Skip to content
MarketScale
‹ Back to IndustriesEngineering & Construction

Building Profitable Relationships: Leadership Lessons by Decorated Fighter Pilot Waldo Waldman

In this episode of Through the Storm, host Dr. Travis Hearne speaks with retired fighter pilot and bestselling author Waldo Waldman about how cockpit-tested leadership principles translate into building trust and revenue in business. Waldman draws on 65 combat missions and a career in sales to offer tactical advice on earning loyalty from teams and clients. The conversation explores resilience, accountability, and the mindset required to lead effectively under pressure.

This story was produced through MarketScale. See how Engineering & Construction teams put it to work with Partner & Channel Enablement.

Promoted content from Through the Storm on MarketScale.

By Travis Hearne · Dr. Travis HearneNever Fly Solo BookThrough the Storm PodcastWaldo Waldman
Share

Key takeaways

01

Fighter pilot tactics — including trust, communication, and situational awareness — directly apply to building profitable business relationships.

02

Waldo Waldman overcame personal fears (claustrophobia and fear of heights) to become a decorated combat pilot, modeling the resilience he teaches to business leaders.

03

True wingman leadership means never leaving teammates behind and fostering mutual accountability to drive team and revenue performance.

Get featured

Want to get featured in MarketScale Engineering & Construction?

Create a free MarketScale workspace and get your company's expertise featured across our Engineering & Construction coverage. No credit card, no demo required.

Start free

Keynote speaker and leadership expert Waldo Waldman is the author of the New York Times and Wall Street Journal bestseller Never Fly Solo. He teaches tactics on how to build trusting, revenue-producing relationships with employees, partners, and customers while sharing his experiences as a decorated fighter pilot and sales expert. A graduate of the Air Force Academy, he holds an MBA with a focus on Organizational Behavior and is a former top-producing sales manager.

Waldo Waldman is a retired Lt Col who overcame massive claustrophobia and a fear of heights to become a decorated fighter pilot with 65 combat missions and 2,650 flight hours. He was deployed worldwide and led combat missions in Iraq, SE Asia, and Kosovo during Operation Allied Force.

His greatest honor is being a father to his son Ace and a partner to his loving wife Dana. He is passionate about 80’s music, fitness, big dogs, and Thai food. He shares his Atlanta home with his Great Dane "Willie" and two cats – Olive and Fig.

Through the Storm

Part of this channel

Through the Storm

Resilient leadership lessons from executives, generals, and athletes.

Visit the channel

Your experts belong here

Every story in MarketScale Engineering & Construction starts with a company putting its project engineers, superintendents, and estimators on the record. Buyers are already reading this topic. The only question is whose experts they find.

Owners shortlist firms they already trust, and your field leaders become the reason your name is on that list.

Get your team featuredSee how it works15 minutes, straight to a calendar.

About the author

Travis Hearne

You can write about your years of experience, industry, or skills. (Feel free to copy and paste your LinkedIn 'About' info here).

Follow Engineering & Construction Insights

Get new expert content in your inbox.

Engineering & Construction: are you visible to AI?

Before they reach out, Engineering & Construction buyers ask AI engines which vendors to trust. Explore how your experts, customers, and partners can become useful content for buyers and AI search.

Free plan

You just read one Engineering & Construction expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your project engineers, superintendents, and estimators into the articles, video, and social content Engineering & Construction buyers are searching for. Create a free workspace and see it with your own people. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale workspace, up to 10 people
One professional video edit a month for qualifying companies
Media requests to your crowd, remote recording, AI writing tools
$0, no credit card, nothing that expires

More Engineering & Construction Insights

Caterpillar and FieldAI partner on physical AI for jobsites

Caterpillar and FieldAI partner on physical AI for jobsites

Caterpillar announced a collaboration with robotics company FieldAI on Sept. 5, 2026, aimed at bringing physical AI and autonomous systems to construction sites and industrial environments, according to Automation News. The companies plan to combine Caterpillar's operational data and engineering with FieldAI's robot foundation models, along with NVIDIA computing and digital twin tools.

  • 01Caterpillar and FieldAI are combining industrial expertise with AI-enabled robot foundation models for construction and industrial site automation.
  • 02Planned applications include autonomous inspections for safety, digital twins for operational insight, and AI-driven simulation for industrial operations.
  • 03The partnership will use NVIDIA accelerated computing and NVIDIA Omniverse for robot-agnostic autonomy technology across multiple robotic platforms.

Sep 11, 2026

Distressed sales are 2% of the housing market, and that should change how contractors plan 2027

Distressed sales are 2% of the housing market, and that should change how contractors plan 2027

Existing home sales fell to 3.98 million in August, but distressed sales remain at just 2% of transactions with prices still rising, signaling an affordability freeze rather than a credit crisis. Residential builders and contractors should plan 2027 capacity around intact homeowner equity, higher inventory creating pre-sale work demand, and regional variations in turnover rather than cutting headcount for a financial downturn.

  • 01Distressed sales at 2% of market (versus roughly one-third during 2008) mean no forced-seller wave or equity destruction, leaving HELOC and cash-out renovation funding intact for contractors
  • 02Supply at 4.9 months and 5.9% year-over-year growth forces sellers to fund pre-sale work on roofs, HVAC, kitchens, and inspections to compete, generating small-ticket trade demand despite lower transaction volume
  • 03Year-to-date sales up 1.6% with 27% all-cash buyers and 15% investor purchases plus strong August wage growth (3.1%) and employment (643,000 jobs since January) support demand in rate-insensitive buyer segments

Sep 10, 2026

JE Dunn Adds Power Generation Unit as Data Centers Grow

JE Dunn Adds Power Generation Unit as Data Centers Grow

JE Dunn Construction announced on Aug. 26, 2026 that it created a power generation unit within its advanced technology group and appointed Ryan Wilson to lead it, according to Construction Dive. The move follows a broader rise in power-related construction work tied to data centers, manufacturing and aging infrastructure.

  • 01JE Dunn named Ryan Wilson, a senior project manager with power and industrial experience, as VP and market lead for its new power generation unit.
  • 02Planned U.S. data center projects increased 203% in five months (March to August 2026), from 666 to 2,019, with Virginia leading at 458 planned projects.
  • 03Power work generates roughly 35% to 40% of Canadian firm WSP Global's U.S. revenue, Clayco launched a power and energy unit in March 2026, and Kiewit and Bechtel were selected for a $33 billion Ohio power project.

Sep 9, 2026

Explore More Engineering & Construction Insights

Read more expert perspectives from across Engineering & Construction.

Browse Engineering & Construction Hub

About the Experts

Travis Hearne
Travis Hearne

Host, Through the Storm Podcast

Travis Hearne is the host of the Through the Storm podcast, which focuses on resilient leadership and how leaders navigate adversity in business and life. He interviews decorated leaders, veterans, and executives to share practical lessons on leading through difficult circumstances. He is also referred to as Dr. Travis Hearne, suggesting an advanced academic background.

WW
Waldo Waldman

Keynote Speaker, Leadership Expert, and Retired Lt. Colonel, USAF

Your Wingman

Waldo Waldman is a retired U.S. Air Force Lt. Colonel, decorated fighter pilot, and New York Times and Wall Street Journal bestselling author of Never Fly Solo. He overcame claustrophobia and a fear of heights to fly 65 combat missions across Iraq, Southeast Asia, and Kosovo, accumulating over 2,650 flight hours. He now speaks and consults on trust-based leadership, sales performance, and building revenue-producing relationships.

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Engineering & Construction and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512