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Digital Commerce

19 articles from Retail practitioners

Walmart’s 24% e-commerce growth is forcing a store ops rewrite, even as stores still carry the volume

Walmart’s 24% e-commerce growth is forcing a store ops rewrite, even as stores still carry the volume

Walmart’s Q2 showed digital growth outpacing store comps. For operators, the question is how fast stores become fulfillment nodes without breaking labor, invent

MarketScale Newsroom·Aug 22, 2026
Whatnot hits $20 billion valuation as live-auction commerce goes mainstream retail

Whatnot hits $20 billion valuation as live-auction commerce goes mainstream retail

Whatnot raised $545M at a $20B valuation, nearly doubling in months, as live-auction commerce forces enterprise retailers to rethink digital selling.

MarketScale Newsroom·Aug 16, 2026
Retail's digital channel is outpacing store growth, and three moves by Tractor Supply, Albertsons, and DoorDash show why

Retail's digital channel is outpacing store growth, and three moves by Tractor Supply, Albertsons, and DoorDash show why

Tractor Supply, Albertsons, and DoorDash-Shopify are each making structural bets on digital commerce as ecommerce nears a quarter of all retail sales.

MarketScale Newsroom·Aug 8, 2026
Retailers restructure digital operations as ecommerce becomes the baseline, not the edge

Retailers restructure digital operations as ecommerce becomes the baseline, not the edge

Albertsons centralizes merchandising, Tractor Supply grows digital despite headwinds, and fresh Forbes data frames how big the stakes really are.

MarketScale Newsroom·Aug 5, 2026
Retail's digital infrastructure is being rebuilt in real time, and Tractor Supply, Albertsons, and DoorDash are showing how

Retail's digital infrastructure is being rebuilt in real time, and Tractor Supply, Albertsons, and DoorDash are showing how

Three concrete moves in July 2026 reveal how major retailers are rewiring digital operations as ecommerce heads toward a $6.9T global market.

MarketScale Newsroom·Jul 31, 2026
Global e-commerce market on track to nearly triple by 2035, with real operational stakes for B2B sellers

Global e-commerce market on track to nearly triple by 2035, with real operational stakes for B2B sellers

The global e-commerce market is projected to reach $19.83T by 2035, driven by mobile penetration, AI personalization, and D2C platform growth.

MarketScale Newsroom·Jul 22, 2026
US e-commerce market projected to hit $2.28 trillion by 2031 as mobile and fulfillment reshape supply chains

US e-commerce market projected to hit $2.28 trillion by 2031 as mobile and fulfillment reshape supply chains

A new market forecast pegs US e-commerce at $2.28T by 2031, with mobile shopping, digital payments, and rapid fulfillment driving the build-out.

MarketScale Newsroom·Jul 10, 2026
B2B ecommerce pulse: AI agents, marketplace expansion, and digital investment drive mid-2026 momentum

B2B ecommerce pulse: AI agents, marketplace expansion, and digital investment drive mid-2026 momentum

From Kawasaki Engines' 500% AOV jump to a $20.4T global market, B2B ecommerce is accelerating fast in mid-2026.

MarketScale Newsroom·Jun 18, 2026
Zero-click commerce arrives: AI agents set to intermediate $15 trillion in B2B purchases by 2028

Zero-click commerce arrives: AI agents set to intermediate $15 trillion in B2B purchases by 2028

Gartner forecasts AI agents will intermediate $15T in B2B purchases by 2028, forcing sellers to rethink data, discovery, and digital infrastructure.

MarketScale Newsroom·Jun 17, 2026
Zero-click commerce: AI agents set to intermediate $15 trillion in B2B purchases by 2028

Zero-click commerce: AI agents set to intermediate $15 trillion in B2B purchases by 2028

Gartner forecasts AI agents will mediate $15T in B2B purchases by 2028. New Adobe data shows AI-referred traffic now converts 42% better than non-AI visits.

MarketScale Newsroom·Jun 17, 2026
How PayPal Fastlane Helps Retailers Deliver the Magic of Effortless Buying

How PayPal Fastlane Helps Retailers Deliver the Magic of Effortless Buying

In today’s digital marketplace, the competition for customer attention doesn’t end when a shopper clicks “Add to Cart.” In fact, that’s often where the real challenge begins. For many retailers, the guest checkout process—once designed as a convenience—has become a conversion killer. Endless form fields and repeated data entry drive shoppers away, leading to…

Paypal·Oct 15, 2025
The Power of Trust and Flexibility: How Shop On TV Uses PayPal to Redefine the Customer Buying Experience

The Power of Trust and Flexibility: How Shop On TV Uses PayPal to Redefine the Customer Buying Experience

In today’s evolving retail landscape, the intersection of television and ecommerce is redefining how consumers discover and purchase products. As audiences watch, they increasingly expect to buy in the moment — a trend fueling the rise of “shoppertainment,” where entertainment meets instant conversion. For many retailers entering this space, one of the biggest hurdles…

Paypal·Oct 14, 2025
How PayPal Is Powering a New Era of Luxury at Watches of Switzerland

How PayPal Is Powering a New Era of Luxury at Watches of Switzerland

In a world where luxury and accessibility often stand at opposite ends of the spectrum, digital payment innovation is helping close the gap. The rise of flexible financing options has redefined how consumers experience high-end retail, especially in sectors like fine jewelry and horology. Platforms like PayPal have become more than just transactional tools—they’re…

Paypal·Oct 14, 2025
A Look at the Rise of Commerce Media Networks: How Nift Helps Brands Own How Their Message Shows Up

A Look at the Rise of Commerce Media Networks: How Nift Helps Brands Own How Their Message Shows Up

As traditional digital advertising struggles to retain consumer trust, brands are exploring new, more authentic ways to connect with shoppers. Platforms like commerce media networks, which weave together commerce, content, and data, are emerging as powerful tools in this shift. Research from MG2 Advisory reveals that only about 37% of consumers feel brands genuinely…

Melissa Gonzalez·Jul 2, 2025
The Rise and Rise of Retail Media Networks

The Rise and Rise of Retail Media Networks

Retailers are using customer data and direct advertising to reshape how brands reach shoppers and prove marketing results

Christine Russo·Sep 16, 2024
From Home Delivery & Store Pickups to AI Integration: The Key to Embracing Ecommerce for Grocery Retailers

From Home Delivery & Store Pickups to AI Integration: The Key to Embracing Ecommerce for Grocery Retailers

Grocery retailers must modernize their fulfillment strategies and adopt intelligent automation to stay competitive as online shopping reshapes the industry

Venkatesh Shankar·May 8, 2024
Retail Revolution: Social Commerce is No Fad, It’s the Future

Retail Revolution: Social Commerce is No Fad, It’s the Future

Over one-third of U.S. internet users now shop directly through social platforms, signaling a fundamental shift in how brands will reach consumers

Daniel Litwin·Jan 31, 2024
GNC’s Omni-Channel Evolution From Brick and Mortar to Commerce Hub

GNC’s Omni-Channel Evolution From Brick and Mortar to Commerce Hub

Retailers that blend physical stores with digital channels are capturing customer loyalty in ways traditional competitors cannot

Melissa Gonzalez·Nov 29, 2023
Innovation Through AI is Helping Major Shifts in the Retail Landscape

Innovation Through AI is Helping Major Shifts in the Retail Landscape

Retailers face a pivotal choice: harness AI's optimization power to match rapidly evolving consumer demands or risk being left behind

Melissa Gonzalez·Sep 19, 2023
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