THE WORLD OF
Brian
Urban
Ask the people living through it
Brian’s conversations connect healthcare data with patients, caregivers and the everyday experience of getting care.
Brian Urban
Healthcare innovation · Healthcare Rethink host · Duo Health
Brian is now at Duo Health. These recordings feature his work at FinThrive.Page settings
BRIAN URBAN / ON MARKETSCALE
Start here.
Selected appearances.
Explore the work, the ideas and the people.
Healthcare Rethink
With Susannah Fox
The interview begins with the person and the path behind the book.
Notes & credits +
Brian opens by asking Susannah Fox how her work in journalism, technology and government led to writing Rebel Health. Fox describes curiosity, access to information and learning from communities as connections across her career.
Transcript summarySusannah Fox · Guest
Original on MarketScale ↗Healthcare Rethink
With Shawn Nason
Nason brings his own survival story to the interview.
Notes & credits +
Shawn Nason talks with Brian about his path from Disney to healthcare and how his experience of cancer informed his approach to patient experience.
Published articleShawn Nason · Guest
Original on MarketScale ↗Healthcare Rethink
With Dr. Douglas Newton
Doug Newton connects his path into behavioral health with an interest in prevention.
Notes & credits +
Brian asks Doug Newton how his public-health background and clinical career brought him to Rula Health. Newton describes an interest in prevention, early intervention and supporting children and families.
Transcript summaryDr. Douglas Newton · Guest
Original on MarketScale ↗BRIAN / FROM THE CONVERSATIONS
Ideas & insights.
Read the ideas, then watch, listen to or read the original work.
Patients may have already built a useful workaround
Susannah Fox in conversation with Brian Urban
Susannah Fox tells Brian about patients solving problems that existing products left unresolved, including Dana Lewis’s work on a more audible glucose-monitor alarm. Her account invites researchers and product teams to look for patient-led experiments already underway and consider how those people could participate in development.
Discussion prompt
Which patient or caregiver workaround deserves a closer look from the product team?
Connect the data team with the people who can act
Brian Urban on Highway to Health
Brian describes how income and education data can contribute to work on social needs through the Data Humanity Lab. He also points to research, grant-writing and social-work teams. Useful information needs an organizational path to the people who can turn it into a funded or coordinated effort.
Discussion prompt
Who can use this information to secure resources or coordinate support?
Ask what the care experience feels like from the other side
Shawn Nason on Healthcare Rethink with Brian Urban
Shawn Nason brings both experience-design work and his own cancer experience to the conversation with Brian. Those perspectives make patient experience tangible: the person receiving care encounters an entire service, rather than a set of separate departments. His interview brings design decisions back to the sequence of moments a patient actually experiences.
Discussion prompt
Where does a patient have to bridge a gap between departments or steps in the service?
Family gives the working day its boundaries
Brian Urban in his personal-perspective recording
Brian describes starting and ending his day by caring for his children and animals. He says those responsibilities give energy to the hours between them. It is a personal account of how family routines shape his day alongside the healthcare conversations in this collection.
Discussion prompt
What routine outside work gives the day a useful beginning and end?
Give a referral a person who can help it happen
Sheila Phicil’s health-equity work, discussed with Brian
Sheila Phicil tells Brian about Boston Medical Center’s use of navigators to connect patients with housing, food and employment resources. Her account moves health equity from a general aspiration into an operating responsibility: someone helps bridge the patient’s needs and the services around them. She also argues for partnerships that support longer-term opportunity, extending the discussion beyond a single charitable intervention.
Treat medical debt as part of the health experience
Eva Stahl and Priscilla Keith’s perspective, discussed with Brian
Eva Stahl and Priscilla Keith explain to Brian how their organization works on medical-debt relief and policy partnerships. Stahl connects the burden of debt with financial stress and physical and mental well-being. Their conversation widens the healthcare discussion beyond a bill’s collection status to the consequences for the person receiving it. It records the organization’s approach at the time of the interview.
Sources & how this brief was made
AI-assisted editorial summaries, reviewed against the linked articles or transcripts identified in the media credits. Guest views stay attributed to the guest. Recurring themes and practical questions are editorial synthesis, not quotations or a statement of the host’s beliefs.
SHARED CONVERSATIONS
In conversation with.
THE RECORD
Career & credits.
Explore the reviewed catalog below. Original publication dates, roles and affiliations are retained. Clips and related work are identified by their original titles; unverified material is excluded.
AWAY FROM THE JOB TITLE
Beyond the job title.
Children, dogs and an early start.
Brian’s mornings start with feeding the animals and being there for his children; his evenings end with getting both settled. He describes those routines as the part of the day that gives his work its purpose.
BACKGROUND & EXPERIENCE
About Brian.
Healthcare innovation · Healthcare Rethink host
Duo Health
Connect on LinkedIn ↗Brian Urban works at Duo Health. His MarketScale recordings feature his earlier FinThrive work as host of Healthcare Rethink and as a guest discussing health data, access and care delivery.
Brian often asks for the story before the job title. Introducing his interview with Shawn Nason, he asks to go back before Mofi, before the board roles and even before Disney. That opening gives the guest room to explain how earlier experiences shaped the work. In his own personal conversation, Brian describes a day bookended by his children and animals: feeding dogs, ducks and chickens at six in the morning, then settling everyone again at night.
His guest list also follows the people connecting health research with organizational decisions. Claire Manneh brings provider research and data tokenization to the discussion; Sameer Kokan explains the business and accountability work behind health-equity initiatives at Point32Health. Their career paths are part of the interviews alongside the technical and organizational questions.
CAREER HIGHLIGHTS
- 2023–2024 selection
FinThrive conversations
Hosted Healthcare Rethink and appeared as a guest on healthcare data and access.
- Current
Duo Health
Brian now works at Duo Health.
Biography & career sources
About the media selection
Explore the reviewed catalog below. Original publication dates, roles and affiliations are retained. Clips and related work are identified by their original titles; unverified material is excluded.
Summaries identify whether they use published articles or transcripts. Series attribution is distinguished from an individually checked appearance.
KEEP EXPLORING
Explore more perspectives.
Lea Sims ↗
Chief Marketing & Communications Officer · TruMerit
Nursing careers / Global health workforce / Mentorship / Care deliveryDr. Jennifer Palombi ↗
Director, Professional Affairs, Americas · CooperVision
Optometry / Professional education / Contact lenses / Practice managementNed Hill ↗
Founder & CEO · Position Imaging
Package pickup / Computer vision / Founder decisions / Product developmentFROM THE PUBLICATION
Keep the conversation going.
Related reading from MarketScale’s publication, selected for the topics on this page.
Explore the publication ↗MARKETSCALE ·
Why CAHPS still swings Star Ratings at half its old weight ↗
mPulse analysts show the CAHPS chapter moved with overall Star Rating changes from the 2026 to the 2027 cycle, after CMS cut its weight from 4 to 2.
Read the article ↗Selected by MarketScale with AI assistance. Independent publication coverage; not attributed to or endorsed by Brian.Keep the conversation going.
Connect with Brian on LinkedIn.
Connect on LinkedIn ↗