Software & Technology · Topic
Enterprise Software Strategy
4 articles from Software & Technology practitioners
AI cost reality bites: Uber, Starbucks, and the enterprise ROI reckoning
Uber burned its entire 2026 AI budget in four months. Starbucks scrapped its AI inventory system after nine months. Enterprise operators are now demanding proof
Enterprise AI adoption shifts from pilot projects to core business strategy
Most enterprise AI pilots never scale. Here's what separates organizations that reach production from those stuck in perpetual experimentation.
When Building Beats Buying: Salesforce Custom Development Approach at CG Infinity
Salesforce offers a broad ecosystem of tools and integrations, giving organizations flexibility but also introducing constant decisions about when to buy, build, or customize. The strongest strategies apply discipline to those choices, often relying on Salesforce custom development to ensure specific requirements are met without adding unnecessary cost or complexity. That balance is a…
How CG Infinity’s Salesforce Practice Delivers Measurable Client Impact
CG Infinity’s Salesforce practice focuses on delivering clarity, discipline, and real outcomes—helping clients avoid unnecessary spend while building only what truly drives value. With deep expertise across Marketing Cloud, Sales Cloud, and Service Cloud, CG Infinity partners closely with clients to deliver focused, high-impact solutions that make a measurable difference. Jeff Abernathy, VP of…