The Asset Library button at the top left of your channel is now Sales Team Materials. The content that lives there is finished, approved, and ready to post, publish, and send to anyone who needs to see it.
That's because Sales Team Materials is a showroom, not the supply closet. It's the home for your ready-to-share work. Internalize that shift, and you're one step from the sharpest proof package your team can send.
Pro use case = Sales: Imagine one link, sent after a discovery call. Your prospect clicks and sees the five pieces of proof you want them to see, in the order you chose. That package is built in Sales Team Materials.
Five features, one job each
The fastest way to a cluttered library (or an empty one) is confusing Sales Team Materials with your other workspaces.
Each feature in MarketScale has a job. When you get the lanes straight, your finished work stops drowning in raw footage.
Work moves from the Inbox to the Feed and Folders, and the best completed content graduates to Sales Team Materials. When your content in MarketScale is marked Complete, use Copy to Sales Team Materials to make a copy and send it across. That's the one-click bridge from workshop to showroom.
Folders are for the work. Sales Team Materials is for the win.
Can I send this to a customer right now?
Ask yourself this question for every bit of content in Sales Team Materials.
If the answer is no, it doesn't belong.
This one question cuts through the noise. It helps you spot the patterns that turn a gallery into a junk drawer:
Sales Team Materials 101
Walk the full flow live in this UGC Academy session on Sales Team Materials. This foundational training covers how to organize, categorize, and retrieve your B2B video assets efficiently, ensuring your team can quickly find and repurpose content across marketing campaigns and distribution channels.
Build your first high-impact package
A clean library is the foundation. A Collection is the payoff.
Collections are curated packages of content you can share with a single link. The strongest first use case is the sales portfolio.
Imagine your sales team having one link to send as a follow-up. Inside: customer testimonial videos, a 90-second product demo, and your main one-sheet PDF.
That's a move that closes deals. Here is how to build it:
This pattern works for more than sales:
The move is the same: package your best content for a specific audience and a specific purpose.
Pro tip: Most collections go stale because no one owns the update. Don't let your best proof get three quarters old. Put a recurring 15-minute calendar block on the first of the month:
Put your collection to work
A perfect collection sitting in your library is just organized hoarding. An asset isn't an asset until someone uses it. Finished content deserves to be shared. The Sales Team Materials page makes it easy.
When your collection is ready, click the Share button. You control the terms of engagement.
This control is what makes the package feel deliberate. You are not just dumping files. You are guiding a prospect, equipping a partner, or recapping an event with a clean, professional package that respects their time.
Make your showroom earn its name
Your best work is already done. It's sitting in your channel, waiting to be seen. Copy it to Sales Team Materials. Clean out the content that doesn't belong. Build Collections for real-world needs. Share with the people who need them.
One more thing.... One video is actually ten assets in waiting. The video cut, the blog post, the LinkedIn carousel, the X thread, the FAQ entry, the onboarding doc, the LMS lesson, the newsletter blurb, the case study, the sales one-pager. Use the AI Writer (Chat) to build them, then drop the finished pieces into Sales Team Materials. The link you send doesn't carry one asset. It carries a campaign.
Keep exploring
- The MarketScale platform: capture, edit, and publish in one place.
- Publishing and distribution: turn content into earned media.
- AI Visibility: see how buyers find you in AI answers.
- Customer stories: see what teams ship with MarketScale.