Skip to content
MarketScale
‹ Back to IndustriesHealthcare

The Role of Remote Cardiac Monitoring Technology in Saving Lives

Daniel Litwin was joined by Dr. Waqaas Al-Siddiq, founder and CEO of Biotricity, to talk about effects of the pandemic on healthcare and how his company’s remote cardiac monitoring technology saves lives. Patients have a tendency to visit a doctor when something is going wrong, rather than to prevent something from going wrong, which…

This story was produced through MarketScale. See how Healthcare teams put it to work with Executive Thought Leadership.

Share

Get featured

Want MarketScale to feature Healthcare?

Book a 15-minute demo and we'll map your Healthcare expertise to the content buyers are searching for.

Book a demo

Daniel Litwin was joined by Dr. Waqaas Al-Siddiq, founder and CEO of Biotricity, to talk about effects of the pandemic on healthcare and how his company’s remote cardiac monitoring technology saves lives.

Patients have a tendency to visit a doctor when something is going wrong, rather than to prevent something from going wrong, which Dr. Al-Siddiq referred to as “acute” visits versus “preventative” visits. This trend leads to more serious and chronic heart issues, which leads to greater strain on the healthcare system.

“70 cents of every dollar is basically spent right now in the united states healthcare system on chronic patients. 40% of those patients have more than one disease, so it’s not just about heart … Of course this all drives to a rising cost,” said Dr. Al-Siddiq.

However, with the pandemic has come a greater prominence for tele-medicine, allowing for easier access to doctors and a flattening of state-based regulations. With heart health in particular, monitoring and data is necessary for initial visits, which is something that can be provided by Biotricity’s smart devices.

The health insurance landscape, however, is a bit more difficult to wrangle, with its non-standardized definitions of heart health necessities. Dr. Al-Siddiq believes insurance education is key when interacting with customers.

“We understand that real time monitoring is a necessity, we believe it’s a necessity and we understand that many insurance providers believe it’s a necessity. So when we sell it to customers, we explain to them which insurance providers…Medicare, Medicaid, all these providers believe the same thing, that it’s a necessity. And then these few players sitting over here on the left side don’t believe it’s a necessity, but you can have a dialogue with them. So we try to educate them, it’s a big part of the process – educating our customers and having them understand the insurance nuances.”

The doctor offered some thoughts on the future of preventative heart health and the importance of active monitoring in saving lives. “I think there’s this combination of how we as individuals should feel safe if we know that we’re monitored and that data is being transmitted, and that needs to be explained and we need to open that dialogue. And as administrators and as physicians and as clinicians and as medical device companies, we need to say hey, there’s a gap in care. Here’s the data to prove that this is better, and let’s make sure that’s communicated and becomes part of the dialogue.”

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale

Facebook – facebook.com/marketscale

LinkedIn – linkedin.com/company/marketscale

Your experts belong here

Every story in MarketScale Healthcare starts with a company putting its clinicians, service-line leaders, and field engineers on the record. Buyers are already reading this topic. The only question is whose experts they find.

Service-line buyers vet vendors quietly, and your clinicians become the proof they find while doing it.

Get your team featuredSee how it works15 minutes, straight to a calendar.

Follow Healthcare Insights

Get new expert content in your inbox.

Healthcare: are you visible to AI?

Before they reach out, Healthcare buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one Healthcare expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your clinicians, service-line leaders, and field engineers into the articles, video, and social content Healthcare buyers are searching for. Create a free workspace and see it with your own people. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Healthcare Insights

Jessica Davison - Assistant Vice President of Strategy, Learning & Analytics, United Way of Greater Houston

Jessica Davison - Assistant Vice President of Strategy, Learning & Analytics, United Way of Greater Houston

Jessica Davison serves as the Assistant Vice President of Strategy, Learning & Analytics at United Way of Greater Houston. The article focuses on her strategic role and initiatives in analytics within the organization. The context is in the healthcare industry, with insights pertaining to Texas.

  • 01Jessica Davison is the Assistant Vice President of Strategy, Learning & Analytics at United Way of Greater Houston.
  • 02The article discusses strategic roles and analytics initiatives within healthcare.
  • 03The focus is on the healthcare industry in Texas.

Aug 25, 2026

Epic’s MyChart phishing wave is pushing patient-access teams to treat portal identity as a security perimeter

Epic’s MyChart phishing wave is pushing patient-access teams to treat portal identity as a security perimeter

Hospitals are alerting patients about phishing scams involving Epic’s MyChart, as these scams impersonate the patient portal to deceive users. The concern grows as CMS encourages healthcare innovation and interoperability. As a response, healthcare teams are treating portal identity as a vital security frontier.

  • 01Hospitals are experiencing phishing scams that mimic Epic’s MyChart portal.
  • 02The CMS continues to push for industry-led pledges toward healthcare interoperability.
  • 03Patient portal identity is being prioritized as a critical aspect of cybersecurity.

Aug 25, 2026

Adonis’ new CPO and first CRO signals AI RCM vendors are shifting from pilots to platform operating models

Adonis’ new CPO and first CRO signals AI RCM vendors are shifting from pilots to platform operating models

Adonis has appointed a new Chief Product Officer (CPO) and promoted its first Chief Revenue Officer (CRO), following a successful $40 million Series C funding round and a fourfold increase in revenue. This move underscores a shift among AI RCM vendors, like Adonis, from pilot projects to platform-based operating models. This transition is expected to result in more structured product roadmaps and a strong emphasis on value demonstration for health systems.

  • 01Adonis appointed a new CPO and promoted its first CRO.
  • 02The company achieved a $40 million Series C funding and a fourfold revenue increase.
  • 03AI RCM vendors are moving from pilot projects to platform operating models.

Aug 22, 2026

Explore More Healthcare Insights

Read more expert perspectives from across Healthcare.

Browse Healthcare Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Healthcare and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512