Skip to content
‹ Back to IndustriesArchitecture & Design

Revolutionizing Graphic Design: Shutterstock’s Generative AI Toolkit

Graphic design is constantly evolving, and the latest development in this field is the use of artificial intelligence (AI) to create images. Shutterstock, a leading stock image and video provider, has recently inked a deal with OpenAI to roll out a generative AI toolkit that creates images based on text prompts. This toolkit is a…

This story was produced through MarketScale. See how Architecture & Design teams put it to work with Executive Thought Leadership.

Share
Revolutionizing Graphic Design: Shutterstock’s Generative AI Toolkit

Free workspace

Turn your Architecture & Design expertise into content.

Record interviews, organize footage, and write with AI on a free trial of the MarketScale platform for qualifying companies. No demo required, no credit card.

Try it Free

Graphic design is constantly evolving, and the latest development in this field is the use of artificial intelligence (AI) to create images. Shutterstock, a leading stock image and video provider, has recently inked a deal with OpenAI to roll out a generative AI toolkit that creates images based on text prompts. This toolkit is a game-changer for graphic designers, and in this blog, we’ll explore how it works and what it means for the industry.

How the Toolkit Works: The toolkit is designed to create images that are based on text descriptions. It uses natural language processing (NLP) to understand the text prompts and generate images that match the description. For example, if you provide the prompt “A group of people sitting around a campfire,” the toolkit will generate an image of a group of people sitting around a campfire. The toolkit also allows users to specify the style of the image, such as whether it should be realistic or more abstract.

Key Points to Consider:

  1. The toolkit is designed to save time and effort for graphic designers by automating the image-creation process.
  2. It uses natural language processing to understand text prompts, which makes it easy to use for anyone, regardless of their technical expertise.
  3. It allows users to specify the style of the image, which means that it can be used to create a wide range of images.
  4. The images generated by the toolkit are unique, which means that users don’t have to worry about copyright issues.
  5. The toolkit has the potential to democratize graphic design by making it more accessible to a wider range of people.

Shutterstock’s generative AI toolkit is a significant development in the field of graphic design. It uses natural language processing to create images based on text prompts and allows users to specify the style of the image. The toolkit has the potential to save time and effort for graphic designers and democratize the field by making it more accessible to a wider range of people. It’s an exciting time for the graphic design industry, and we can’t wait to see how this toolkit will be used in the future.

Your experts belong here

Every story in MarketScale Architecture & Design starts with a company putting its architects, designers, and spec writers on the record. Buyers are already reading this topic. The only question is whose experts they find.

Specifiers choose partners whose work they have already seen explained, and your designers can be that explanation.

Book DemoSee how it works15 minutes, straight to a calendar.
B2B Weekly

The week in Architecture & Design, and sixteen other industries, every Monday.

Ten stories, one-line takes, five minutes. Free.

Architecture & Design: are you visible to AI?

Before they reach out, Architecture & Design buyers ask AI engines which vendors to trust. Explore how your experts, customers, and partners can become useful content for buyers and AI search.

Free Trial

You just read one Architecture & Design expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your architects, designers, and spec writers into the articles, video, and social content Architecture & Design buyers are searching for. Start a free trial and see it with your own people. For qualifying companies, no credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What your free trial includes

Hands-on access to the MarketScale platform
Media requests to your crowd, remote recording, AI writing tools
No demo required. No credit card.
For qualifying companies. Company confirmation required.

More Architecture & Design Insights

AECOM's $144.5M in school work leads BD+C's 2026 K-12 engineering ranking

AECOM's $144.5M in school work leads BD+C's 2026 K-12 engineering ranking

AECOM reported $144.5 million in 2025 K-12 school revenue, topping Building Design+Construction's 2026 Giants 400 engineering ranking ahead of CMTA and Jacobs. The lists rank gross revenue, so they map footprint, not performance. For districts planning bond programs, they are the closest public view of who builds schools at scale.

  • 01AECOM led the K-12 engineering list with $144.5 million in 2025 revenue, followed by CMTA at $104.5 million, Jacobs at $97.1 million and fourth-place WSP at $46.6 million, per BD+C.
  • 02The Giants 400 K-12 lists rank gross revenue from U.S. and Canada operations, so a firm's position measures how much school work it carries, not fees, project count or results.
  • 03The same three firms held No. 1 in K-12 architecture, engineering and construction in both 2025 and 2026, according to American School & University, while positions below them shifted.

Sep 18, 2026

Grimshaw plan trades Allegiant Stadium parking lots for a Boring Company station

Grimshaw plan trades Allegiant Stadium parking lots for a Boring Company station

Grimshaw has released plans for a reimagined north entry plaza at Allegiant Stadium in Las Vegas, per Dezeen. The design converts parking lots into transport infrastructure and walkways and builds a Boring Company station into an elevated plaza. For stadium operators, the arrival point moves from a parking field to a transit stop.

  • 01Grimshaw's Allegiant Stadium plan puts the transit station inside the entry plaza itself, which changes where crowd flow begins for gate staffing and wayfinding.
  • 02The plan matters most for venues with surface parking directly adjacent to gates and a transit operator willing to build to the door; without both, the model does not transfer.
  • 03Dezeen reported released plans, not a construction start; a published schedule or cost is the next signal that would move this from concept to project.

Sep 17, 2026

Proptech money is moving to AI that cuts construction and property costs

Proptech money is moving to AI that cuts construction and property costs

Crunchbase News reported Sept. 1, 2026 that proptech investors are shifting toward AI that makes construction, property operations and deals cheaper. Trunk Tools is the clearest example. Its TrunkBid bid-leveling agent and Cortex drawing layer put the change squarely in general contractors' preconstruction and submittal work.

  • 01Investor selectivity in proptech is now aimed at a specific test: does the tool take hours out of construction, building operations or a transaction. According to Crunchbase News, investors are putting more money into companies using AI and other technology to make construction, property operations and real estate transactions faster and less expensive.
  • 02Trunk Tools launched TrunkBid, an AI agent for subcontractor bid analysis and leveling, in March, according to Construction Business Owner, and its Cortex platform, unveiled in June, can compare revised drawing sets, according to ENR. Contractors that still level subcontractor bids by hand in spreadsheets are the buyers this wave is built for.
  • 03Watch whether early deployers such as Gilbane and Cleveland Construction publish measured hours saved. Until they do, the 'hundreds of hours' figure is a vendor estimate, not a benchmark.

Sep 17, 2026

Explore More Architecture & Design Insights

Read more expert perspectives from across Architecture & Design.

Browse Architecture & Design Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Architecture & Design and beyond.

Book a Demo

Or call us. No forms required. We pick up. 214-945-2512