Skip to content
‹ Back to IndustriesEngineering & Construction

What Is Ventilation and Why Does It Matter?

In recent times, there has been a pushback to implementing high ventilation rates because of the associated energy penalties. Indeed, this point was hammered home during the oil embargo days in the late 1970s when energy prices skyrocketed. At that time, according to the National Institute of Health (NIH), the industry went from 20-30…

This story was produced through MarketScale. See how Engineering & Construction teams put it to work with Partner & Channel Enablement.

Promoted content from RenewAire on MarketScale.

·
Share

Free workspace

Turn your Engineering & Construction expertise into content.

Record interviews, organize footage, and write with AI on a free trial of the MarketScale platform for qualifying companies. No demo required, no credit card.

Try it Free

In recent times, there has been a pushback to implementing high ventilation rates because of the associated energy penalties. Indeed, this point was hammered home during the oil embargo days in the late 1970s when energy prices skyrocketed. At that time, according to the National Institute of Health (NIH), the industry went from 20-30 CFM per person down to five CFM per person to save energy.

Fortunately though, the HVAC and engineering communities realized that such a low ventilation rate promoted serious health issues—some reversible and others irreversible—due to deficient indoor air quality (IAQ). Thus, in the mid-to-late 1980s, there was a change when the importance of cleaner and healthier indoor air for occupant health and wellbeing became clear. What’s more, attention grew toward ERVs as an effective means to reduce ventilation energy use and costs.  

The latest episode of “IAQ IQ: Indoor Air Quality & You” is the first of a three-part series on the fundamentals of ventilation and energy recovery ventilators (ERVs). Host Michelle Dawn Mooney spoke with RenewAire’s Nick Agopian, VP, Sales & Marketing and Ryan Marks, Product Engineering Manager, on this topic. Below are key points raised during the podcast.

What Is the Value of High-Quality Indoor Air?

The criticality of high-quality indoor air was hammered home in the last 36 months due to the COVID-19 pandemic. Agopian noted, “IAQ has an immediate value. We know that there could be something in the air that you can’t see, breathe, taste or touch that could technically kill you in two weeks. We need to understand that the quality of air has a direct and proportional impact on the quality of our lives.” He also explained that test scores in schools can improve anywhere between 12-18% if CO2 is lowered within the space. Further, better IAQ supports improved sleep and increased productivity.

For Marks, he places a high value on having healthy IAQ for his family at home where his ventilation system brings in as much fresh air as possible. Marks said that in his residence he does 40 CFM per person, which is a tremendous amount of air. He stated, “I have two young daughters and I want them to be healthy and I want to make sure they’re breathing the best-quality air possible. That’s what I do for work so it only makes sense that I do it also for my kids. I would encourage other people to do the same thing because you might be surprised at the poor quality of your indoor air.”

What Ventilation Strategies Exist for Homeowners to Enhance IAQ?

Marks summarized the four different ventilation strategies for homeowners to enhance IAQ:

  • Natural ventilation: This is the easiest option, which can be done by opening a window.
  • Exhaust-only ventilation: You can pull air out using an exhaust fan, typically via a bath fan, and air will reinfiltrate via any openings in the structure.
  • Supply-only ventilation: This is referred to as mechanical ventilation where you’re bringing air into a structure and letting it seep out through little micro-openings inside a home.
  • Balanced ventilation: You’re pushing in high-quality filtered air and pulling out air at the same time. Essentially, you’re controlling the point of ingress and the point of exhaust for the air.

How Can Energy Recovery Ventilation Be Applied?

When deciding on a particular ventilation strategy, another component to consider is if energy recovery should also be applied. Many people see it as an additional cost, but this isn’t the case. Agopian explained why, “With energy recovery, you’re recapturing the energy that you spent a lot of money on to cool and dehumidify or heat and humidify the outdoor air coming inside. So, when you look at balanced ventilation with energy recovery, we have paybacks that can be as little as two years to about four years. When considering a structure like a home, office building, condo, school or whatever it may be, these structures are built to last 25+ years. Thus, you have an initial cost for the first two to four years and after that the energy recovery system pays you back.”

Closing out the podcast was Agopian with a quote from a study by Lawrence Berkeley Lab: “Overall, the number of reported statistically significant improvements in health with increased ventilation rates far exceeded the anticipated chance improvements in health.” What does this mean, asked Agopian? He said this shows that increasing ventilation will improve your health similar to other positive activities. Agopian concluded, “I’m not saying stop going to the gym, don’t eat well or only sleep two hours a night. What I’m saying is keep those up and increase ventilation as well because it gives you just as much of a health benefit.”

