Skip to content
‹ Back to IndustriesHealthcare

Nurses Must Make Selfcare a Priority: I Don’t Care

Host Kevin Stevenson cares; he just doesn’t do care. On this episode of I Don’t Care, Stevenson spoke with someone who does do care: Colea Owens, Professional Development Nursing Educator. Owens’ passion is quality healthcare, and she knows the best way for nurses to provide the best care for patients is first to take…

This story was produced through MarketScale. See how Healthcare teams put it to work with Executive Thought Leadership.

Promoted content from I Don't Care on MarketScale.

·
Share

Free workspace

Turn your Healthcare expertise into content.

Record interviews, organize footage, and write with AI on a free trial of the MarketScale platform for qualifying companies. No demo required, no credit card.

Try it Free

Host Kevin Stevenson cares; he just doesn’t do care. On this episode of I Don’t Care, Stevenson spoke with someone who does do care: Colea Owens, Professional Development Nursing Educator. Owens’ passion is quality healthcare, and she knows the best way for nurses to provide the best care for patients is first to take care of their own well-being. Owens advocates for nursing self-care and diversity in the healthcare industry.

“Empathy is why nurses are so trusted,” Owens said. “But being in such an empathetic profession, sometimes nurses care so much for their patients, they forget to care for themselves.”

Owens pointed out the need for teaching nurses coping skills to deal with some of the more high-stress situations that come with patient care.

Owens saw opportunities to set nurses on a path for success from the first year in nursing school. Residency programs are one way to help nurses understand the real-life challenges they’ll face on the job and determine what area of nursing they’ll pursue.

“I think the hospitals, the schools, and the industry as a whole, need to do a better job at the outset of setting the expectation of the reality of what nurses will face in the real world,” said Owens. “Nurses learn everything they need to know from a textbook standpoint in school, but once they get out in the field, how do they deal with patient experience and hospitality? I don’t believe institutions provide enough emphasis on these issues in nursing school.”

Owens said nurses should be better advocates for themselves at their healthcare facilities; show up to meetings where their opinions could make a difference. If there is a weekly clinician meeting taking place and a nurse advocate is not there to share what is working and what is not, the problem will inevitably continue.

Want more “I Don’t Care”? Catch up on all the episodes here!

For the latest news, videos, and podcasts in the Healthcare Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale

Facebook – facebook.com/marketscale

LinkedIn – linkedin.com/company/marketscale

I Don't Care

Part of this channel

I Don't Care

Candid healthcare leadership conversations with Kevin Stevenson

Visit the channel

Your experts belong here

Every story in MarketScale Healthcare starts with a company putting its clinicians, service-line leaders, and field engineers on the record. Buyers are already reading this topic. The only question is whose experts they find.

Service-line buyers vet vendors quietly, and your clinicians become the proof they find while doing it.

Book DemoSee how it works15 minutes, straight to a calendar.
B2B Weekly

The week in Healthcare, and sixteen other industries, every Monday.

Ten stories, one-line takes, five minutes. Free.

Healthcare: are you visible to AI?

Before they reach out, Healthcare buyers ask AI engines which vendors to trust. Explore how your experts, customers, and partners can become useful content for buyers and AI search.

Free Trial

You just read one Healthcare expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your clinicians, service-line leaders, and field engineers into the articles, video, and social content Healthcare buyers are searching for. Start a free trial and see it with your own people. For qualifying companies, no credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What your free trial includes

Hands-on access to the MarketScale platform
Media requests to your crowd, remote recording, AI writing tools
No demo required. No credit card.
For qualifying companies. Company confirmation required.

More Healthcare Insights

Suki raises $90M to take its AI scribe beyond note-taking

Suki raises $90M to take its AI scribe beyond note-taking

The funding backs a bet that scribes become clinicians' main AI interface, which changes how health systems evaluate them.

  • 01An ambient scribe already holds the patient context from the visit, and in early testing that context drove clinicians to prefer context-aware UpToDate answers 83% of the time.
  • 02Once a scribe starts answering clinical questions, note accuracy stops being enough to judge it. The Suki and Regenstrief evaluation framework is the marker to watch for metrics that cover answers too.

Oct 15, 2026

Harbor Health to buy 27 Village Medical clinics in Greater Houston

Harbor Health to buy 27 Village Medical clinics in Greater Houston

Harbor Health's purchase of Village Medical clinics in Houston is expected to close at the end of 2026. The 27 clinics are the primary care home for Harbor members in four counties.

  • 01Harbor's $0 specialist benefit only applies when a Harbor clinician makes the referral. For Houston employers, the test is whether employees will use the 27 clinics as their first stop.

Oct 8, 2026

SCI recruits funeral sales as the career AI cannot replace

SCI recruits funeral sales as the career AI cannot replace

SCI's recruiting video positions funeral and cremation sales as a career resistant to automation by emphasizing the human trust required in end-of-life planning. The pitch frames the role as requiring both compassion and sales drive, targets people outside the industry, and leans on demographic demand from an aging population to argue for job stability.

  • 01More than 11,000 Americans turn 65 daily, SCI says demand will grow.
  • 02SCI seeks candidates with dual traits: compassion and empathy alongside sales-oriented drive and tenacity.
  • 03The role requires no prior industry experience; SCI provides training, coaching, and technology to prepare newcomers.

Oct 7, 2026

Explore More Healthcare Insights

Read more expert perspectives from across Healthcare.

Browse Healthcare Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Healthcare and beyond.

Book a Demo

Or call us. No forms required. We pick up. 214-945-2512