Retail
C3 Solutions Boosts Delivery Speed Through Intelligent Dock Scheduling and Yard Automation
Logistics operators are cutting delivery times by automating the overlooked bottlenecks that slow distribution networks
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Key takeaways
Automated dock scheduling eliminates misaligned delivery windows and prevents operational slowdowns at distribution centers.
C3 Hive allows drivers to check in remotely and receive live updates, reducing delays at entry points and streamlining yard operations.
C3 Solutions was built by logistics professionals with hands-on yard and warehouse experience, differentiating it from purely tech-first startups.
Logistics networks continue to grow more complex as supply chains race to meet rising ecommerce demand. As of 2024, 80% of consumers expect retailers to offer same-day delivery, with 30% anticipating this service to be free. This pressure is pushing supply chain operators to modernize traditionally overlooked segments like yard management and dock scheduling. Amid this transformation, automation and data-driven scheduling tools are no longer optional; they are essential.
How can shippers optimize throughput without expanding physical capacity? What role can smarter coordination play in solving delivery bottlenecks?
Greg Braun, Chief Revenue Officer at C3 Solutions, joins Mike Bush, host of Hammer Down at Manifest Vegas, to explain how a legacy logistics tech company continues to evolve after 25 years in the space. Braun shares how C3 Solutions enhances operational efficiency in ways many shippers overlook, from automating dock scheduling rules to launching a driver collaboration tool.
Key Highlights from the Episode:
- The Hidden Power of Dock Scheduling: C3 Solutions helps shippers turn complex capacity planning into automated workflows, preventing operational slowdowns caused by misaligned delivery windows and resource planning.
- Driver Visibility and Communication: The new C3 Hive platform allows drivers to check in remotely, provides live updates, and reduces delays at entry points—streamlining gate and yard operations.
- Operational Roots, Not Just Code: Unlike many tech-first startups, C3 was built by logistics professionals who spent time inside yards and warehouses before ever writing software.
Greg Braun is the Chief Revenue Officer at C3 Solutions, a logistics software firm specializing in yard management and dock scheduling. Over a 25-year career, Braun has guided the company's transformation from on-premise systems to cloud-based SaaS offerings used by global shippers. He holds a background in business administration and computer science, and his early hands-on experience in crosstalks and truck operations still informs the company's practical approach to software design.
About the author
Beginning his career by learning how to tell a brand’s story, leveraging marcom to build market share, utilizing PR to get people engaged, and innovating trust-based relationships between products and people, He took on diverse challenges and continually grew. Mike created the first ever SEO practice in Washington DC — generating $10M+ in revenue for 10+ clients. Throughout my career, Mike gained unique experiences such as spearheading marcom for a company after a real-time suicide (incident inspired a Law & Order SVU episode) with minimal negative publicity. And advising a client in PR best practices after an employee had committed a highly publicized terrorist attack in the US. Company was able to maintain all major financial relationships (JPM, BofA, Well Fargo, AmEx, etc.). He worked for a leader in the automotive services industry — building a reputation as nationally recognized expert on road rage (including an appearance on Court TV as a Subject Matter Expert). This included creating media that generated 100M+ impressions.