Key points:

  • Ventilation has evolved, with the recommended airflow rate changing over time.
  • The value of high-quality indoor air is tremendous as it improves occupant health and wellbeing.
  • Several ventilation strategies exist for homeowners, with balanced ventilation using energy recovery being the optimal choice.
RenewAire

Part of this channel

RenewAire

Energy recovery ventilation for buildings that demand clean indoor air.

Visit the channel

Your experts belong here

Every story in MarketScale Engineering & Construction starts with a company putting its project engineers, superintendents, and estimators on the record. Buyers are already reading this topic. The only question is whose experts they find.

Owners shortlist firms they already trust, and your field leaders become the reason your name is on that list.

Book DemoSee how it works15 minutes, straight to a calendar.
B2B Weekly

The week in Engineering & Construction, and sixteen other industries, every Monday.

Ten stories, one-line takes, five minutes. Free.

Engineering & Construction: are you visible to AI?

Before they reach out, Engineering & Construction buyers ask AI engines which vendors to trust. Explore how your experts, customers, and partners can become useful content for buyers and AI search.

Free Trial

You just read one Engineering & Construction expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your project engineers, superintendents, and estimators into the articles, video, and social content Engineering & Construction buyers are searching for. Start a free trial and see it with your own people. For qualifying companies, no credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What your free trial includes

Hands-on access to the MarketScale platform
Media requests to your crowd, remote recording, AI writing tools
No demo required. No credit card.
For qualifying companies. Company confirmation required.

More Engineering & Construction Insights

Bell partnership lets Hitachi target the classes that make up roughly 90% of the North American ADT market

Bell partnership lets Hitachi target the classes that make up roughly 90% of the North American ADT market

Through a collaboration with Bell Equipment, Hitachi Construction Machinery Americas plans to add three articulated dump trucks: the ZD30, ZD45 and ZD50. The launch is scheduled for early summer 2027, and Hitachi dealers in the United States and Canada will support the trucks. Ranging from 30 to 50 tons, the models put Hitachi in the equipment classes that make up roughly 90% of the North American ADT market. The lineup gives contractors a single dealer network for excavators, wheel loaders and articulated dump trucks.

  • 01Hitachi's ZD30, ZD45, ZD50 articulated trucks launch early summer 2027 and address size classes representing about 90% of North American ADT demand
  • 02Bell Equipment, with over 26 years in the North American ADT market, manufactures the trucks while Hitachi dealers distribute and support them across the U.S. and Canada
  • 03The partnership lets Hitachi dealers quote excavators, wheel loaders, and ADTs from one network, expanding their offering.

Oct 30, 2026

Hover 3D roof measurements now flow straight into Trussi roofing estimates

Hover 3D roof measurements now flow straight into Trussi roofing estimates

Trussi, built inside Shamrock Roofing and Construction, imports Hover 3D measurements into job records and estimate fields. Hover reports bill to the contractor’s own Hover account at existing pricing, with no markup. One phone capture can also support exterior quotes in multi-trade workflows.

  • 01Hover reports bill to the contractor's own Hover account at existing prices, with no reseller markup.
  • 02One smartphone capture can feed both a roof estimate and a siding, window, door and trim takeoff, which matters most for contractors who sell more than one exterior trade.

Oct 27, 2026

Procore expands NVIDIA collaboration on construction digital twins

Procore expands NVIDIA collaboration on construction digital twins

Procore has announced closed-beta digital twin capabilities, powered by NVIDIA Omniverse libraries, that link 3D models to procurement and schedule data and to DroneDeploy site captures. How much they pay off likely depends on how current each contractor's schedule and procurement records are, especially on data center megaprojects.

  • 01Procore’s NVIDIA twin links model to schedule and procurement data, showing how a late delivery can ripple into downstream work.
  • 02A delay simulation is only as good as the delivery dates behind it: projects that track procurement outside Procore would get the 3D model with less of the ripple analysis.
  • 03Investing.com says Commissioning and an IBM Maximo integration are in beta; they could extend the twin past handover as closed beta expands.

Oct 25, 2026

Explore More Engineering & Construction Insights

Read more expert perspectives from across Engineering & Construction.

Browse Engineering & Construction Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Engineering & Construction and beyond.

Book a Demo

Or call us. No forms required. We pick up. 214-945-2512