalizing Detroit.
  • 02Education-technology plays a key role in the transformation.
  • 03Beth Kmetz-Armitage shares insights on the project.

Jul 15, 2026

Higher Ed's Seed Round: How Universities Decide Which Programs to Build

Higher Ed's Seed Round: How Universities Decide Which Programs to Build

The decision-making process for universities when choosing which online programs to develop and fund involves strategic considerations. These decisions are influenced by factors such as demand, resources, and institutional goals. Administrators need to weigh these elements to ensure successful and sustainable online education offerings.

  • 01Universities consider demand and resources in online program planning.
  • 02Institutional goals influence the choice of programs to fund.
  • 03Strategic decision-making is crucial for successful online education.

Jun 30, 2026

Teacher Stress Is Still at Crisis Levels in 2026. EdTech Vendors Selling Into Schools Need to Understand Why That Matters.

Teacher Stress Is Still at Crisis Levels in 2026. EdTech Vendors Selling Into Schools Need to Understand Why That Matters.

In 2026, more than half of US teachers continue to face significant job-related stress. This ongoing issue poses a primary adoption barrier for EdTech vendors and enterprise L&D teams targeting school districts. Understanding and addressing teacher stress is crucial for the successful implementation of educational technology.

  • 01Over half of US teachers experience high stress levels in 2026.
  • 02Teacher stress is a major barrier for EdTech adoption.
  • 03EdTech solutions must address stress to succeed in schools.

Jun 29, 2026

Explore More Education Technology Insights

Read more expert perspectives from across Education Technology.

Browse Education Technology Hub

About the Experts

Michael B. Horn headshot
Michael B. Horn

Host, The Future of Education; Co-founder, Entangled Group

Clayton Christensen Institute

Michael B. Horn is an author, educator, and co-founder of the Clayton Christensen Institute for Disruptive Innovation. He hosts The Future of Education podcast, where he interviews leading educators, entrepreneurs, and thought leaders shaping the future of learning. Horn is widely recognized for his work on disruptive innovation in education and has authored several books on the topic.

KS
Kevin Stoller

Co-Founder and CEO

Kay-Twelve

Kevin Stoller is a mission-driven entrepreneur dedicated to transforming education through strategic leadership and innovation. He is the Co-Founder and CEO of Kay-Twelve, a company that redesigns learning environments, and serves as Executive Director of the Education Leaders' Organization and Board President of the Second Class Foundation, a nonprofit focused on media-driven educational reform.

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Education Technology and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512