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Enterprise Software Strategy

11 articles from Software & Technology practitioners

Bending Spoons acquires Airtable at 2.7x ARR, an 89% collapse from its 2021 peak valuation

Bending Spoons acquires Airtable at 2.7x ARR, an 89% collapse from its 2021 peak valuation

Bending Spoons is buying Airtable at a $1.29B enterprise value, a fraction of its $11.7B 2021 peak, sending a sharp signal to B2B SaaS operators.

MarketScale Newsroom·Aug 14, 2026
AI is deployed in 57% of enterprises, but only 11% have hit their top two goals

AI is deployed in 57% of enterprises, but only 11% have hit their top two goals

Kyndryl's 2026 People Readiness Report finds enterprise AI deployment has surged while workforce confidence and goal attainment have both fallen.

MarketScale Newsroom·Jul 26, 2026
Wipro's large deal bookings hit $1.6B in Q1, growing 12.9% sequentially as AI-enabled contracts anchor growth strategy

Wipro's large deal bookings hit $1.6B in Q1, growing 12.9% sequentially as AI-enabled contracts anchor growth strategy

Wipro posted $1.6B in large deal bookings for Q1 FY27, a 12.9% sequential jump, even as overall IT services revenue dipped slightly quarter-over-quarter.

MarketScale Newsroom·Jul 26, 2026
SAP is redeploying workers and cutting travel costs to fund an all-in AI push

SAP is redeploying workers and cutting travel costs to fund an all-in AI push

SAP is tightening hiring and travel budgets to redirect capital toward AI, completing the Dremio and Prior Labs acquisitions as it builds a unified data-to-AI platform.

MarketScale Newsroom·Jul 24, 2026
Why enterprise AI programs stall before scaling, and what the roadmap actually requires

Why enterprise AI programs stall before scaling, and what the roadmap actually requires

Most enterprise AI budgets are spent on pilots that never reach production. A five-step adoption roadmap built around readiness, governance, and business KPIs c

MarketScale Newsroom·Jul 20, 2026
Only 26% of enterprises say AI governance keeps pace with deployment, Smarsh study finds

Only 26% of enterprises say AI governance keeps pace with deployment, Smarsh study finds

A Smarsh study conducted by FTI Consulting finds 55% of enterprises are deploying AI but only 26% have governance that matches the pace.

MarketScale Newsroom·Jul 16, 2026
Microsoft 365 prices rise up to 43% as Copilot Chat folds into base plans

Microsoft 365 prices rise up to 43% as Copilot Chat folds into base plans

Effective July 1, Microsoft raised M365 commercial prices 5–43% and bundled Copilot Chat into every base plan, forcing procurement teams to reassess software bu

MarketScale Newsroom·Jul 15, 2026
AI cost reality bites: Uber, Starbucks, and the enterprise ROI reckoning

AI cost reality bites: Uber, Starbucks, and the enterprise ROI reckoning

Uber burned its entire 2026 AI budget in four months. Starbucks scrapped its AI inventory system after nine months. Enterprise operators are now demanding proof

MarketScale Newsroom·Jul 5, 2026
Enterprise AI adoption shifts from pilot projects to core business strategy

Enterprise AI adoption shifts from pilot projects to core business strategy

Most enterprise AI pilots never scale. Here's what separates organizations that reach production from those stuck in perpetual experimentation.

MarketScale Newsroom·Jun 20, 2026
When Building Beats Buying: Salesforce Custom Development Approach at CG Infinity

When Building Beats Buying: Salesforce Custom Development Approach at CG Infinity

Salesforce offers a broad ecosystem of tools and integrations, giving organizations flexibility but also introducing constant decisions about when to buy, build, or customize. The strongest strategies apply discipline to those choices, often relying on Salesforce custom development to ensure specific requirements are met without adding unnecessary cost or complexity. That balance is a…

Cg Infinity·Feb 1, 2026
How CG Infinity’s Salesforce Practice Delivers Measurable Client Impact

How CG Infinity’s Salesforce Practice Delivers Measurable Client Impact

CG Infinity’s Salesforce practice focuses on delivering clarity, discipline, and real outcomes—helping clients avoid unnecessary spend while building only what truly drives value. With deep expertise across Marketing Cloud, Sales Cloud, and Service Cloud, CG Infinity partners closely with clients to deliver focused, high-impact solutions that make a measurable difference. Jeff Abernathy, VP of…

Cg Infinity·Jan 31, 2026
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