Consumer Behavior

US e-commerce market projected to hit $2.28 trillion by 2031 as mobile and fulfillment reshape supply chains

A new market forecast pegs US e-commerce at $2.28T by 2031, with mobile shopping, digital payments, and rapid fulfillment driving the build-out.

A Gen Alpha Take on Experiential Retail: What Works, What Doesn’t, and What’s Missing

Gen Alpha is no longer a future consumer segment—they are already shaping how retail and entertainment experiences are designed today. Research from MG2 shows that a whopping 70% of Gen Alpha influence what adults in their lives purchase, reshaping brand decisions faster than many companies are prepared for. As experiential retail continues to evolve—with…

The Art of Evolution: Leading a Founder-Led Brand Into Its Next Chapter with Mary Beth Sheridan

For many retail brands, growth today isn’t just about innovation — it’s about keeping pace with customers whose expectations are evolving in real time, led by younger generations who expect brands to reflect their values and show up with cultural relevance. In fact, recent research from MG2 found that the overwhelming majority of Gen Z…

Delivering Moments That Matter: The Art of Joy, Memory, and Meaning at Anthropologie Home

These days, ‘home’ means more than just four walls. It’s where people reset, gather, and express who they are—raising the bar for what they expect from the brands that help shape those spaces. Consumers are no longer just buying décor—they’re investing in meaning, memory, and moments that last. Research continues to show that people…

How Luxury Resale Became Big Business: Inside Fashionphile’s Playbook

Luxury retail is in the midst of a reinvention. Circular fashion has moved from trend to transformation, reshaping how consumers perceive value, ownership, and access. According to the 2025 BCG × Vestiaire Collective Resale Report, the secondhand fashion and luxury market now totals $210 to $220 billion globally and is projected to reach $320…

The Impact and Future of Self-Service in Retail: Insights from Position Imaging

Retailers are discovering that shoppers increasingly want to handle transactions and returns themselves, fundamentally reshaping store operations

Madewell’s Data Driven Evolution for Today’s Consumer

The denim retailer is using customer data and strategic vision to reshape its shopping experience and product lineup for evolving buyer demands

Sports Retailing with Matt Powell

A sports retail expert examines how brands are rethinking their go-to-market strategies in an increasingly competitive marketplace

A New Era of Retail is the Rise and Integration of Social Commerce

Live streaming and social platforms are fundamentally reshaping how brands connect with shoppers in real time

To Retain Customers Amid the Rise in Grocery Costs, Stores Must Offer Competitive Prices & Home Delivery Services

Retailers face mounting pressure to balance affordability with operational costs while competing for price-conscious shoppers seeking convenience

Big Box Stores Redefine Retail with Spaces Blending Personalization, Technology, and Community Engagement

Major retailers are ditching the one-size-fits-all approach to compete in an experience-driven market where technology and human connection drive customer loyal

The Resurgence of Brick-and-Mortar Stores: One-of-a-kind Shopping Experiences Are Turning Customers into Brand Ambassadors

Retailers are designing memorable in-store moments that customers can't resist sharing online, creating organic marketing through engaged shoppers

Small Retailers are at the Forefront of Economic and Community Revival

Independent shop owners are discovering that hyper-local community connections deliver economic resilience that national chains cannot replicate

TechTalk: e-Commerce Meets Middleware: Startup Becomes Gateway to Consumer Trends

By connecting sellers across fragmented online channels, proprietary middleware technology reveals real-time consumer behavior patterns that drive sales growth

Retail Revolution: Social Commerce is No Fad, It’s the Future

Over one-third of U.S. internet users now shop directly through social platforms, signaling a fundamental shift in how brands will reach consumers

GNC’s Omni-Channel Evolution From Brick and Mortar to Commerce Hub

Retailers that blend physical stores with digital channels are capturing customer loyalty in ways traditional competitors cannot

The Power of Consumer Insights: Enhance Performance and Customer Loyalty with Data

Companies that decode customer behavior across generations unlock competitive advantages and build lasting loyalty

Understanding Current and Incoming College Students and Their Generation is Vital for Company Growth

Brands that understand Gen Z's desire for personalized spaces gain competitive advantage in the rapidly growing student housing market