Sales Strategy

Building Global Synergy: Jayesh Dave on Learning, Collaboration, and Strategic Clarity at IPS Global Sales Meeting 2026

Global organizations are increasingly discovering that alignment across regions is no longer a luxury—it is a competitive necessity in a rapidly shifting market landscape. Events like international sales meetings have evolved beyond routine gatherings into strategic forums where collaboration, shared learning, and long-term vision converge. For companies operating across diverse markets, the ability…

From Vision to Execution: Virginia Murray Reflects on Interactive Collaboration at the IPS Global Sales Meeting

In an increasingly globalized business environment, the difference between incremental growth and meaningful transformation often comes down to how well teams communicate across borders. For organizations like TekniPlex, aligning marketing vision with on-the-ground sales execution is not just a strategic priority—it’s a necessity. The shift from traditional, presentation-heavy meetings to more interactive, workshop-driven…

Get Vertical! Growing with Sales for Success

Buying behavior has shifted dramatically. Today’s B2B customers do most of their research before ever speaking with a salesperson. In fact, 61% of B2B buyers say they prefer a rep-free buying experience, according to a 2025 Gartner survey. At the same time, U.S. retail e-commerce sales exceeded $1.192 trillion in 2024. Growth still depends…

Crafted Journey How To: Mastering Sales Enablement in an AI-Driven Market

Sales enablement is having a moment—and for good reason. As organizations grow more global, product portfolios expand through acquisition, and AI tools flood the market, sales teams are under pressure to ramp faster, stay consistent, and sell smarter. Effective sales enablement can improve win rates and shorten sales cycles, yet many companies still struggle…

RM Q2 2025 Wrap Up

Rogue Marketing continues to lead with intention in a space often driven by noise. Q2 2025 reflected a strategic focus on substance, where each initiative supported long-term brand growth. The team transformed internal recognition efforts into enduring brand assets and refined event strategies through immersive, results-driven experiences. Website launches during the quarter balanced visual…

Sales Career Playbook: Build Trust, Not Just Pipelines

In this episode of Professional Quotient (PQ), host Jason Winningham sits down with Katie Steinberg, Director of Growth at MarketScale, for a candid conversation packed with practical sales career advice, focusing on what really drives success in B2B sales beyond cold calls and quotas. Katie’s approach to sales is refreshingly human. She prioritizes listening…

UGC & Sales: The Power of Authenticity

Authentic customer stories outperform traditional sales tactics by building trust faster than any corporate messaging ever could

The Framework Series – Episode 5: Make Toast

Simple exercises in collaborative planning can transform how teams align on execution and sustain performance improvements

The Framework Series – Episode 4: RED Marketing

Brands that master relevant, engaging, and distinct messaging outpace competitors by more than double in revenue growth

AI Sales and Marketing Tools Are Changing the Game But Are They Helping?

Heavy investment in AI tools hasn't translated to better decision-making, with analytics influencing only half of marketing choices despite unprecedented data a

Career Paths: Media Strategy for Advertising & Marketing

Media strategists bridge the gap between brand intent and audience connection by orchestrating placements across fragmented digital and traditional channels

How AI is Changing Prospecting for Sales and Marketing Teams

Machine learning tools are automating prospect research and boosting appointment rates by up to 50% for forward-thinking sales organizations

Content-Forward & Performance Skills are Elevating Storytelling in B2B Sales

The fusion of creative storytelling and authentic delivery is reshaping how B2B sales teams connect with prospects and close deals

Mark Lavorgna outlines how Verizon is better supporting our partners

The telecom giant is reshaping its partner ecosystem with targeted investments in skills development and customized go-to-market resources

Verizon Leaders: Unlocking Connectivity with the Verizon Partner Network

Industry leaders reveal how strategic partnerships are reshaping telecom solutions in an increasingly connected world